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Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Estrategia de marketing

    Skills you'll gain: Marketing Planning, Surveys, Consumer Behaviour, Survey Creation, Product Management, Market Research, Marketing Strategies, Product Lifecycle Management, Strategic Marketing, Marketing Strategy and Techniques, Marketing Effectiveness, Data Analysis, Marketing Communications, Marketing, Data Collection, Market Analysis, Target Market, Value Propositions, Product Marketing, Market Data

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.3K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Marketing Science e Estratégia de Marketing

    Skills you'll gain: Strategic Marketing, Marketing Strategies, Consumer Behaviour, Marketing, Data-Driven Marketing, Marketing Planning, Marketing Strategy and Techniques, Marketing Analytics, Target Market, Customer Insights, Value Propositions, Decision Making

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
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    Y

    Yale University

    Creating Change through Social Entrepreneurship

    Skills you'll gain: Social Impact, Design Thinking, Community Outreach, Organizational Structure, Stakeholder Engagement, Human Centered Design, Entrepreneurship, Communication Planning, Research and Design, Business Modeling, Governance, Communication, Advocacy, Sustainable Business, Innovation, Program Evaluation, Fundraising, Entrepreneurial Finance

    4.9
    Rating, 4.9 out of 5 stars
    ·
    181 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
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    U

    University of Pennsylvania

    Managing Social and Human Capital

    Skills you'll gain: Human Capital, People Management, Human Resource Strategy, Staff Management, Leadership and Management, Human Relations Movement, Decision Making, Organizational Structure, Organizational Effectiveness, Organizational Change, Organizational Leadership, Employee Performance Management, Team Motivation, Business Leadership, Strategic Decision-Making, Compensation and Benefits, Organizational Development, Change Management, Performance Appraisal, Compensation Strategy

    4.6
    Rating, 4.6 out of 5 stars
    ·
    2.6K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    U

    University of Michigan

    Participatory AI for Social Impact

    Skills you'll gain: Responsible AI, Social Impact, Community Development, Community Outreach, AI literacy, Design Thinking, Case Studies, Human Centered Design, Scenario Testing

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    S

    Stanford Online

    Social and Economic Networks: Models and Analysis

    Skills you'll gain: Social Network Analysis, Network Analysis, Social Sciences, Sociology, Socioeconomics, Game Theory, Behavioral Economics, Mathematical Modeling, Statistical Modeling, Bayesian Statistics, Probability

    4.8
    Rating, 4.8 out of 5 stars
    ·
    760 reviews

    Advanced · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Digital Marketing Trends

    Skills you'll gain: Brand Marketing, Digital Marketing Tools, Driving engagement, Marketing Strategies, Digital Media Strategy, MarTech, Digital Marketing Campaigns, Customer Engagement, Strategic Marketing, Social Media Marketing, Marketing, Digital Marketing, Consumer Behaviour, Market Trend, Strategic Planning, Trend Analysis

    4.5
    Rating, 4.5 out of 5 stars
    ·
    107 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Adobe

    Adobe Digital Marketing Strategy

    Skills you'll gain: Content Scheduling, Marketing Strategies, Personalized Campaigns, Data-Driven Marketing, Promotional Strategies, Marketing Planning, Adobe Express, Marketing Strategy and Techniques, Social Media Content, Digital Marketing Campaigns, Cross-Channel Marketing, Marketing Channel, Digital Marketing, Social Media Marketing, Content Strategy, Brand Marketing, Market Research, Graphic and Visual Design, Generative AI, Performance Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    821 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Analyze Metrics & Schedule Social Posts

    Skills you'll gain: Content Scheduling, Digital Marketing Tools, Content Performance Analysis, Social Media Management, Social Media Content, Key Performance Indicators (KPIs), Social Media Analytics, Data-Driven Marketing, Social Media, Campaign Management, Digital Marketing Campaigns, Performance Metric, Digital Media Strategy, Business Metrics, Performance Measurement, Data Analysis, Content Development and Management, Content Optimization

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Pearson

    Social Stratification, Gender Dynamics and Racial Identities

    Skills you'll gain: Sociology, Social Justice, Socioeconomics, Diversity Awareness, Social Sciences, Social Studies, Economics, Policy, and Social Studies, World History

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    P

    Pontificia Universidad Católica del Perú

    Introducción a la Responsabilidad Social Universitaria

    Skills you'll gain: Higher Education, Social Justice, Social Impact, Sustainable Development, Community Development, Case Studies, Community Outreach, Diversity Equity and Inclusion Initiatives, Ethical Standards And Conduct

    4.8
    Rating, 4.8 out of 5 stars
    ·
    86 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    LearnKartS

    AI Marketing Mastery

    Skills you'll gain: Google Gemini, Marketing Automation, ChatGPT, Marketing, Generative AI, Content Marketing, Business Marketing, Content Creation, Digital Content, Prompt Engineering, Branding, Social Media, Google Ads, Search Engine Optimization, Digital Assets, Facebook, Digital Advertising, Sales Pipelines, Productivity, Web Development

    3.7
    Rating, 3.7 out of 5 stars
    ·
    16 reviews

    Beginner · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular social media marketing courses

  • Estrategia de marketing: IE Business School
  • Marketing Science e Estratégia de Marketing: Fundação Instituto de Administração
  • Creating Change through Social Entrepreneurship: Yale University
  • Managing Social and Human Capital: University of Pennsylvania
  • Participatory AI for Social Impact: University of Michigan
  • Social and Economic Networks: Models and Analysis: Stanford Online
  • Digital Marketing Trends: Coursera
  • Adobe Digital Marketing Strategy: Adobe
  • Analyze Metrics & Schedule Social Posts: Coursera
  • Social Stratification, Gender Dynamics and Racial Identities: Pearson

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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