• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


Popular Brand Management Courses and Certifications


  • U

    Università Bocconi

    Management of International Development: Towards Agenda 2030

    Skills you'll gain: Human Capital, Governance, Sustainable Development, International Relations, Strategic Thinking, Human Resources, Cultural Diversity, International Finance, Policy Development, Stakeholder Management, Strategic Partnership

    4.8
    Rating, 4.8 out of 5 stars
    ·
    220 reviews

    Mixed · Course · 1 - 3 Months

  • G

    Goldman Sachs

    Fundamentals of Funding, with Goldman Sachs 10,000 Women

    Skills you'll gain: Grant Writing, Business Development, Business Strategies, Entrepreneurship, Financial Planning, Financial Management, Proposal Development, Financial Analysis, Mergers & Acquisitions, Loans, Fundraising, Business Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    258 reviews

    Mixed · Course · 1 - 4 Weeks

  • U

    University of Toronto

    Gender Analytics for Innovation

    Skills you'll gain: Diversity Awareness, Diversity and Inclusion, Innovation, Business Analytics, Analysis, Sociology, Market Opportunities, Social Justice, Case Studies, Human Centered Design, Leadership Development, Risk Mitigation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    330 reviews

    Beginner · Course · 1 - 4 Weeks

  • M

    Meta

    Programming Fundamentals in Swift

    Skills you'll gain: Swift Programming, Apple Xcode, iOS Development, Data Structures, Programming Principles, Mobile Development, Application Development, Object Oriented Programming (OOP), Development Environment, Computer Programming, Web Development

    4.7
    Rating, 4.7 out of 5 stars
    ·
    273 reviews

    Beginner · Course · 1 - 3 Months

  • A

    Alfaisal University | KLD

    ما هي الإدارة ولماذا نحتاج إليها |What and Why of Management

    Skills you'll gain: Business Management, Leadership and Management, Business Administration, People Management, Performance Management, Organizational Structure, Organizational Effectiveness, Goal Setting, Administrative Support, Leadership, Human Resources

    4.9
    Rating, 4.9 out of 5 stars
    ·
    289 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    Università di Napoli Federico II

    English Intermediate B1.2

    Skills you'll gain: English Language, Vocabulary, Stress Management, Education and Training, Higher Education, Medical Terminology, Language Learning, Interpersonal Communications, Environmental Issue, Grammar, Climate Change Mitigation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    215 reviews

    Intermediate · Course · 1 - 3 Months

  • U

    University of Michigan

    Raising Capital: Credit Tech, Coin Offerings, and Crowdfunding

    Skills you'll gain: FinTech, Fundraising, Banking, Capital Markets, Consumer Lending, Blockchain, Credit Risk, Financial Systems, Financial Services, Entrepreneurial Finance, Commercial Lending, Logistic Regression

    4.7
    Rating, 4.7 out of 5 stars
    ·
    310 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Maryland, College Park

    Developing Innovative Ideas for Product Leaders

    Skills you'll gain: New Product Development, Innovation, Market Opportunities, Ideation, Entrepreneurship, Product Management, Corporate Strategy, Customer Analysis, Competitive Analysis, Market Analysis, Initiative and Leadership, Target Market, Business Strategy, Value Propositions

    4.4
    Rating, 4.4 out of 5 stars
    ·
    233 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    How to use roadmaps in Jira

    Skills you'll gain: Timelines, Product Roadmaps, Project Schedules, Dependency Analysis, Scheduling, Milestones (Project Management), Issue Tracking, Project Planning, Project Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    216 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • L

    Ludwig-Maximilians-Universität München (LMU)

    Strategic Organization Design

    Skills you'll gain: Organizational Structure, Organizational Strategy, Organizational Effectiveness, Organizational Change, Strategic Leadership, Business Strategy, Strategic Decision-Making, Strategic Planning, Growth Strategies, Innovation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    306 reviews

    Mixed · Course · 1 - 3 Months

  • U

    University of Colorado Boulder

    Leading Sustainable Community Transformation

    Skills you'll gain: Systems Thinking, Trustworthiness, Cross-Functional Collaboration, Project Planning, Stakeholder Analysis, Business Systems Analysis, Sustainable Development, Strategic Leadership, Social Impact, Team Leadership, Relationship Building, Business Leadership, Sustainable Business, Diversity and Inclusion, Strategic Thinking, Cultural Responsiveness, Project Management, Organizational Strategy, Communication Strategies, Ethical Standards And Conduct

    4.4
    Rating, 4.4 out of 5 stars
    ·
    257 reviews

    Beginner · Specialization · 1 - 3 Months

  • I

    Insper

    Capitalismo Consciente

    Skills you'll gain: Corporate Sustainability, Sustainable Business, Organizational Leadership, Business Leadership, Social Impact, Business Ethics, Strategic Leadership, Stakeholder Management, Systems Thinking, Case Studies, Organizational Change, Culture

    4.5
    Rating, 4.5 out of 5 stars
    ·
    328 reviews

    Mixed · Course · 1 - 3 Months

1…280281282…834

In summary, here are 10 of our most popular brand management courses

  • Management of International Development: Towards Agenda 2030: Università Bocconi
  • Fundamentals of Funding, with Goldman Sachs 10,000 Women: Goldman Sachs
  • Gender Analytics for Innovation: University of Toronto
  • Programming Fundamentals in Swift: Meta
  • ما هي الإدارة ولماذا نحتاج إليها |What and Why of Management: Alfaisal University | KLD
  • English Intermediate B1.2: Università di Napoli Federico II
  • Raising Capital: Credit Tech, Coin Offerings, and Crowdfunding: University of Michigan
  • Developing Innovative Ideas for Product Leaders: University of Maryland, College Park
  • How to use roadmaps in Jira: Coursera
  • Strategic Organization Design: Ludwig-Maximilians-Universität München (LMU)

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok