• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • U

    University of Colorado Boulder

    Computing, Ethics, and Society Foundations

    Skills you'll gain: Data Ethics, Security Awareness, Ethical Standards And Conduct, Cybersecurity, Responsible AI, digital literacy, Information Privacy, Social Impact, AI Personalization, Media and Communications, Data Security, Personally Identifiable Information, Law, Regulation, and Compliance, Penetration Testing

    ★ 4.5 (26) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
    Category: Build toward a degree
    Build toward a degree
  • I

    IBM

    Tech Support Career Guide and Interview Preparation

    Skills you'll gain: Professional Networking, Interviewing Skills, Technical Support, Technical Support and Services, Professional Development, Relationship Building, Help Desk Support, Professionalism, Technical Communication, Verbal Communication Skills, Follow Through, Communication Strategies, Communication

    ★ 4.9 (146) · Mixed · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • N

    National Academy of Sports Medicine

    Nutrition and Weight Management for Fitness Professionals

    Skills you'll gain: Nutrition and Diet, Nutrition Counseling, Nutrition Education, Preventative Care, Public Health and Disease Prevention, Patient Education And Counseling, Nutritional Assessment, Health And Wellness Coaching, Exercise Science, Meal Planning And Preparation, Physiology, Communication, Ethical Standards And Conduct

    ★ 4.6 (60) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • M

    Microsoft

    Smarter Content Creation with Microsoft Copilot

    Skills you'll gain: Content Performance Analysis, Microsoft Copilot, Content Marketing, Personalized Campaigns, Content Creation, Ideation, AI Personalization, Social Media Content, Content Strategy, Brainstorming, Calendar Management, Search Engine Optimization

    ★ 5 (11) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • T

    The University of Hong Kong

    Epidemics

    Skills you'll gain: Infectious Diseases, Epidemiology, Infection Control, Public Health and Disease Prevention, Public Health, Healthcare Ethics, Biostatistics, Community Health, Mitigation, Emergency Response, Health Policy, Immunology, Preventative Care, Microbiology, Risk Analysis, Media and Communications

    ★ 4.9 (235) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • Y

    Yale University

    South Asian Religions & Ecology

    Skills you'll gain: Environmental Issue, Sustainable Development, Environment and Resource Management, Cultural Responsiveness, Culture, Social Justice, Liberal Arts, Cultural Diversity, Ethical Standards And Conduct

    ★ 4.8 (33) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • B

    Berklee

    Music Production Capstone

    Skills you'll gain: Post-Production, Musical Composition, Music, Media Production, Peer Review, Music Performance, Editing, Timelines, Coordination

    ★ 4.8 (127) · Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • N

    New York Institute of Finance

    Supply Chain Finance Market and Fintech Ecosystem

    Skills you'll gain: Market Share, Supplier Risk Management, Financial Market, Market Opportunities, Market Trend, Market Dynamics, Market Analysis, Supply Chain Management, Supply Chain, FinTech, Financial Services, Commercial Banking, Corporate Finance, Loans, Fundraising, Investments, Stakeholder Analysis

    ★ 4.5 (75) · Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Market Intelligence and Performance Analytics

    Skills you'll gain: Google Analytics, Marketing Analytics, Pivot Tables And Charts, Looker (Software), Performance Reporting, Marketing Effectiveness, Tableau Software, Performance Measurement, Marketing Budgets, Power BI, Marketing, Digital Marketing, Content Marketing, Marketing Channel, Search Engine Optimization, Brand Marketing, Social Media Marketing, Email Marketing, Generative AI, AI Enablement

    Intermediate · Course · 3 - 6 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • J

    Johns Hopkins University

    Reducing Gun Violence in America: Evidence for Change

    Skills you'll gain: Injury Prevention, Public Safety and National Security, De-escalation Techniques, Social Justice, Policy Analysis, Research, and Development, Public Policies, Policy Analysis, Public Health, Epidemiology, Community Organizing, Law, Regulation, and Compliance, Health Policy, Research, Case Law

    ★ 4.8 (502) · Beginner · Course · 1 - 3 Months

    Category: Free
    Free
  • K

    Knowledge Accelerators

    The ABC's of GDPR: Protecting Privacy in an Online World

    Skills you'll gain: General Data Protection Regulation (GDPR), Information Privacy, Personally Identifiable Information, Regulatory Compliance, Law, Regulation, and Compliance, Compliance Training, Compliance Management, Legal Risk, Regulation and Legal Compliance, Data Ethics, Data Governance, Data Security, Data Management, Data Integrity, Data Processing, Accountability

    ★ 4.8 (78) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • C

    Coursera

    TikTok Insights: Crack the Algorithm

    Skills you'll gain: TikTok, Content Strategy, Social Media Content, Content Optimization, Content Performance Analysis, Driving engagement, Content Creation, Social Media Analytics, Drive Engagement, Social Media Marketing, AI Personalization, Social Media Strategy

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
1…329330331…594

In summary, here are 10 of our most popular social media marketing courses

  • Computing, Ethics, and Society Foundations: University of Colorado Boulder
  • Tech Support Career Guide and Interview Preparation: IBM
  • Nutrition and Weight Management for Fitness Professionals: National Academy of Sports Medicine
  • Smarter Content Creation with Microsoft Copilot: Microsoft
  • Epidemics: The University of Hong Kong
  • South Asian Religions & Ecology: Yale University
  • Music Production Capstone: Berklee
  • Supply Chain Finance Market and Fintech Ecosystem: New York Institute of Finance
  • Market Intelligence and Performance Analytics: Coursera
  • Reducing Gun Violence in America: Evidence for Change: Johns Hopkins University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok