Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Dashboard Creation, People Analytics, Business Reporting, Business Intelligence, Data Storytelling, Business Analysis, Business Analytics, Data Validation, Data Transformation
★ 5 (7) · Beginner · Course · 1 - 4 Weeks

Saïd Business School, University of Oxford
Skills you'll gain: Intellectual Property, Media Production, Responsible AI, Large Language Modeling, Data Ethics, Media Strategy, Journalism, Media and Communications, AI literacy, Media Planning, Risking, Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), Generative AI, Innovation, Digital Transformation, Marketing Communications, Digital Advertising, Marketing, Algorithms
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Brand Strategy, Branding, Brand Management, Brand Awareness, Brand Loyalty, Strategic Marketing, Consumer Behaviour, Marketing Strategy and Techniques
Mixed · Course · 1 - 4 Weeks

Fundação Instituto de Administração
Skills you'll gain: Customer Success Management, Software As A Service, Customer Retention, Business Modeling, Customer experience strategy (CX), Customer Relationship Management, Customer Relationship Building, Customer Engagement, Business Transformation, Technology Strategies, Revenue Management, Growth Strategies, Service Level Agreement, Cloud Services, Platform As A Service (PaaS), Vendor Contracts, Technology Solutions, Infrastructure As A Service (IaaS)
★ 4.7 (15) · Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Databricks, Real Time Data, PySpark, Apache Hive, Apache Spark, Big Data, Data Processing, SQL, Data Manipulation, Pandas (Python Package)
★ 4.8 (43) · Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Responsible AI, Exploratory Data Analysis, Data Storytelling, Data Presentation, Data Analysis, Model Evaluation, Dashboard Creation, Interactive Data Visualization, No-Code Development, Market Data, Business Analytics, Data Science, Analytics, Model Training, Model Deployment, Model Optimization, Applied Machine Learning, Machine Learning, Predictive Modeling, Data Visualization
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Logistic Regression, Statistical Modeling, Statistics, Statistical Hypothesis Testing, Statistical Reporting, Statistical Analysis, Probability & Statistics, Statistical Inference, Statistical Methods, Data Analysis, Regression Analysis, Advanced Analytics, Time Series Analysis and Forecasting, Statistical Programming, R Programming, R (Software), Predictive Modeling, Analytics, Technical Communication, Analysis
Beginner · Course · 1 - 3 Months

University of Pittsburgh
Skills you'll gain: Apache Hadoop, Cloud Computing, Cloud Deployment, Apache Spark, Web Services, Cloud Technologies, Cloud Services, Virtualization and Virtual Machines, Cloud Computing Architecture, PySpark, Cloud Infrastructure, Cloud Development, Distributed Computing, Data Processing, Cloud Storage, Docker (Software), Virtualization, Containerization, Restful API, Data Architecture
★ 4.6 (7) · Intermediate · Specialization · 1 - 3 Months

Automatic Data Processing, Inc. (ADP)
Skills you'll gain: Talent Recruitment, Recruitment, Job Analysis, Consultative Approaches, Market Research, Recruitment Strategies, Talent Acquisition, Marketing Materials, Market Intelligence, Compensation Management, Needs Assessment, Branding, Advertising, Competitive Intelligence, Labor Compliance
Beginner · Course · 1 - 4 Weeks

LearnQuest
Skills you'll gain: Data Ethics, Responsible AI, No-Code Development, AI Integrations, AI Enablement, Regulatory Requirements, Compliance Management, Regulatory Compliance, Business Transformation, Business Process Automation, Business Process, Data Management, Risk Mitigation, Risk Analysis, Return On Investment, Digital Transformation, Business Leadership, Change Management, Data-Driven Decision-Making, Predictive Analytics
Beginner · Specialization · 1 - 3 Months

Edureka
Skills you'll gain: Decision Intelligence, Responsible AI, Generative AI Agents, Predictive Modeling, Agentic Workflows, Decision Support Systems, Business Intelligence, Data-Driven Decision-Making, Strategic Decision-Making, Decision Making, Business Analytics, Agentic systems, MLOps (Machine Learning Operations), Forecasting, Data Storytelling, Predictive Analytics, Machine Learning, Scikit Learn (Machine Learning Library), Data Security, Text Mining
Intermediate · Specialization · 1 - 3 Months
Skills you'll gain: Responsible AI, Google Gemini, HR Tech, Compensation and Benefits, Anthropic Claude, Human Resources, Human Resource Strategy, Forecasting, Governance, Mitigation
Intermediate · Course · 1 - 4 Weeks