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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Virginia

    Customer Value in Pricing Strategy

    Skills you'll gain: Revenue Management, Global Marketing, Consumer Behaviour, Marketing Psychology, Customer Insights, Customer Analysis, Value Propositions, Case Studies, Market Dynamics, Market Research, Behavioral Economics, Competitive Analysis, Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    371 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    A

    American Museum of Natural History

    The Science of Stem Cells

    Skills you'll gain: Medical Science and Research, Healthcare Ethics, Biomedical Technology, Clinical Research, Biotechnology, Cell Biology, Life Sciences, Biology, Drug Development, Precision Medicine, Molecular Biology

    4.7
    Rating, 4.7 out of 5 stars
    ·
    3.2K reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Rochester

    The Power of Markets III: Input Markets and Promoting Efficiency

    Skills you'll gain: Market Dynamics, Supply And Demand, Economics, Policty Analysis, Research, and Development, Price Negotiation, Public Policies, Market Analysis, Competitive Analysis, Consumer Behaviour, Strategic Thinking

    4.9
    Rating, 4.9 out of 5 stars
    ·
    42 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universidad Nacional Autónoma de México

    Cómo hacer una tesis

    Skills you'll gain: Writing, Research Design, Research Methodologies, Writing and Editing, Research, Scientific Methods, Academic Advising, Style Guides, Qualitative Research, Ethical Standards And Conduct

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.7K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Pricing Strategy

    Skills you'll gain: Price Negotiation, Strategic Marketing, Product Strategy, Revenue Management, Market Dynamics, Marketing Psychology, Consumer Behaviour, Business Marketing, Customer Analysis, Cost Accounting, Profit and Loss (P&L) Management, Customer Insights, Market Research, Sales, Competitive Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.1K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    P

    PwC

    Data Analysis and Presentation Skills: the PwC Approach

    Skills you'll gain: Analytics, Data Visualization, Business Analytics, Data Analysis, Microsoft PowerPoint, Data Presentation, Presentations, Excel Formulas, Data-Driven Decision-Making, Dashboard, Business Intelligence, Microsoft Excel, Customer Analysis, Data Visualization Software, Big Data, Data Storytelling, Target Audience, Business Consulting, Spreadsheet Software, Data Cleansing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    11K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    AI-Augmented Procurement in Government

    Skills you'll gain: AI Enablement, Scalability, Strategic Sourcing, Business Transformation, Process Improvement, Organizational Change, Overcoming Objections, Workflow Management, Resource Management, Key Performance Indicators (KPIs), Stakeholder Engagement, Stakeholder Management, Market Opportunities, Customer Success Management

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    Status: AI skills
    AI skills
    I

    IBM

    IBM Deep Learning with PyTorch, Keras and Tensorflow

    Skills you'll gain: Transfer Learning, PyTorch (Machine Learning Library), Model Evaluation, Vision Transformer (ViT), Keras (Neural Network Library), Deep Learning, Reinforcement Learning, Convolutional Neural Networks, Unsupervised Learning, Autoencoders, Artificial Neural Networks, Recurrent Neural Networks (RNNs), Generative Adversarial Networks (GANs), Logistic Regression, Tensorflow, Artificial Intelligence and Machine Learning (AI/ML), Image Analysis, Data Preprocessing, Model Deployment, Computer Vision

    4.5
    Rating, 4.5 out of 5 stars
    ·
    4.1K reviews

    Intermediate · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Minnesota

    Pharmaceutical and Medical Device Innovations

    Skills you'll gain: Competitive Analysis, Medical Devices, Intellectual Property, Commercialization, Pharmaceuticals, Product Management, Go To Market Strategy, Regulatory Affairs, New Product Development, Market Analysis, Market Opportunities, Strategic Marketing, Risk Analysis, Innovation, Regulatory Requirements, Health Policy

    4.5
    Rating, 4.5 out of 5 stars
    ·
    766 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Università Bocconi

    Food & Beverage Management

    Skills you'll gain: Food and Beverage, Hospitality Management, Restaurant Management, Product Quality (QA/QC), Global Marketing, Market Dynamics, Business Strategy, Consumer Behaviour, Value Propositions, Competitive Analysis, Brand Management, Growth Strategies, Marketing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    5K reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    A

    AI CERTs

    AI in Real Estate

    Skills you'll gain: Property and Real Estate, Real Estate, Fraud detection, Advanced Analytics, Predictive Analytics, Real Estate Transactions, Marketing Analytics, Responsible AI, Market Trend, Property Management, Marketing Strategies, Tensorflow, Artificial Intelligence, Business Valuation, Automation, Machine Learning, Risk Management

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Fintech: Foundations & Applications of Financial Technology

    Skills you'll gain: FinTech, Portfolio Management, Consumer Lending, Return On Investment, Blockchain, Cryptography, Credit/Debit Card Processing, Digital Assets, Financial Services, Payment Processing, Investments, Lending and Underwriting, Investment Management, Technology Strategies, Emerging Technologies, Risk Analysis, Portfolio Risk, Fundraising and Crowdsourcing, Market Analysis, Fraud detection

    4.6
    Rating, 4.6 out of 5 stars
    ·
    3.8K reviews

    Beginner · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular market research courses

  • Customer Value in Pricing Strategy: University of Virginia
  • The Science of Stem Cells: American Museum of Natural History
  • The Power of Markets III: Input Markets and Promoting Efficiency: University of Rochester
  • Cómo hacer una tesis: Universidad Nacional Autónoma de México
  • Pricing Strategy: IE Business School
  • Data Analysis and Presentation Skills: the PwC Approach: PwC
  • AI-Augmented Procurement in Government: University of Maryland, College Park
  • IBM Deep Learning with PyTorch, Keras and Tensorflow: IBM
  • Pharmaceutical and Medical Device Innovations: University of Minnesota
  • Food & Beverage Management: Università Bocconi

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