Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Skills you'll gain: Microsoft Copilot, Sales Strategy, Customer Analysis, Data Cleansing, Sales Management, Sales, Customer Relationship Management (CRM) Software, Customer Insights, Data Maintenance, Data Quality, Sales Prospecting, Prospecting and Qualification, Customer Data Management, Customer Engagement, AI Personalization, Advanced Analytics, Personalized Service, Data Integrity, Personally Identifiable Information, Data-Driven Marketing
★ 3.7 (9) · Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Search Engine Marketing, Content Optimization, Marketing, Google Ads, Digital Marketing Tools, Web Analytics, Performance Metric, Key Performance Indicators (KPIs), Competitive Intelligence
Beginner · Course · 1 - 4 Weeks

Arizona State University
Skills you'll gain: Negotiation, Overcoming Objections, Proposal Development, Communication, Strategic Planning, Contingency Planning, Active Listening, Planning
★ 4.9 (32) · Beginner · Course · 1 - 3 Months

Skills you'll gain: Market Research, Business Research, Market Analysis, Marketing, Research Methodologies, Research, Demand Planning, Research Design, Consumer Behaviour, Market Trend, Customer Analysis, Forecasting, Analysis, Product Testing
★ 4.6 (15) · Mixed · Course · 1 - 4 Weeks

Microsoft
Skills you'll gain: Responsible AI, MLOps (Machine Learning Operations), Azure DevOps, AI Product Strategy, Decision Intelligence, Business Leadership, AI Security, Microsoft Azure, Organizational Change, AI Enablement, Organizational Leadership, Strategic Leadership, Microsoft Copilot, Solution Delivery, Project Management, Cross-Functional Team Leadership, Business Metrics, Project Management Life Cycle, Agile Project Management, AI literacy
Intermediate · Professional Certificate · 3 - 6 Months

AI CERTs
Skills you'll gain: Data Analysis, Data Literacy, Data-Driven Decision-Making, Clinical Informatics, Image Analysis, AI Integrations, Health Technology, Diagnostic Tests, Advanced Analytics, Treatment Planning, Care Management, Emerging Technologies
★ 4.3 (9) · Beginner · Course · 1 - 3 Months

STARWEAVER
Skills you'll gain: Business Process Modeling, Process Modeling, Digital Transformation, Business Process Management, Business Process Improvement, Process Design, Business Process Automation, Process Analysis, Business Transformation, Case Studies, Workflow Management, Process Mapping, Initiative and Leadership, Business Workflow Analysis, Process Optimization, Business Leadership, Quality Improvement, Innovation, Automation, Analysis
★ 4.5 (21) · Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Google Ads, Advertising Campaigns, Search Engine Marketing, Pay Per Click Advertising, Performance Analysis, Performance marketing, Bidding, Campaign Management, Conversion Funnel Analysis, Online Advertising, Digital Advertising, Digital Marketing Campaigns, Web Analytics, Campaign Planning, Performance Metric, Key Performance Indicators (KPIs), Target Audience, Performance Management
Beginner · Course · 1 - 3 Months
Skills you'll gain: Content Creation, Crisis Management, Driving engagement, Digital Communications, Social Media Marketing, Strategic Communication, Communication Strategies, Social Media, Digital Marketing, Digital Brand Strategy, Digital Content, Communication Planning, Communication, Data Ethics, Social Media Strategy, Marketing Communications, Target Audience, Social Media Content, Customer Engagement, Ethical Standards And Conduct
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Instagram, Content Development and Management, Content Scheduling, Social Media Content, Content Strategy, Social Media, Social Media Management, Social Media Marketing, Facebook, Social Media Strategy, Advertising
Beginner · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Marketing Planning, Microsoft 365, Productivity Software, Project Management Software, Project Planning, Collaborative Software, Project Management, Team Management
★ 4 (23) · Beginner · Guided Project · Less Than 2 Hours

University of Virginia
Skills you'll gain: Design Thinking, Technology Strategies, IT Management, Information Technology Architecture, Agile Methodology, Process Design, Customer experience strategy (CX), Stakeholder Engagement, Solution Design, Agile Project Management, Business Modeling, Stakeholder Management, Performance Metric, Lean Methodologies, Performance Measurement, Usability Testing, User Feedback, Value Propositions, Sales
★ 4.6 (9) · Beginner · Course · 1 - 4 Weeks