• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • F

    Fudan University

    游戏产业概论

    Skills you'll gain: Video Game Development, Intellectual Property, Game Design, New Product Development, Legal Risk, Product Management, Business, Regulation and Legal Compliance, Global Marketing, Investments

    ★ 3.6 (69) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • C

    Coursera

    إضافة الصور والصور المتحركة في تطبيق فيغما

    Skills you'll gain: Animations, Figma (Design Software), Photo Editing, User Accounts, Social Media Marketing

    Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • B

    Berklee

    Touring 101 for Musicians

    Skills you'll gain: Marketing Budgets, Marketing Planning, Performance Metric, Marketing Strategies, Performance Measurement, Marketing Strategy and Techniques, Marketing, Music Performance, Driving engagement, Sales Presentations, Goal Setting, Customer Engagement, Drive Engagement, Booking (Sales), Promotional Strategies, Event Marketing, Proposal Writing, Professional Networking, Music, Talent Management

    Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • U

    Universidad Nacional Autónoma de México

    Estratégicos empresariales: Proyecto final

    Skills you'll gain: Business Planning, Organizational Structure, Business Strategies, Market Analysis, Quality Management, Business Strategy, Marketing Planning, Business Management, Strategic Planning, Entrepreneurship, Financial Planning, Marketing, Promotional Strategies, Quality Management Systems, Organizational Strategy, Marketing Strategies, Financial Management

    ★ 4.2 (18) · Mixed · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • F

    Fundação Instituto de Administração

    Gestão de Stakeholders, Ética e Sustentabilidade Empresarial

    Skills you'll gain: Stakeholder Management, Corporate Sustainability, Stakeholder Engagement, Stakeholder Analysis, Business Ethics, Sustainable Business, Sustainable Development, Ethical Standards And Conduct, Corporate Strategy, Relationship Management, Value Propositions

    ★ 4.8 (31) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Configurer des cartes-cadeaux numériques pour votre entreprise sur Facebook

    Skills you'll gain: Facebook, Marketing Strategies, Product Promotion, Social Media Content, Driving engagement, Social Media, Social Media Marketing, Social Media Management, Web Presence, User Accounts, Customer Communications Management, Business Process Management

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Pinterest pour les débutants

    Skills you'll gain: Pinterest, Content Creation, Social Media, Brand Awareness, Social Media Content, User Accounts, Account Management, Graphic Design, Digital Marketing

    Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • C

    Coursera

    Abrechnung und Zahlung auf Pinterest

    Skills you'll gain: Pinterest, Billing, Billing & Invoicing, Advertising Campaigns, Advertising, Payment Processing, Paid media, Payment Processing and Collection, Payment Systems, Financial Planning, Social Media Marketing

    Intermediate · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • C

    Coursera

    Créer des visuels Twitter pour entreprises avec PicMonkey

    Skills you'll gain: Content Scheduling, Social Media Management, Social Media, Social Media Content, Social Media Marketing, Graphic Design, Brand Awareness, Content Creation, Branding, Brand Loyalty, Content Marketing, Customer Engagement, Digital Marketing

    Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • C

    Coursera

    Programmez du contenu pour vos réseaux sociaux avec Later

    Skills you'll gain: Content Scheduling, Social Media Content, Social Media Strategy, Social Media Management, Social Media, Content Creation, Digital Publishing, Social Media Marketing, Scheduling, Digital Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • G

    Georgia Institute of Technology

    Lesson | Video Conferencing: Face to Face but Online

    Skills you'll gain: English Language, Business Communication, Verbal Communication Skills, Communication, Virtual Teams, Meeting Facilitation

    ★ 4.2 (39) · Mixed · Course · 1 - 4 Weeks

    Category: Free
    Free
  • D

    Duke University

    How to Prioritize ESG Initiatives

    Skills you'll gain: Environmental Social And Corporate Governance (ESG), Strategic Prioritization, Prioritization, Business Priorities, Sustainability Reporting, Corporate Sustainability, Sustainable Business, Stakeholder Analysis, Needs Assessment, Social Impact, Stakeholder Engagement, Organizational Strategy, Environmental Issue, Strategic Planning, Goal Setting, Strategic Decision-Making, Professional Networking

    ★ 4.6 (48) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
1…357358359…594

In summary, here are 10 of our most popular social media marketing courses

  • 游戏产业概论: Fudan University
  • إضافة الصور والصور المتحركة في تطبيق فيغما: Coursera
  • Touring 101 for Musicians: Berklee
  • Estratégicos empresariales: Proyecto final: Universidad Nacional Autónoma de México
  • Gestão de Stakeholders, Ética e Sustentabilidade Empresarial: Fundação Instituto de Administração
  • Configurer des cartes-cadeaux numériques pour votre entreprise sur Facebook: Coursera
  • Pinterest pour les débutants: Coursera
  • Abrechnung und Zahlung auf Pinterest: Coursera
  • Créer des visuels Twitter pour entreprises avec PicMonkey: Coursera
  • Programmez du contenu pour vos réseaux sociaux avec Later: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok