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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • R

    Rice University

    Введение в анализ данных с помощью Excel

    Skills you'll gain: Pivot Tables And Charts, Excel Formulas, Graphing, Microsoft Excel, Spreadsheet Software, Data Analysis, Histogram, Scatter Plots, Data Import/Export, Data Manipulation, Data Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    16 reviews

    Mixed · Course · 1 - 4 Weeks

  • J

    Johns Hopkins University

    Intrusion Detection

    Skills you'll gain: Intrusion Detection and Prevention, Model Evaluation, Incident Response, Threat Detection, Endpoint Detection and Response, Computer Security Incident Management, Cyber Threat Hunting, Distributed Denial-Of-Service (DDoS) Attacks, Cybersecurity, Anomaly Detection, Cyber Security Strategy, Threat Management, Continuous Monitoring, Cyber Security Policies, Security Management, System Monitoring, AI Security, Virtual Machines, Network Analysis, Data Analysis

    Intermediate · Specialization · 3 - 6 Months

  • G

    Google Cloud

    Introduction to AI and Machine Learning on GC - Español

    Skills you'll gain: Google Cloud Platform, Generative AI, Artificial Intelligence and Machine Learning (AI/ML), MLOps (Machine Learning Operations), AI Workflows, Cloud Infrastructure, Big Data, Model Deployment, Machine Learning, Predictive Modeling, Natural Language Processing

    4.3
    Rating, 4.3 out of 5 stars
    ·
    17 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Exploratory vs Confirmatory data analysis using Python

    Skills you'll gain: Exploratory Data Analysis, Tree Maps, Geographic Information Systems, Plotly, Data Analysis, Data Visualization, Interactive Data Visualization, Data Visualization Software, Jupyter, Statistical Analysis, Pandas (Python Package)

    4.9
    Rating, 4.9 out of 5 stars
    ·
    10 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Get Started with Microsoft Forms

    Skills you'll gain: Surveys, Employee Surveys, User Feedback, Microsoft Office, Microsoft 365, Developing Training Materials, Key Performance Indicators (KPIs)

    4.4
    Rating, 4.4 out of 5 stars
    ·
    19 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • P

    Packt

    The Ultimate SQL Bootcamp: Zero to Hero in 9 Hours

    Skills you'll gain: Microsoft SQL Servers, Relational Databases, Database Architecture and Administration, Data Analysis, Business Analytics

    Beginner · Course · 3 - 6 Months

  • J

    Johns Hopkins University

    Gestion de l’analyse des données

    Skills you'll gain: Data Analysis, Analytical Skills, Data Management, Exploratory Data Analysis, Statistical Reporting, Data-Driven Decision-Making, Trend Analysis, Data Presentation, Data Collection, Statistical Modeling, Data Validation, Statistical Inference, Model Evaluation, Communication

    4.4
    Rating, 4.4 out of 5 stars
    ·
    9 reviews

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    Typography and Color Theory in Design with Canva

    Skills you'll gain: Canva (Software), Color Theory, Typography, Creative Design, Design, Graphic and Visual Design, Graphic Design, Visual Design, Design Elements And Principles

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Leading Transformation: Driving Organizational Change

    Skills you'll gain: Organizational Change, Change Management, Business Transformation, Culture Transformation, Organizational Leadership, Overcoming Objections, Drive Engagement, Digital Transformation, Business Leadership, Leadership, Stakeholder Analysis, Internal Communications, Stakeholder Management, Communication Strategies, Collaborative Software, Communication, Adaptability, Google Workspace, Planning

    4.8
    Rating, 4.8 out of 5 stars
    ·
    8 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Real-time data visualization dashboard using Node-red

    Skills you'll gain: Dashboard, Data Preprocessing, Data Visualization Software, Real Time Data, Node.JS, Data Analysis, Application Programming Interface (API), Web Development Tools, JSON, Javascript

    4.3
    Rating, 4.3 out of 5 stars
    ·
    18 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • F

    Fundação Instituto de Administração

    Globalização, Impacto Social e Mundo Digital

    Skills you'll gain: Social Impact, Diversity and Inclusion, Sustainable Business, Internet Of Things, Emerging Technologies, Environmental Social And Corporate Governance (ESG), Corporate Sustainability, FinTech, Business Technologies, International Relations, Blockchain, Business Strategies, Digital Transformation, Digital Assets, Global Marketing, Performance Measurement, Business Transformation, Supply Chain, Investments

    4.9
    Rating, 4.9 out of 5 stars
    ·
    16 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Corporate Finance Institute

    Classification - Fundamentals & Practical Applications

    Skills you'll gain: Classification Algorithms, Model Evaluation, Machine Learning Algorithms, Logistic Regression, Predictive Modeling, Applied Machine Learning, Machine Learning Methods, Supervised Learning, Data Modeling, Analytics, Analysis, Data Analysis, Business Metrics, Feature Engineering, Advanced Analytics, Machine Learning, Scikit Learn (Machine Learning Library), Performance Metric, Data Visualization, Exploratory Data Analysis

    4.3
    Rating, 4.3 out of 5 stars
    ·
    6 reviews

    Advanced · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Введение в анализ данных с помощью Excel: Rice University
  • Intrusion Detection: Johns Hopkins University
  • Introduction to AI and Machine Learning on GC - Español: Google Cloud
  • Exploratory vs Confirmatory data analysis using Python: Coursera
  • Get Started with Microsoft Forms: Coursera
  • The Ultimate SQL Bootcamp: Zero to Hero in 9 Hours: Packt
  • Gestion de l’analyse des données: Johns Hopkins University
  • Typography and Color Theory in Design with Canva: Coursera
  • Leading Transformation: Driving Organizational Change: Coursera
  • Real-time data visualization dashboard using Node-red: Coursera

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