Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Data Visualization, Analysis
★ 5 (9) · Advanced · Course · 1 - 4 Weeks

SkillsBooster Academy
Skills you'll gain: Microsoft Copilot, Data Visualization, Data Analysis, Interactive Data Visualization, Data Presentation, Exploratory Data Analysis, Data Storytelling, Data Visualization Software, Dashboard, Data Cleansing, Microsoft Excel, AI Workflows, Microsoft PowerPoint, Artificial Intelligence and Machine Learning (AI/ML), AI Personalization, Excel Formulas, Data Architecture, Excel Macros, Generative AI, Microsoft Windows
★ 5 (8) · Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Data Storytelling, Infographics, Data Visualization, Visual Storytelling, Storytelling, Diagram Design, Data Analysis, Graphic and Visual Design
★ 4.9 (9) · Beginner · Guided Project · Less Than 2 Hours

Howard University
Skills you'll gain: Data Wrangling, Regression Analysis, Data Manipulation, Dimensionality Reduction, Data Science, Python Programming, Data Preprocessing, Predictive Modeling, Statistical Modeling, Data Analysis, Statistical Methods, Linear Algebra, Predictive Analytics, Model Training, Unsupervised Learning, Model Evaluation
★ 4.4 (8) · Mixed · Course · 1 - 4 Weeks

Johns Hopkins University
Skills you'll gain: Social Network Analysis, Social Media Analytics, Network Analysis, Data Analysis, Analytical Skills, Statistical Analysis, Social Sciences, Research, Data Collection, AI Personalization, Sociology, Data Transformation, Persuasive Communication, Application Programming Interface (API), Extract, Transform, Load, Media and Communications, Scripting, Psychology
Intermediate · Course · 1 - 3 Months

Skills you'll gain: MySQL, SQL, MySQL Workbench, Query Languages, Data-Driven Decision-Making, Data Analysis
★ 4.4 (9) · Intermediate · Guided Project · Less Than 2 Hours

Microsoft
Skills you'll gain: Microsoft Azure, Threat Modeling, Cloud Security, Continuous Monitoring, System Monitoring, Security Information and Event Management (SIEM), Security Management, Security Controls, Threat Detection, Threat Management, Application Performance Management, Cyber Security Policies, Event Monitoring, Brute-force attacks, Incident Response, Query Languages, Interactive Data Visualization
★ 4.6 (12) · Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Retail Store Operations, Competitive Analysis, Business Strategy, Organizational Strategy, Strategic Thinking, Market Analysis, Organizational Structure, Case Studies, Business Strategies, Strategic Planning, Sustainable Business, Analysis, Organizational Development
★ 5 (16) · Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Cloud API, Google Cloud Platform, Text Mining, Application Programming Interface (API), LLM Application, Large Language Modeling, Generative AI, Prompt Engineering, Natural Language Processing, Jupyter, Python Programming, Classification Algorithms
★ 4.1 (7) · Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Pinterest, Marketing, Social Media Marketing, Social Media Content, Business Marketing, Online Advertising, Paid media, User Accounts, Driving engagement
Beginner · Guided Project · Less Than 2 Hours

Northeastern University
Skills you'll gain: Healthcare Ethics, Clinical Research Ethics, Electronic Medical Record, Medical Privacy, Business Ethics, Informed Consent, Hospice, Health Care Procedure and Regulation, Medical Records, Ethical Standards And Conduct, Health Information Management, Health Care, Clinical Trials, Governance, Institutional Review Board (IRB), Marketing Management, Law, Regulation, and Compliance, Decision Making, Analysis, Critical Thinking
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Data Preprocessing, Data Visualization, Logistic Regression, Feature Engineering, Statistical Visualization, Data Processing, Data Cleansing, Data Wrangling, People Analytics, Predictive Modeling, Scikit Learn (Machine Learning Library), Data Science, Applied Machine Learning, Model Training, Statistical Modeling, Statistical Machine Learning, Regression Analysis, Supervised Learning, Model Evaluation, Machine Learning
★ 4.5 (15) · Beginner · Guided Project · Less Than 2 Hours