• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • U

    University of Colorado System

    Biostatistics Study Design and Analysis for Grant Writing

    Skills you'll gain: Grant Writing, Sample Size Determination, Biostatistics, Statistical Analysis, Data Analysis, Clinical Research, Statistical Methods, Science and Research, Statistical Hypothesis Testing, Data Collection

    5
    Rating, 5 out of 5 stars
    ·
    11 reviews

    Intermediate · Course · 1 - 3 Months

  • F

    Fundação Instituto de Administração

    RH, Dados e InteligĂȘncia Artificial

    Skills you'll gain: People Analytics, HR Tech, Deep Learning, Digital Transformation, Human Resource Strategy, Machine Learning, Human Resources, Artificial Neural Networks, Artificial Intelligence, Data-Driven Decision-Making, Automation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    24 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Intereses del usuario tĂ­pico en Facebook

    Skills you'll gain: Facebook, Target Audience, Social Media Marketing, Social Media, Customer Insights, Advertising, Digital Advertising, Marketing Analytics, Presentations

    Intermediate · Guided Project · Less Than 2 Hours

  • W

    Whizlabs

    Monitoring and Backup in Azure

    Skills you'll gain: Microsoft Azure, Virtual Networking, Cloud Services, System Monitoring, Network Monitoring, Application Performance Management, Cloud Management, Cloud Infrastructure, Virtual Machines, Disaster Recovery, Containerization, Data Storage

    4
    Rating, 4 out of 5 stars
    ·
    28 reviews

    Intermediate · Course · 1 - 4 Weeks

  • A

    Alfaisal University | KLD

    Ű§Ù„ŰšŰ­Ű« Űčن Űčمل في Ű§Ù„Űč۔۱ Ű§Ù„Ű±Ù‚Ù…ÙŠ | Job Search in the Digital Age

    Skills you'll gain: Interviewing Skills, LinkedIn, Recruitment, Marketing, digital literacy, Professional Networking, Writing, Professional Development, Negotiation, Self-Awareness, Business Writing, Personal Development, Communication, Branding

    4.8
    Rating, 4.8 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 3 Months

  • S

    SkillUp

    Vector Search with Relational Databases using PostgreSQL

    Skills you'll gain: Vector Databases, Embeddings, PostgreSQL, Relational Databases, SQL, NoSQL, Node.JS, Data Import/Export, Data Processing, Data Analysis

    4.5
    Rating, 4.5 out of 5 stars
    ·
    24 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Typography and Color Theory in Design with Canva

    Skills you'll gain: Canva (Software), Color Theory, Typography, Creative Design, Design, Graphic and Visual Design, Graphic Design, Visual Design, Design Elements And Principles

    Beginner · Course · 1 - 4 Weeks

  • P

    Packt

    Foundations of Data Analysis with Pandas and Python

    Skills you'll gain: Data Import/Export, Pandas (Python Package), Pivot Tables And Charts, Jupyter, Microsoft Excel, Data Analysis, Data Manipulation, Python Programming, Data Structures, Development Environment, Object Oriented Programming (OOP)

    4.7
    Rating, 4.7 out of 5 stars
    ·
    30 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    A Clinician's Guide: Soft Skills for Better Patient Outcomes

    Skills you'll gain: Patient Communication, Constructive Feedback, Resilience, Emotional Intelligence, Compassion, Empathy & Emotional Intelligence, Patient Education And Counseling, Patient-centered Care, Empathy, Employee Engagement, Telehealth, Interpersonal Communications, Self-Awareness, Active Listening, Communication, Data Analysis, Cultural Sensitivity, Quality Improvement, Leadership and Management, Continuous Improvement Process

    Beginner · Specialization · 3 - 6 Months

  • J

    Johns Hopkins University

    Analysis and Interpretation of Large-Scale Programs

    Skills you'll gain: Program Evaluation, Health Equity, Quantitative Research, Data Analysis, Statistical Analysis, Analysis, Statistical Reporting, Data Collection, Sampling (Statistics), Public Health and Disease Prevention, Regression Analysis, Maternal Health, Data Quality

    4.8
    Rating, 4.8 out of 5 stars
    ·
    14 reviews

    Intermediate · Course · 1 - 3 Months

  • S

    Simplilearn

    Introduction to Meta Business Suite Training

    Skills you'll gain: Content Performance Analysis, Social Media Management, Instagram, Facebook, Social Media, Advertising, Social Media Marketing, Customer Communications Management, E-Commerce, Collaboration, Content Creation, Data-Driven Decision-Making, Calendar Management, Content Marketing, Team Management, Drive Engagement, Sales

    Beginner · Course · 1 - 4 Weeks

  • B

    Board Infinity

    Executing Full Text Queries with Elasticsearch

    Skills you'll gain: Query Languages, Data Analysis, Software Installation, Performance Tuning, Distributed Computing, Scalability, Data Modeling, Cloud Deployment

    3.6
    Rating, 3.6 out of 5 stars
    ·
    14 reviews

    Beginner · Course · 1 - 4 Weeks

1
298299300
466

In summary, here are 10 of our most popular marketing analytics courses

  • Biostatistics Study Design and Analysis for Grant Writing: University of Colorado System
  • RH, Dados e InteligĂȘncia Artificial: Fundação Instituto de Administração
  • Intereses del usuario tĂ­pico en Facebook: Coursera
  • Monitoring and Backup in Azure : Whizlabs
  • Ű§Ù„ŰšŰ­Ű« Űčن Űčمل في Ű§Ù„Űč۔۱ Ű§Ù„Ű±Ù‚Ù…ÙŠ | Job Search in the Digital Age: Alfaisal University | KLD
  • Vector Search with Relational Databases using PostgreSQL: SkillUp
  • Typography and Color Theory in Design with Canva: Coursera
  • Foundations of Data Analysis with Pandas and Python: Packt
  • A Clinician's Guide: Soft Skills for Better Patient Outcomes: Coursera
  • Analysis and Interpretation of Large-Scale Programs: Johns Hopkins University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrackÂź Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok