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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


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    Coursera

    Facebook Storytelling: Write Compelling Stories

    Skills you'll gain: Writing, Storytelling, Copywriting, Persuasive Communication, Facebook, Business Writing, Content Creation, Social Media Content, Social Media, Drive Engagement, Social Media Campaigns, AI Product Strategy, Prompt Engineering Tools

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
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    Google Cloud

    Serverless Data Processing with Dataflow: Develop Pipelines en Español

    Skills you'll gain: Dataflow, Data Pipelines, Apache Kafka, Data Processing, Business Logic, File I/O, Data Transformation, Google Cloud Platform, Jupyter, SQL, Analytics

    Advanced · Course · 1 - 3 Months

  • C

    Coursera

    Practical Data Wrangling with Pandas

    Skills you'll gain: Exploratory Data Analysis, Data Wrangling, Pandas (Python Package), Data Visualization, Descriptive Statistics, Data Manipulation, Data Transformation, Data Analysis, Statistics, Data Management

    4.5
    Rating, 4.5 out of 5 stars
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    6 reviews

    Beginner · Guided Project · Less Than 2 Hours

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    Coursera

    GenAI for Sales Ops: Automating Workflow Efficiency

    Skills you'll gain: Generative AI Agents, HubSpot CRM, Customer Relationship Management (CRM) Software, Sales Development, Sales Process, Business Process Automation, Sales Management, Customer Relationship Management, Lead Generation, Workflow Management, Process Analysis, Sales Strategy, Sales, Automation, Data Entry, Operational Efficiency, Business Process Management, Data Management

    Intermediate · Course · 1 - 4 Weeks

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    EDUCBA

    Python: Master House Price Prediction with Linear Regression

    Skills you'll gain: Model Evaluation, Feature Engineering, Exploratory Data Analysis, Data Preprocessing, Predictive Modeling, Predictive Analytics, Regression Analysis, Supervised Learning, Data Analysis, Applied Machine Learning, Scikit Learn (Machine Learning Library), Data Cleansing, Statistical Modeling, Data Transformation, Correlation Analysis, Seaborn, Pandas (Python Package), Matplotlib

    Mixed · Course · 1 - 4 Weeks

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    Universitat Autònoma de Barcelona

    Eye tracking y el estudio de la percepción visual

    Skills you'll gain: Research Design, Experimentation, Research Reports, Research, Scientific Methods, Design Research, Usability Testing, Research Methodologies, UI/UX Research, Data Analysis, Report Writing, Data Ethics, User Research, Usability, Data Collection, Psychology

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Cómo usar funciones, métodos y bucles en Python desde cero

    Skills you'll gain: Python Programming, Scripting, Data Processing, Data Analysis, Programming Principles, Object Oriented Programming (OOP)

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
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    Coursera

    Building a Machine Learning Solution

    Skills you'll gain: Exploratory Data Analysis, Model Evaluation, Data Collection, Model Deployment, Data Ethics, MLOps (Machine Learning Operations), Feature Engineering, Data Cleansing, Applied Machine Learning, Data Analysis, Statistical Analysis, Machine Learning, Artificial Intelligence and Machine Learning (AI/ML), Predictive Modeling, Generative AI, Data Preprocessing, Continuous Monitoring

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
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    Zoho Corporation

    Get Ready to Sell: Guided Projects and Portfolio Development

    Skills you'll gain: Sales Process, Sales, Sales Management, Sales Strategy, General Sales Practices, Customer Relationship Management (CRM) Software, Sales Presentation, Sales Pipelines, Interviewing Skills, Prospecting and Qualification, Portfolio Management

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Data Viz Using Tableau & Presenting With Storytelling

    Skills you'll gain: Data Storytelling, Data Presentation, Data Visualization Software, Data Visualization, Tableau Software, Presentations, Verbal Communication Skills, Data-Driven Decision-Making, Data Analysis, Scatter Plots, Stakeholder Communications, Spatial Analysis, Trend Analysis

    Beginner · Course · 1 - 4 Weeks

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    The Hong Kong University of Science and Technology

    핀테크 기초 및 개요

    Skills you'll gain: FinTech, Mobile Banking, Financial Services, Technology Strategies, Banking, Commercial Lending, Financial Regulation, Blockchain, Business Strategies, Payment Systems, Market Opportunities, Emerging Technologies, Consumer Lending, Investments, Big Data, Fundraising and Crowdsourcing

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Dark Data Migration and Architecture

    Skills you'll gain: Data Transformation, Engineering Management, Data-Driven Decision-Making, Computational Thinking, Exploratory Data Analysis, Data Storytelling, Data Integration, Capacity Management, Data Analysis, Decision Making, Data Warehousing, Data Strategy, Data Management, Small Data, Data Lakes, Unstructured Data, Business Intelligence, Data Governance, Data Access, Data Literacy

    Beginner · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Facebook Storytelling: Write Compelling Stories: Coursera
  • Serverless Data Processing with Dataflow: Develop Pipelines en Español: Google Cloud
  • Practical Data Wrangling with Pandas: Coursera
  • GenAI for Sales Ops: Automating Workflow Efficiency: Coursera
  • Python: Master House Price Prediction with Linear Regression: EDUCBA
  • Eye tracking y el estudio de la percepción visual: Universitat Autònoma de Barcelona
  • Cómo usar funciones, métodos y bucles en Python desde cero: Coursera
  • Building a Machine Learning Solution: Coursera
  • Get Ready to Sell: Guided Projects and Portfolio Development: Zoho Corporation
  • Data Viz Using Tableau & Presenting With Storytelling: University of Pennsylvania

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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