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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • S

    Saïd Business School, University of Oxford

    AI and Production

    Skills you'll gain: Intellectual Property, Media Production, Responsible AI, Large Language Modeling, Data Ethics, Media Strategy, Journalism, Media and Communications, AI literacy, Media Planning, Risking, Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), Generative AI, Innovation, Digital Transformation, Marketing Communications, Digital Advertising, Marketing, Algorithms

    Intermediate · Course · 1 - 3 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • C

    Coursera

    AI Traffic Analysis and Optimization

    Skills you'll gain: Search Engine Optimization, Content Optimization, Web Analytics, Google Analytics, Content Performance Analysis, Generative Engine Optimization (GEO), Conversion Funnel Analysis, Dashboard Creation, Keyword Research, Marketing Analytics, Content Strategy, Content Creation, Key Performance Indicators (KPIs), Performance Metric, Ad Hoc Analysis, Variance Analysis, User Flows, Statistical Analysis, Quality Assessment, Corrective and Preventive Action (CAPA)

    Intermediate · Course · 3 - 6 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • B

    Board Infinity

    Sales Strategies: Mastering Complex Sales

    Skills you'll gain: Overcoming Objections, Sales Pipelines, Consultative Selling, Account Strategy, Account Management, Sales Presentations, Storytelling, Closing (Sales), Sales Development, B2B Sales, Sales Process, Consultative Approaches, Persuasive Communication, Active Listening, Sales Presentation, Sales, Selling Techniques, Sales Territory Management, Sales Strategy, Revenue Management

    Beginner · Specialization · 1 - 3 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • C

    Coursera

    K-Means Clustering 101: World Happiness Report

    Skills you'll gain: Unsupervised Learning, Applied Machine Learning, Plotly, Data Visualization, Machine Learning, Scientific Visualization, Social Sciences, Machine Learning Methods, Socioeconomics, Statistical Machine Learning, Machine Learning Algorithms, Social Studies, Economics, Policy, and Social Studies, Social Determinants Of Health, Data Mining, Data Analysis, Python Programming

    ★ 4.7 (21) · Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    GenAI for Business Intelligence Analysts

    Skills you'll gain: Business Intelligence, Generative AI, Business Analytics, Responsible AI, Business Process Automation, Data-Driven Decision-Making, Business Workflow Analysis, Data Ethics, Data Literacy, Exploratory Data Analysis, AI Integrations, Project Implementation

    ★ 4.5 (14) · Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • U

    University of Minnesota

    Market Analysis

    Skills you'll gain: Customer Acquisition Management, Target Market, Market Opportunities, Competitive Analysis, Go To Market Strategy, Persona Development, Value Propositions, Strategic Partnership, Target Audience, Product Planning, Product Management, Business Strategy, Business Modeling, Product Knowledge, Product Lifecycle Management, Product Requirements

    Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • K

    Kennesaw State University

    Segmenting the Market with Jagdish Sheth

    Skills you'll gain: Target Market, Strategic Marketing, Target Audience, Marketing, Market Opportunities, Product Marketing, Marketing Strategy and Techniques, Product Strategy, Market Research, Growth Strategies, Market Analysis, Customer Analysis, Marketing Psychology, Value Propositions, Revenue Management, Promotional Strategies, Competitive Analysis, Consumer Behaviour, Product Promotion

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • A

    AI CERTs

    Generative AI for Sustainability

    Skills you'll gain: Environmental Social And Corporate Governance (ESG), Process Modeling, Stakeholder Communications, Sustainable Business, Business Reporting, Corporate Sustainability, Stakeholder Engagement, Sustainability Standards, Climate Change Mitigation, Compliance Reporting, Stakeholder Management, Environmental Monitoring, Supplier Performance Management, Decision Intelligence, Responsible AI, AI Integrations, Forecasting, Predictive Modeling, Automation, Predictive Analytics

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Category: Preview
    Preview
  • S

    Skillshare

    Advanced Videography: Commercial Filmmaking Essentials

    Skills you'll gain: Video Production, Video Editing, Videography, Photo/Video Production and Technology, Cinematography, Post-Production, Visual Storytelling, Storytelling

    Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Instagram Visuals: Enhance Photography & Design

    Skills you'll gain: Instagram, Design Elements And Principles, Graphic and Visual Design, Photography, Photo Editing, Driving engagement, Photo/Video Production and Technology, Social Media Content, Branding, Brand Marketing, Image Quality

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Entdecke verschiedene Arten von Facebook Ads

    Skills you'll gain: Meta Ads Manager, Social Media Campaigns, Online Advertising, Advertising Campaigns, Social Media Strategy, Facebook, Social Media Marketing, Social Media, Advertising, Marketing Budgets

    Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • M

    Microsoft

    Fundamentals of Big Data with Microsoft Azure

    Skills you'll gain: Azure Synapse Analytics, Microsoft Azure, Databricks, Big Data, Distributed Computing, Public Cloud, Cloud Computing, Data Lakes, Cloud Platforms, Cloud Storage, Multi-Cloud, Data Processing, Scalability, Analytics, Data Integration

    Intermediate · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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