• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


  • U

    Universidad de Palermo

    ¿Cómo ser feliz? Familia, Economía y Políticas Públicas

    Skills you'll gain: Family Support, Public Policies, Economic Development, Economics, Political Sciences, Policy Analysis, Socioeconomics, Human Development, Behavioral Economics, Social Studies, Social Sciences, Community Development, Gerontology, Relationship Building, Empathy, Social Impact, Social Skills, Child Development, Resilience, Parent Communication

    4.6
    Rating, 4.6 out of 5 stars
    ·
    25 reviews

    Beginner · Specialization · 3 - 6 Months

  • T

    The Chinese University of Hong Kong

    离散优化算法篇 Solving Algorithms for Discrete Optimization

    Skills you'll gain: Operations Research, Applied Mathematics, Algorithms, Mathematical Modeling, Combinatorics, Computational Logic, Advanced Mathematics, Performance Tuning, Theoretical Computer Science, Simulations, Linear Algebra

    Intermediate · Course · 1 - 4 Weeks

  • D

    DeepLearning.AI

    LLMs as Operating Systems: Agent Memory

    Skills you'll gain: LLM Application, Tool Calling, Retrieval-Augmented Generation, Large Language Modeling, Generative AI Agents, AI Workflows, Context Management, Prompt Engineering, Agentic systems, Data Persistence, System Design and Implementation

    4.5
    Rating, 4.5 out of 5 stars
    ·
    13 reviews

    Intermediate · Project · Less Than 2 Hours

  • C

    Cleveland Clinic

    Machine Learning in Healthcare: Foundations and Applications

    Skills you'll gain: Machine Learning Methods, Machine Learning, Machine Learning Algorithms, Healthcare Industry Knowledge, Health Informatics, Applied Machine Learning, Clinical Informatics, Health Care, Supervised Learning, Clinical Experience, Emerging Technologies, Artificial Intelligence, Reinforcement Learning, Data-Driven Decision-Making, Data Science

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Illinois Urbana-Champaign

    Alternatives as We Age: Retirement and Legacy Planning

    Skills you'll gain: Estate Planning, Wealth Management, Philanthropy, Portfolio Management, Land Management, Financial Planning, Real Estate, Financial Modeling, Tax Planning, Investments, Investment Management, Succession Planning, Risk Management, Case Studies

    Beginner · Course · 1 - 4 Weeks

  • E

    Erasmus University Rotterdam

    Necessary Condition Analysis (NCA)

    Skills you'll gain: Analysis, Data Analysis, Statistical Reporting, Analytical Skills, Exploratory Data Analysis, Quantitative Research, Statistical Analysis, Statistical Software, Small Data, R (Software), R Programming, Sampling (Statistics), Technical Communication, Research Methodologies, Scatter Plots, Statistical Hypothesis Testing, Data Collection

    4.9
    Rating, 4.9 out of 5 stars
    ·
    28 reviews

    Beginner · Course · 1 - 3 Months

  • D

    Duke University

    Interpretable Machine Learning

    Skills you'll gain: Responsible AI, Decision Tree Learning, Data Ethics, Regression Analysis, Artificial Intelligence, Machine Learning, Statistical Modeling, Python Programming, Artificial Intelligence and Machine Learning (AI/ML), Logistic Regression, Deep Learning, Artificial Neural Networks

    4.6
    Rating, 4.6 out of 5 stars
    ·
    29 reviews

    Intermediate · Course · 1 - 4 Weeks

  • K

    Kennesaw State University

    Leading and Developing Top Talent

    Skills you'll gain: Leadership Development, Leadership, Organizational Leadership, Leadership and Management, Team Leadership, Business Leadership, Diversity and Inclusion, Diversity Equity and Inclusion Initiatives, Team Management, Team Building, Organizational Strategy, Coaching, Employee Performance Management, Mentorship, Teamwork, Collaboration, Innovation, Business Strategy, Smart Goals, Adaptability

    4.6
    Rating, 4.6 out of 5 stars
    ·
    16 reviews

    Beginner · Course · 1 - 4 Weeks

  • K

    Kotter

    The 4 Core Change Principles

    Skills you'll gain: Organizational Change, Change Management, Business Transformation, Leadership and Management, Organizational Structure, Organizational Leadership, People Management, Industrial and Organizational Psychology, Leadership Development, Leadership, Drive Engagement, Stakeholder Engagement, Diversity and Inclusion, Lifelong Learning

    4.7
    Rating, 4.7 out of 5 stars
    ·
    21 reviews

    Beginner · Course · 1 - 4 Weeks

  • B

    Birla Institute of Technology & Science, Pilani

    Probability and Statistics

    Skills you'll gain: Data Analysis, Statistical Analysis, Data Visualization, Predictive Modeling, Applied Mathematics

    4
    Rating, 4 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 3 Months

  • L

    L&T EduTech

    Concepts of Heavy Lifting

    Skills you'll gain: Mechanics, General Construction and Construction Labor, Hydraulics, Construction, Structural Engineering, Structural Analysis, Mechanical Engineering, Construction Engineering, Equipment Design, Engineering Practices, Engineering, Engineering Analysis, Safety Standards, Engineering Calculations, Transportation Operations

    Intermediate · Course · 1 - 3 Months

  • A

    Aptly

    Google Search Advertising Foundations

    Skills you'll gain: Google Ads, Advertising Campaigns, Search Engine Marketing, Campaign Management, Pay Per Click Advertising, Performance marketing, Keyword Research, Performance Measurement, Online Advertising, Digital Advertising, Advertising, Marketing, Copywriting, Quality Assessment

    4.8
    Rating, 4.8 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 3 Months

1…299300301…376

In summary, here are 10 of our most popular market research courses

  • ¿Cómo ser feliz? Familia, Economía y Políticas Públicas: Universidad de Palermo
  • 离散优化算法篇 Solving Algorithms for Discrete Optimization: The Chinese University of Hong Kong
  • LLMs as Operating Systems: Agent Memory: DeepLearning.AI
  • Machine Learning in Healthcare: Foundations and Applications: Cleveland Clinic
  • Alternatives as We Age: Retirement and Legacy Planning : University of Illinois Urbana-Champaign
  • Necessary Condition Analysis (NCA): Erasmus University Rotterdam
  • Interpretable Machine Learning: Duke University
  • Leading and Developing Top Talent : Kennesaw State University
  • The 4 Core Change Principles: Kotter
  • Probability and Statistics: Birla Institute of Technology & Science, Pilani

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok