Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

University of Colorado Boulder
Skills you'll gain: Executive Presence, Succession Planning, Organizational Structure, Diversity Equity and Inclusion Initiatives, Organizational Leadership, Engineering Management, Team Building, People Management, Team Leadership, Telecommuting, Business Leadership, Leadership, Leadership Development, Virtual Teams, Personal Development, Communication, Self-Awareness
Beginner · Course · 1 - 3 Months

Illinois Tech
Skills you'll gain: Business Strategy, Competitive Analysis, Business Strategies, Strategic Thinking, Cost Reduction, Organizational Strategy, Product Strategy, Market Analysis, Value Propositions, Strategic Decision-Making, Cost Benefit Analysis, Cost Accounting, Market Opportunities, Business Analysis, Analysis, Operations Management, Resource Management, Case Studies
Build toward a degree
Intermediate · Course · 1 - 4 Weeks

University of Minnesota
Skills you'll gain: Customer Acquisition Management, Target Market, Market Opportunities, Competitive Analysis, Go To Market Strategy, Market Analysis, Persona Development, Ideation, Value Propositions, Business Modeling, Entrepreneurship, Strategic Partnership, Process Mapping, Sprint Planning, AI Enablement, Brainstorming, Growth Strategies, Business Planning, New Business Development, Problem Solving
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Slack (Software), Productivity Software, Collaborative Software, Internal Communications, Organizational Skills, Business Communication, Team Management, Communication Strategies, Resource Management
Beginner · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Marketing Planning, Business Planning, Microsoft Teams, Microsoft 365, Productivity Software, Project Management Software, Timelines, Project Planning, Collaborative Software, Prioritization, Project Management, Team Management
Beginner · Guided Project · Less Than 2 Hours

IE Business School
Skills you'll gain: Entrepreneurship, Culture Transformation, Case Studies, Growth Strategies, Process Development, Sales, Business Development, Research Reports, Product Management, Organizational Development, Human Resources, Marketing, Operations Management, Business Writing
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Blogs, Workflow Management, Data Visualization, User Feedback, Content Development and Management, Interactive Data Visualization, Data Integration, Cloud-Based Integration, Google Docs, Project Management Software, Social Media Management, Content Management, Ideation, Project Management, Customer Insights, Database Management
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Canva (Software), Color Theory, Digital Design, Graphic and Visual Design, Graphic Design, Storytelling, Web Content, Creative Design, Data Sharing, Marketing, Advertising
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Strategic Prioritization, Competitive Analysis, Strategic Planning, Strategic Thinking, Case Studies, Business Strategy, Spreadsheet Software, Strategic Decision-Making, Market Analysis, Entrepreneurship, Leadership and Management
Intermediate · Guided Project · Less Than 2 Hours

Johns Hopkins University
Skills you'll gain: Land Development, Landscape Architecture, Environmental Science, Sustainable Development, Case Studies, Community Development, Public Works, Sustainable Design, Environment and Resource Management, Building Codes, Cultural Diversity
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Collaborative Software, Organizational Skills, Document Management, Project Management Software, Project Coordination, Telecommuting, Project Management, Productivity Software, Internal Communications, File Management, User Accounts, Information Privacy, Account Management
Beginner · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Fundraising, Goal Setting, Campaign Management, Project Design, Drive Engagement, Content Creation
Beginner · Guided Project · Less Than 2 Hours