• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • S

    Skillshare

    Strategic SEO: A Quick Start to Reach a Wider Audience

    Skills you'll gain: Keyword Research, Search Engine Optimization, Target Audience, Content Optimization, Blogs, Web Analytics and SEO, Content Strategy, Web Content, Social Media Marketing

    ★ 4.3 (6) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • H

    HubSpot Academy

    Inbound Sales

    Skills you'll gain: Sales Presentation, Sales Presentations, Prospecting and Qualification, Persona Development, Sales Strategy, Inside Sales, Sales Process, Sales, Sales Prospecting, Lead Generation, Customer Analysis, Email Automation, Personalized Service, Needs Assessment, Prioritization, Customer Engagement

    Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • B

    Board Infinity

    Building Applications with DeepSeek

    Skills you'll gain: DeepSeek API, Deepseek, User Interface (UI), LLM Application, AI Workflows, AI Integrations, Human Computer Interaction, Agentic Workflows, Retrieval-Augmented Generation, AI Product Strategy, Embeddings, Application Deployment, Case Studies

    ★ 4 (10) · Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • A

    AI CERTs

    AI for Vibe Coding

    Skills you'll gain: Vibe coding, No-Code Development, Full-Stack Web Development, AI Workflows, Debugging, Application Programming Interface (API), Application Design, Front-End Web Development, Back-End Web Development

    Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • C

    Coursera

    Usability Testing with Hotjar

    Skills you'll gain: Usability Testing, Usability, Test Tools, Test Planning, User Research, Interactive Data Visualization, Product Development, Web Analytics and SEO, User Accounts, Data Integration

    ★ 4.3 (31) · Intermediate · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • A

    Adobe

    Create and Publish Content for Your Audience with AI

    Skills you'll gain: Adobe Express, Adobe Firefly, AI powered creativity, Visual Storytelling, Adobe Acrobat, Content Creation, Digital Publishing, Storytelling, AI literacy, Content Scheduling, AI Workflows, Responsible AI, Automation, Authentications, Brand Management

    Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • H

    Harvard Business Review

    Set and Implement Goals

    Skills you'll gain: Performance Analysis, Goal Setting, Performance Measurement, Team Performance Management, Goal-Oriented, Smart Goals, Performance Metric, Performance Management, Performance Improvement, Employee Performance Management, Key Performance Indicators (KPIs), Business Priorities, Prioritization, Organizational Strategy

    ★ 4.9 (8) · Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • A

    Alex Genadinik

    2026 Mobile App Development With Replit AI - Vibe Coding

    Skills you'll gain: Debugging, Vibe coding, Prototyping, Mobile Development, Mobile Development Tools, Application Development, AI Product Strategy, AI literacy, Integrated Development Environments, Persona (User Experience), Application Deployment, User Interface (UI) Design, User Interface (UI)

    Mixed · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • A

    Alex Genadinik

    50-Point Website SEO Audit

    Skills you'll gain: Search Engine Optimization, Web Analytics and SEO, Keyword Research, Web Analytics, Auditing, Frontend Performance, Content Strategy, Content Optimization, Performance Tuning, Digital Marketing Tools, Performance Metric

    Mixed · Course · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • E

    ESSEC Business School

    التفاوض الدولي وبين الثقافات

    Skills you'll gain: Cultural Sensitivity, Intercultural Competence, Negotiation, Cultural Responsiveness, Cultural Diversity, Diversity Awareness, Diplomacy, Verbal Communication Skills, Culture, Non-Verbal Communication, Communication Strategies, International Relations, Communication, Interpersonal Communications

    ★ 4.9 (57) · Intermediate · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • A

    Alfaisal University | KLD

    كيفية بناء منظمة متعلمة|How to Build a Learning Organization

    Skills you'll gain: Knowledge Transfer, Organizational Development, Culture Transformation, Organizational Leadership, Willingness To Learn, Leadership Studies, Lifelong Learning, Innovation, Learning Strategies, Market Share, Leadership Development, Business Strategy, Case Studies, Leadership

    ★ 4.9 (18) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • F

    Fundação Instituto de Administração

    Business Partner e o Papel dos Agentes na Gestão de RH

    Skills you'll gain: Team Performance Management, Team Management, Business Transformation, Strategic Leadership, Human Resource Strategy, Human Resources Management and Planning, Human Resources, Management Training And Development, Business Relationship Management, Team Building, Organizational Leadership, Leadership Development, Leadership, Organizational Development, Team Leadership, Program Implementation, Relationship Building

    ★ 4.6 (35) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
1…314315316…532

In summary, here are 10 of our most popular marketing strategy courses

  • Strategic SEO: A Quick Start to Reach a Wider Audience: Skillshare
  • Inbound Sales: HubSpot Academy
  • Building Applications with DeepSeek: Board Infinity
  • AI for Vibe Coding: AI CERTs
  • Usability Testing with Hotjar: Coursera
  • Create and Publish Content for Your Audience with AI: Adobe
  • Set and Implement Goals: Harvard Business Review
  • 2026 Mobile App Development With Replit AI - Vibe Coding: Alex Genadinik
  • 50-Point Website SEO Audit: Alex Genadinik
  • التفاوض الدولي وبين الثقافات: ESSEC Business School

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok