• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Leading Oneself with Self-Knowledge

    Skills you'll gain: Self-Awareness, Personal Development, Engineering Management, Leadership Development, Curiosity, Leadership, Cognitive flexibility, Growth Mindedness, Decision Making, Social Skills, Time Management, Prioritization

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    78 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    V

    Voxy

    English Language Skills B1-B2 CEFR: Intermediate

    Skills you'll gain: Intercultural Competence, Cultural Diversity, Cultural Sensitivity, English Language, Business Correspondence, Social Skills, Verbal Communication Skills, Business Communication, Professional Development, Business Writing, Oral Expression, Interviewing Skills, Language Learning, Oral Comprehension, Writing, Telephone Skills, Public Speaking, Language Competency, Communication, Interpersonal Communications

    3.1
    Rating, 3.1 out of 5 stars
    ·
    24 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    Universiteit Leiden

    Population Health: Governance

    Skills you'll gain: Health Systems, Health Care Administration, Governance, Care Management, Health Care, Healthcare Industry Knowledge, Health Policy, Social Network Analysis, Social Determinants Of Health, Preventative Care, Public Health and Disease Prevention, Community Health

    4.3
    Rating, 4.3 out of 5 stars
    ·
    27 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Diseña historias para Instagram y Facebook con Visme

    Skills you'll gain: Visual Storytelling, Content Creation, Social Media Marketing, Social Media, Graphic and Visual Design Software, Graphical Tools, Graphic Design, Storytelling, Design Software

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    S

    Saïd Business School, University of Oxford

    Sustainable Finance: Products, Instruments and Future Trends

    Skills you'll gain: Sustainable Business, Sustainable Development, Environmental Social And Corporate Governance (ESG), Corporate Sustainability, Sustainability Reporting, Social Impact, Finance, Stakeholder Engagement, Financial Services, Financial Systems, Case Studies, Corporate Strategy, Financial Analysis, Investments, Return On Investment, Loans, Risk Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    60 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    LearnKartS

    Salesforce Admin Certification Preparation

    Skills you'll gain: Salesforce, Cloud Deployment, Enterprise Application Management, Administration, Security Controls, Customer Relationship Management, Cloud Applications, Data Management

    3.8
    Rating, 3.8 out of 5 stars
    ·
    70 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    Create a Departure and Personal Statement for Interviews

    Skills you'll gain: Oral Expression, Concision, Verbal Communication Skills, Public Speaking, Storytelling, Interviewing Skills, Writing, Professional Networking, Relationship Building, Professional Development, Business Writing, Communication

    4.5
    Rating, 4.5 out of 5 stars
    ·
    133 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free
    Free
    G

    Goldman Sachs

    Fundamentals of Management, with Goldman Sachs 10,000 Women

    Skills you'll gain: Human Resources Management and Planning, Employee Performance Management, Management Training And Development, Team Performance Management, Performance Management, Human Resource Strategy, Staff Management, Human Resources, Growth Strategies, Talent Management, Delegation Skills, People Management, Culture Transformation, Subcontracting, Employee Coaching, Business Strategy, Organizational Development, Recruitment, Leadership, Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    628 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IBM

    Introduction to Systems Analysis

    Skills you'll gain: Feasibility Studies, Systems Development, Process Modeling, Software Design Documents, Software Development Methodologies, Business Analysis, Functional Requirement, Software Design, Analysis, Business Process Modeling, Business Analysis Tools, Verbal Communication Skills, Communication, Software Development, Data Flow Diagrams (DFDs), Stakeholder Communications, Business Communication, Product Lifecycle Management, Stakeholder Engagement

    4.6
    Rating, 4.6 out of 5 stars
    ·
    53 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Minnesota

    Evaluating User Interfaces

    Skills you'll gain: Usability Testing, User Interface (UI), Usability, User Research, UI/UX Research, Human Computer Interaction, User Interface (UI) Design, Interaction Design, Test Planning

    4.7
    Rating, 4.7 out of 5 stars
    ·
    276 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universidad de los Andes

    Comprender las dimensiones interculturales en la cotidianidad

    Skills you'll gain: Mediation, Culture, Intercultural Competence, Cultural Responsiveness, Diversity Awareness, Language Learning, Language Competency, Cultural Diversity, Multilingualism, Social Justice, Cultural Sensitivity, Storytelling

    4.8
    Rating, 4.8 out of 5 stars
    ·
    395 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    Emotional Intelligence, Creativity, and Mental Strength - 2026

    Skills you'll gain: Active Listening, Adaptability, Empathy, Growth Mindedness, Stress Management, Self-Discipline, Non-Verbal Communication, Creativity, Persuasive Communication, Interpersonal Communications, Goal Setting, Deductive Reasoning, Emotional Intelligence, Rapport Building, Self-Awareness, Habit Formation, Logical Reasoning, Personal Development, Positivity, Professional Development

    4.3
    Rating, 4.3 out of 5 stars
    ·
    24 reviews

    Beginner · Specialization · 3 - 6 Months

1…332333334…594

In summary, here are 10 of our most popular social media marketing courses

  • Leading Oneself with Self-Knowledge: University of Colorado Boulder
  • English Language Skills B1-B2 CEFR: Intermediate: Voxy
  • Population Health: Governance: Universiteit Leiden
  • Diseña historias para Instagram y Facebook con Visme: Coursera
  • Sustainable Finance: Products, Instruments and Future Trends: Saïd Business School, University of Oxford
  • Salesforce Admin Certification Preparation: LearnKartS
  • Create a Departure and Personal Statement for Interviews: Coursera
  • Fundamentals of Management, with Goldman Sachs 10,000 Women: Goldman Sachs
  • Introduction to Systems Analysis: IBM
  • Evaluating User Interfaces: University of Minnesota

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok