• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


Popular Marketing Strategy Courses and Certifications


  • C

    Coursera

    Preparing to Secure Your Startup Funding with Pitch Canvas

    Skills you'll gain: Case Studies, Business Planning, Entrepreneurship, Business Modeling, Presentations, Stakeholder Engagement, Financial Analysis, Value Propositions, Customer Engagement, Team Oriented, Innovation, Leadership

    4.5
    Rating, 4.5 out of 5 stars
    ·
    10 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    How to find audience interests with Meta Business Suite

    Skills you'll gain: Facebook, Target Audience, Customer Insights, Online Advertising, Advertising Campaigns, Digital Advertising, Customer Analysis, Advertising, Market Opportunities, Business Metrics, Content Performance Analysis, Data Import/Export

    4.3
    Rating, 4.3 out of 5 stars
    ·
    6 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    K

    Kennesaw State University

    Ethical AI Use

    Skills you'll gain: Prompt Engineering, Responsible AI, Data Ethics, Case Studies, AI Enablement, Generative AI, Ethical Standards And Conduct, Artificial Intelligence, Business Ethics

    4.6
    Rating, 4.6 out of 5 stars
    ·
    24 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    C

    Coursera

    TikTok Storytelling: Write Compelling Stories

    Skills you'll gain: TikTok, Storytelling, Content Creation, Storyboarding, Video Production, Scripting, Concision, Writing

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Crisis Management and Crisis Communication Consulting  

    Skills you'll gain: Crisis Management, Business Consulting, Management Consulting, Leadership, Leadership and Management, Business Leadership, Corporate Communications, Strategic Communication, Business Communication, Trend Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    H

    Harvard Business Review

    Set and Implement Goals

    Skills you'll gain: Performance Measurement, Team Performance Management, Performance Metric, Performance Management, Goal Setting, Smart Goals, Employee Performance Management, Key Performance Indicators (KPIs), Performance Analysis, Performance Reporting, Performance Improvement, Organizational Effectiveness, Productivity, Business Priorities, Organizational Strategy, Analysis

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    AI Business School

    Practical AI and prompting for management professionals

    Skills you'll gain: Prompt Engineering, Generative AI, Sales, Sales Enablement, AI Personalization, Large Language Modeling, ChatGPT, AI Enablement, Workflow Management, Artificial Intelligence, Ideation, Innovation, Business Transformation, Content Creation, Key Management

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    P

    Packt

    The Ultimate Guide for Product Management Essentials

    Skills you'll gain: Product Management, Product Lifecycle Management, Technical Product Management, Product Marketing, Product Strategy, Product Improvement, Profit and Loss (P&L) Management, Financial Analysis, Stakeholder Management, Product Development, People Management, Leadership Studies, Leadership and Management, Stakeholder Engagement, Cost Benefit Analysis, Go To Market Strategy, Performance Metric, Sales Strategy, Market Research, Advertising

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    R

    Rutgers the State University of New Jersey

    공급망 관리 전략 세우기

    Skills you'll gain: Strategic Sourcing, Supply Chain Management, Supply Chain Planning, Demand Planning, Procurement, Supplier Relationship Management, Operational Efficiency, Logistics, Inventory Management System, Vendor Management, Production Planning, Presentations, Process Analysis

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    C

    Coursera

    Databricks Mosaic AI

    Skills you'll gain: AI Workflows, AI Enablement, Databricks, Scalability, AI Orchestration, Workflow Management, MLOps (Machine Learning Operations), Strategic Thinking, Responsible AI, Model Deployment, Business Strategy, Automation, Real Time Data, Model Evaluation

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    LearnQuest

    Designing Information System Security Architectures

    Skills you'll gain: Threat Modeling, Incident Response, IT Security Architecture, Secure Coding, Application Security, Identity and Access Management, Information Systems Security Assessment Framework (ISSAF), Security Testing, Continuous Monitoring, Information Systems Security, Network Security, Security Strategy, Zero Trust Network Access, Security Awareness, Security Information and Event Management (SIEM), Risk Management Framework, Disaster Recovery, Security Controls, Cybersecurity, Enterprise Architecture

    4.1
    Rating, 4.1 out of 5 stars
    ·
    7 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Preview
    Preview
    P

    Politecnico di Milano

    Circular business models fostering sustainability

    Skills you'll gain: Sustainable Business, Business Modeling, Corporate Sustainability, Business Transformation, Environment and Resource Management, Business Technologies, Finance, Policy Development, Case Studies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 3 Months

Searches related to marketing strategy

marketing strategy and techniques
marketing strategy for entrepreneurs
marketing strategy for engineers and technologists
marketing strategy capstone project
the "who" of the marketing strategy:segmentation & targeting
retail marketing strategy
influencer marketing strategy
fundamentals of marketing strategy
1…311312313…366

In summary, here are 10 of our most popular marketing strategy courses

  • Preparing to Secure Your Startup Funding with Pitch Canvas: Coursera
  • How to find audience interests with Meta Business Suite: Coursera
  • Ethical AI Use: Kennesaw State University
  • TikTok Storytelling: Write Compelling Stories: Coursera
  • Crisis Management and Crisis Communication Consulting  : University of Colorado Boulder
  • Set and Implement Goals: Harvard Business Review
  • Practical AI and prompting for management professionals: AI Business School
  • The Ultimate Guide for Product Management Essentials: Packt
  • 공급망 관리 전략 세우기: Rutgers the State University of New Jersey
  • Databricks Mosaic AI: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok