Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

DeepLearning.AI
Skills you'll gain: Amazon Bedrock, Agentic Workflows, Serverless Computing, Responsible AI, Generative AI Agents, AI Security, Prompt Engineering, Cloud Deployment, Help Desk Support, Product Support, Customer Relationship Management (CRM) Software, Customer Relationship Management
Beginner · Project · Less Than 2 Hours

Macquarie University
Skills you'll gain: Pivot Tables And Charts, Data Visualization, Statistical Inference, Data Visualization Software, Correlation Analysis, Microsoft Excel, Probability & Statistics, Regression Analysis, Statistical Hypothesis Testing, Data Analysis, Excel Formulas, Statistical Analysis, Sampling (Statistics), Trend Analysis, Forecasting, Variance Analysis
Intermediate · Course · 1 - 3 Months

University of Virginia
Skills you'll gain: Product Management, New Product Development, Product Roadmaps, Product Lifecycle Management, Product Improvement, Innovation, Business Modeling, Stakeholder Engagement, Product Testing, Leadership and Management, Growth Strategies, Customer Engagement, Cross-Functional Collaboration, Customer Insights, Data-Driven Decision-Making
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Operations Research, Supply Chain, Supply Chain Management, Supply Chain Planning, Operational Analysis, Process Improvement and Optimization, Capacity Planning, Production Planning, Data Analysis, R Programming
Beginner · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Generative AI, Responsible AI, Data Ethics, Data Quality, Data Strategy, AI Enablement, Applied Machine Learning, Exploratory Data Analysis, Machine Learning, Machine Learning Methods
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Big Data, Google Cloud Platform, Analytics, Data Analysis, SQL, Query Languages
Beginner · Project · Less Than 2 Hours

Skills you'll gain: Matplotlib, Pandas (Python Package), Data Import/Export, Data Visualization Software, Data Visualization, Microsoft Excel, NumPy, Time Series Analysis and Forecasting, Data Analysis, Data Manipulation
Advanced · Course · 1 - 3 Months

Skills you'll gain: Instagram, Storytelling, Content Creation, Social Media Content, Photo/Video Production and Technology, Video Editing, Copywriting, Video Production, Photo Editing, Photography, Media Production, Social Media, Graphic and Visual Design, Writing
Beginner · Course · 1 - 4 Weeks

University of Michigan
Skills you'll gain: Debugging, Data-oriented programming, Program Development, Python Programming, Data Manipulation, Data Analysis
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Business Metrics, Data Visualization, Data Visualization Software, Small Data, Decision Making, Key Performance Indicators (KPIs), Big Data
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Social Media Marketing, Social Media, Social Media Strategy, Social Media Content, Scheduling, Growth Strategies
Beginner · Guided Project · Less Than 2 Hours

Università di Napoli Federico II
Skills you'll gain: NoSQL, Apache Hadoop, Apache Hive, Big Data, Database Systems, Artificial Intelligence, Databases, Distributed Computing, Data Processing, Scalability, Business Intelligence, Data Management
Beginner · Course · 1 - 4 Weeks