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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    D

    DeepLearning.AI

    Applied Statistics for Data Analytics

    Skills you'll gain: Probability & Statistics, Statistical Analysis, Statistics, Statistical Hypothesis Testing, Statistical Visualization, Descriptive Statistics, Data Analysis, Histogram, Probability Distribution, Correlation Analysis, Statistical Inference, Estimation, Simulation and Simulation Software, Sampling (Statistics), LLM Application, Spreadsheet Software

    4.9
    Rating, 4.9 out of 5 stars
    ·
    57 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Analyze HR Attrition Using R Analytics

    Skills you'll gain: Predictive Modeling, Feature Engineering, Exploratory Data Analysis, Predictive Analytics, Statistical Analysis, Data Analysis, Analytics, HR Tech, Trend Analysis, Correlation Analysis, Data-Driven Decision-Making, R Programming, Data Preprocessing, Data Cleansing

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    Dartmouth College

    Data Analytics for Digital Transformation

    Skills you'll gain: Digital Transformation, Business Ethics, Customer experience strategy (CX), Predictive Analytics, Simulation and Simulation Software, Advanced Analytics, Business Transformation, Scikit Learn (Machine Learning Library), Model Evaluation, Data-Driven Decision-Making, Operations Research, Internet Of Things, Analytics, Cloud Computing, Business Analytics, Cloud Services, Automation, Systems Thinking, Complex Problem Solving, Process Optimization

    4.9
    Rating, 4.9 out of 5 stars
    ·
    29 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Apply SQL Server Database Management & Analytics

    Skills you'll gain: Microsoft SQL Servers, SQL, Relational Databases, Database Management, Database Design, Transact-SQL, Database Systems, Server Administration, Query Languages, Databases, Database Administration, Database Architecture and Administration, Data-Driven Decision-Making, Data Integrity, Database Management Systems, Servers, Data Manipulation, Data Processing, Scripting Languages, System Requirements

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IESE Business School

    Marketing: Customer Needs and Wants

    Skills you'll gain: Value Propositions, Brand Management, Marketing, Marketing Strategies, Strategic Marketing, Product Strategy, Digital Marketing, Brand Strategy, Marketing Planning, Target Audience, Marketing Communications, Marketing Analytics, Customer Insights, Marketing Channel, Market Analysis, Consumer Behaviour

    4.5
    Rating, 4.5 out of 5 stars
    ·
    491 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Global Marketing: Cultural Frameworks

    Skills you'll gain: Culture, Cultural Diversity, Cultural Sensitivity, Intercultural Competence, Global Marketing, Organizational Structure, Diversity Awareness, Consumer Behaviour, Brand Management, Human Resource Management, Coordination

    Build toward a degree

    4.9
    Rating, 4.9 out of 5 stars
    ·
    14 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Data Visualization & Analytics in Tableau

    Skills you'll gain: Dashboard, Data Visualization Software, Tableau Software, Data Visualization, Interactive Data Visualization, Data Storytelling, Data Presentation, Data Analysis, Statistical Visualization, Geospatial Mapping, Histogram, Advanced Analytics, Spatial Analysis, Scatter Plots, Data Science, Data Manipulation, Business Analytics, Marketing Analytics, Analytics, Forecasting

    4.5
    Rating, 4.5 out of 5 stars
    ·
    10 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    R

    Real Madrid Graduate School Universidad Europea

    Sports Marketing Strategies & Innovation

    Skills you'll gain: Event Planning, Customer Engagement, Marketing, Storytelling, Marketing Strategy and Techniques, Corporate Strategy, Global Marketing, Brand Management, Strategic Communication, Digital Marketing, Sustainability Reporting, Contract Management, E-Commerce, Customer experience improvement, Virtual Teams, Augmented and Virtual Reality (AR/VR), Game Theory, Blockchain, Cross Platform Development, Influencing

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Digital Marketing: Platforms, Data, and Technologies

    Skills you'll gain: MarTech, Data Architecture, Digital Marketing, Marketing Strategies, Marketing Effectiveness, AI Personalization, Marketing Analytics, Data-Driven Decision-Making, Blockchain, Customer Insights, Consumer Behaviour, Data Integrity, Image Analysis, Analytics, Data Governance, Generative AI, Performance Measurement

    Build toward a degree

    4.5
    Rating, 4.5 out of 5 stars
    ·
    3.4K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Illinois Urbana-Champaign

    Marketing no mundo digital

    Skills you'll gain: Marketing, MarTech, Marketing Channel, Marketing Strategies, Digital Marketing, Promotional Strategies, Digital Transformation, Consumer Behaviour, New Product Development, E-Commerce, Price Negotiation, Innovation

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universidad de Palermo

    Marketing digital para E-commerce

    Skills you'll gain: Marketing Effectiveness, Performance Measurement, Marketing Analytics, Digital Media Strategy, Marketing Strategies, Target Audience, Marketing Planning, Key Performance Indicators (KPIs), Digital Marketing, E-Commerce, Analysis, Entrepreneurship, Goal Setting

    4.8
    Rating, 4.8 out of 5 stars
    ·
    245 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    Y

    Yonsei University

    International Entertainment and Sports Marketing

    Skills you'll gain: Global Marketing, Growth Strategies, Digital Marketing, Marketing, Content Marketing, Marketing Strategies, Brand Marketing, Innovation, Business Strategies, Influencing, Storytelling

    4.7
    Rating, 4.7 out of 5 stars
    ·
    497 reviews

    Mixed · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Applied Statistics for Data Analytics: DeepLearning.AI
  • Analyze HR Attrition Using R Analytics: EDUCBA
  • Data Analytics for Digital Transformation: Dartmouth College
  • Apply SQL Server Database Management & Analytics: EDUCBA
  • Marketing: Customer Needs and Wants: IESE Business School
  • Global Marketing: Cultural Frameworks: University of Illinois Urbana-Champaign
  • Data Visualization & Analytics in Tableau: University of Colorado Boulder
  • Sports Marketing Strategies & Innovation: Real Madrid Graduate School Universidad Europea
  • Digital Marketing: Platforms, Data, and Technologies: University of Illinois Urbana-Champaign
  • Marketing no mundo digital: University of Illinois Urbana-Champaign

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