• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


  • Status: Preview
    Preview
    S

    Simplilearn

    Ecommerce Listing Course

    Skills you'll gain: Search Engine Optimization, E-Commerce, Logistics Management, Merchandising, Product Marketing, Promotional Strategies, Product Knowledge, Customer Service, Customer Relationship Management, Online Advertising, Price Negotiation, Web Analytics and SEO, Social Media Marketing, Content Creation

    3.9
    Rating, 3.9 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Interpretable machine learning applications: Part 3

    Skills you'll gain: Artificial Neural Networks, Tensorflow, Keras (Neural Network Library), Data-Driven Decision-Making, Applied Machine Learning, Business Analytics, Deep Learning, Machine Learning, Model Evaluation, Mortgage Loans, Consumer Lending, Data Processing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    22 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Trees, SVM and Unsupervised Learning

    Skills you'll gain: Model Evaluation, Applied Machine Learning, Unsupervised Learning, Classification And Regression Tree (CART), Decision Tree Learning, Artificial Neural Networks, Classification Algorithms, Supervised Learning, Machine Learning Algorithms, Random Forest Algorithm, Predictive Modeling, Artificial Intelligence and Machine Learning (AI/ML), Dimensionality Reduction, Statistics

    Build toward a degree

    4.4
    Rating, 4.4 out of 5 stars
    ·
    8 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    A

    American Museum of Natural History

    The Solar System

    Skills you'll gain: Scientific Visualization, Physical Science, Environment, Physics, General Science and Research, Taxonomy, Scientific Methods, Biology, Chemistry

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    U

    University of Washington

    Business Law: A Community of Practice with Paralegals

    Skills you'll gain: Legal Research, Mergers & Acquisitions, Legal Strategy, Commercial Laws, Governance, Legal Risk, Case Law, Corporate Finance, Strategic Partnership, Civil Law, Corporate Accounting, Partnership Accounting, Organizational Structure, Analysis, Business, Ethical Standards And Conduct

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free
    Free
    D

    DeepLearning.AI

    LLMs as Operating Systems: Agent Memory

    Skills you'll gain: LLM Application, Tool Calling, Retrieval-Augmented Generation, Large Language Modeling, Generative AI Agents, AI Workflows, Context Management, Prompt Engineering, Agentic systems, Data Persistence, System Design and Implementation

    4.4
    Rating, 4.4 out of 5 stars
    ·
    7 reviews

    Intermediate · Project · Less Than 2 Hours

  • Status: Preview
    Preview
    U

    University of Virginia

    Agiles Arbeiten trifft auf Design Thinking

    Skills you'll gain: User Story, Persona (User Experience), Design Thinking, Agile Product Development, Agile Methodology, Interviewing Skills, User Research, Persona Development, Product Development, Innovation, User Centered Design

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Adobe

    Course 2: Introduction to Adobe Commerce

    Skills you'll gain: Adobe Experience Manager, E-Commerce, Product Knowledge, Value Propositions, Scalability, Business-To-Consumer, B2B Sales, Merchandising, Order Management, Customer experience improvement

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Space is Everywhere

    Skills you'll gain: Journalism, Music, Culture, Media and Communications, Liberal Arts, Art History, Storytelling, World History, Visualization (Computer Graphics), Cinematography, Science and Research, Writing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    14 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    U

    University of Cambridge

    User experience design

    Skills you'll gain: User Experience Design, Storytelling, Design, User Centered Design, Design Thinking, Human Centered Design, Public Speaking, Design Research, Usability Testing, Communication Strategies, Empathy, Creativity

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    B

    Ball State University

    Introduction to Data Science

    Skills you'll gain: Data Ethics, Data Collection, Probability & Statistics, Statistics, Sampling (Statistics), Data Science, R Programming, Statistical Methods, Data Structures, Data Analysis, Data Capture, Information Privacy, Tidyverse (R Package), Data Quality, Informed Consent, Social Impact, Ethical Standards And Conduct, Data Validation, Algorithms, Big Data

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    I

    IESE Business School

    Parte 2: Design Thinking para la formulación de problemas

    Skills you'll gain: Design Thinking, User Research, Qualitative Research, Human Centered Design, User Experience, Customer experience improvement, Empathy, Problem Solving, Persona Development, Interviewing Skills

    Beginner · Course · 1 - 4 Weeks

1…289290291…340

In summary, here are 10 of our most popular market research courses

  • Ecommerce Listing Course: Simplilearn
  • Interpretable machine learning applications: Part 3: Coursera
  • Trees, SVM and Unsupervised Learning: University of Colorado Boulder
  • The Solar System: American Museum of Natural History
  • Business Law: A Community of Practice with Paralegals: University of Washington
  • LLMs as Operating Systems: Agent Memory: DeepLearning.AI
  • Agiles Arbeiten trifft auf Design Thinking: University of Virginia
  • Course 2: Introduction to Adobe Commerce: Adobe
  • Space is Everywhere: University of Colorado Boulder
  • User experience design: University of Cambridge

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok