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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • S

    Skillshare

    Logo Design: From Concept to Client-Approved Work

    Skills you'll gain: Logo Design, Adobe Illustrator, Presentations, Typography, Graphic Design, Animations, Adobe After Effects, Motion Graphics, Adobe Creative Cloud, Branding, Brand Strategy, Marketing Design, System Configuration, Brainstorming, Intellectual Property, Design Software, Creative Design, Strategic Thinking, Legal Risk, Adobe Photoshop

    4.5
    Rating, 4.5 out of 5 stars
    ·
    13 reviews

    Beginner · Specialization · 3 - 6 Months

  • S

    Sciences Po

    Be entrepreneurial in Cultural Industries in the digital age

    Skills you'll gain: Entrepreneurship, Promotional Strategies, Business Modeling, Business Leadership, New Business Development, Strategic Thinking, Commercialization, Entrepreneurial Finance, Innovation, Digital Content, Digital Transformation, Content Creation, Market Opportunities, Consumer Behaviour, Intellectual Property

    4.1
    Rating, 4.1 out of 5 stars
    ·
    33 reviews

    Beginner · Course · 1 - 3 Months

  • S

    SkillUp

    Artificial Intelligence for Healthcare

    Skills you'll gain: Healthcare 5.0, Health Insurance Portability And Accountability Act (HIPAA) Compliance, Artificial Intelligence, AI Enablement, Jupyter, Healthcare Ethics, Health Informatics, Healthcare Industry Knowledge, LLM Application, Machine Learning, Deep Learning, Machine Learning Software, MLOps (Machine Learning Operations), Generative Model Architectures, Statistical Machine Learning, AI Product Strategy, Predictive Modeling, Data-Driven Decision-Making, Data Processing, Data Analysis

    4.3
    Rating, 4.3 out of 5 stars
    ·
    6 reviews

    Intermediate · Specialization · 1 - 3 Months

  • I

    IBM

    데이터 과학이란 무엇인가?

    Skills you'll gain: Data Storytelling, Data Mining, Data Science, Data-Driven Decision-Making, Data Analysis, Business Analytics, Big Data, Digital Transformation, Analytics, Regression Analysis, Apache Hadoop, Machine Learning, Deep Learning, Cloud Computing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    21 reviews

    Beginner · Course · 1 - 4 Weeks

  • S

    SAS

    AI Literacy: Responsible, Trustworthy, Effective

    Skills you'll gain: Generative AI, Retrieval-Augmented Generation, Large Language Modeling, Responsible AI, Data Ethics, Generative Adversarial Networks (GANs), Agentic systems, AI Security, Discussion Facilitation, Business Ethics, Embeddings, Regulatory Compliance, Case Studies, Data Synthesis, Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence, SAS (Software), AI Workflows, Analytics, Machine Learning

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Establish Company Training Initiatives with Canvas

    Skills you'll gain: Web Analytics, Organizational Skills, Content Development and Management, Employee Training, Training and Development, Learning Management Systems, Content Management, Content Creation, Writing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    15 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • U

    University of Colorado Boulder

    Association Rules Analysis

    Skills you'll gain: Unsupervised Learning, Anomaly Detection, Data Preprocessing, Data Mining, Applied Machine Learning, Feature Engineering, Exploratory Data Analysis, Data Analysis, Algorithms

    4.8
    Rating, 4.8 out of 5 stars
    ·
    12 reviews

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Cervical Cancer Risk Prediction Using Machine Learning

    Skills you'll gain: Model Evaluation, Exploratory Data Analysis, Data Analysis, Classification Algorithms, Data Preprocessing, Scikit Learn (Machine Learning Library), Predictive Modeling, Matplotlib, Pandas (Python Package), Applied Machine Learning, Data Visualization Software, Machine Learning

    4.7
    Rating, 4.7 out of 5 stars
    ·
    44 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • S

    Splunk Inc.

    Splunk Knowledge Manager 101

    Skills you'll gain: Splunk, Dashboard, Incident Management, Information Management, Event Monitoring, Data Modeling, Data Processing, Query Languages, Business Intelligence, Data Management, Data Analysis, Big Data, Business Analytics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    26 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Choosing an Objective for a Facebook Ad Campaign

    Skills you'll gain: Facebook, Advertising Campaigns, Social Media Campaigns, Lead Generation, Social Media, Social Media Marketing, Paid media, Digital Advertising, Campaign Management, Advertising, Driving engagement

    4.6
    Rating, 4.6 out of 5 stars
    ·
    10 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • K

    Keller Williams

    Establish Clients for Life with Sellers

    Skills you'll gain: Real Estate Sales, Lead Generation, Sales Presentation, Prospecting and Qualification, Closing (Sales), Sales Prospecting, Client Services, Negotiation, Consultative Selling, Marketing, Customer Relationship Building, Contract Management

    4.4
    Rating, 4.4 out of 5 stars
    ·
    15 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    How to Setup Facebook Messenger for a Business

    Skills you'll gain: Facebook, Social Media, Social Media Management, Social Media Marketing, Customer Communications Management, Business Correspondence, Drive Engagement, Digital Marketing

    Beginner · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular marketing analytics courses

  • Logo Design: From Concept to Client-Approved Work: Skillshare
  • Be entrepreneurial in Cultural Industries in the digital age: Sciences Po
  • Artificial Intelligence for Healthcare: SkillUp
  • 데이터 과학이란 무엇인가?: IBM
  • AI Literacy: Responsible, Trustworthy, Effective: SAS
  • Establish Company Training Initiatives with Canvas: Coursera
  • Association Rules Analysis: University of Colorado Boulder
  • Cervical Cancer Risk Prediction Using Machine Learning: Coursera
  • Splunk Knowledge Manager 101: Splunk Inc.
  • Choosing an Objective for a Facebook Ad Campaign: Coursera

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Social Media Marketing (9)
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