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Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • U

    University of Illinois Urbana-Champaign

    Leadership and Influence

    Skills you'll gain: Influencing, Negotiation, Leadership, Conflict Management, Persuasive Communication, Leadership Development, Professional Development, Communication, Personal Development, Professionalism, Personal Attributes, Personal Integrity, Team Building, Constructive Feedback

    ★ 4.6 (78) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • I

    Illinois Tech

    Leadership & Organization Design

    Skills you'll gain: Organizational Leadership, Leadership and Management, People Management, Intercultural Competence, Culture Transformation, Team Leadership, Organizational Change, Decision Making, Cultural Diversity, Conflict Management, Business Leadership, Team Management, Leadership Development, Leadership, Virtual Teams, Organizational Development, Strategic Decision-Making, Organizational Structure, Diversity and Inclusion, Business Communication

    ★ 4.8 (36) · Intermediate · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
    Category: Build toward a degree
    Build toward a degree
  • J

    Johns Hopkins University

    Pillar #2: Drug Utilization - Drivers and Consequences

    Skills you'll gain: Medication Therapy Management, Pharmacotherapy, Pharmacology, Medical Prescription, Patient Education And Counseling, Pharmaceuticals, Clinical Pharmacy, Patient Education and Support, Drug Development, Value-Based Care, Utilization Management, Health Policy, Clinical Research, Patient Safety, Research Design, Epidemiology

    ★ 4.4 (10) · Mixed · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • A

    Arizona State University

    Communicating In Groups and Teams

    Skills you'll gain: Meeting Facilitation, Active Listening, Teamwork, Discussion Facilitation, Team Building, Team Management, Conflict Management, Constructive Feedback, Team Collaboration, Collaboration, Productivity, Expectation Management, Communication Strategies, Communication, Relationship Building

    ★ 4.8 (41) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • X

    Xi'an Jiaotong University

    Lecture Series for Preventing and Controlling COVID-19

    Skills you'll gain: Infectious Diseases, Infection Control, Epidemiology, Public Health and Disease Prevention, Preventative Care, Public Health, Personal protective equipment, Diagnostic Tests, Hospital Medicine, Intensive Care Medicine, Patient Treatment, Pathology, Microbiology

    ★ 4.5 (362) · Beginner · Course · 1 - 3 Months

    Category: Free
    Free
  • F

    Fudan University

    导演思维:微影人的自我修养

    Skills you'll gain: Video Production, Photo/Video Production and Technology, Creativity, Media Production, Storytelling, Aesthetics, Visual Storytelling, Writing

    ★ 4.5 (48) · Mixed · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • C

    Coursera

    TikTok Strategy: Effective Content

    Skills you'll gain: TikTok, Content Development and Management, Target Audience, Content Strategy, Social Media Content, Content Creation, Content Marketing, Social Media Strategy, Growth Strategies, Driving engagement, Planning, Drive Engagement

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • E

    EDUCBA

    Professional Trading: Charts, Indicators & Volatility

    Skills you'll gain: Technical Analysis, Market Trend, Financial Trading, Market Dynamics, Derivatives, Market Opportunities, Financial Market, Gap Analysis, Securities Trading, Risk Management Framework, Risk Management, Trend Analysis, Market Data, Market Analysis, Risk Analysis, Financial Forecasting, Forecasting, Consolidation, Histogram

    ★ 4.5 (26) · Beginner · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • C

    Coursera

    CPC & Keyword Research

    Skills you'll gain: Pay Per Click Advertising, Google Ads, Keyword Research, Advertising Campaigns, Search Engine Marketing, Marketing Budgets, Online Advertising, Campaign Planning, Data-Driven Marketing, Paid media, Digital Marketing Tools, Advertising, Digital Advertising, Data-Driven Decision-Making, Sales Presentation, Budgeting, Cost Estimation, Performance Metric, Analysis

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Data Visualization in Microsoft PowerPoint

    Skills you'll gain: Microsoft PowerPoint, Presentations, Data Visualization, Data Visualization Software, Interactive Data Visualization, Driving engagement, Drive Engagement, Multimedia, Productivity Software, Business Process

    ★ 4.4 (46) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • R

    Rutgers the State University of New Jersey

    Operations Excellence

    Skills you'll gain: Supply Chain Management, Supply Chain, Supply Chain Systems, Manufacturing Operations, Operations Management, Operations, Supply Chain Planning, Business Operations, Inventory Management System, Operational Efficiency, Production Process, Inventory Control, Inventory and Warehousing, Operational Analysis, Logistics, Internal Communications, Process Analysis, Operational Excellence, Lean Six Sigma, Complex Problem Solving

    ★ 4.8 (39) · Advanced · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • S

    Saïd Business School, University of Oxford

    The Business Case for ESG

    Skills you'll gain: Environmental Social And Corporate Governance (ESG), Sustainability Reporting, Business Reporting, Financial Reporting, Performance Reporting, Corporate Sustainability, Sustainable Business, Risk Management, Business Risk Management, Corporate Strategy, Stakeholder Engagement, Sustainability Standards, Data Strategy, Stakeholder Management, Financial Analysis, Stakeholder Communications, Performance Analysis, Value Propositions, Innovation

    ★ 4.5 (24) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
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In summary, here are 10 of our most popular social media marketing courses

  • Leadership and Influence: University of Illinois Urbana-Champaign
  • Leadership & Organization Design: Illinois Tech
  • Pillar #2: Drug Utilization - Drivers and Consequences: Johns Hopkins University
  • Communicating In Groups and Teams: Arizona State University
  • Lecture Series for Preventing and Controlling COVID-19: Xi'an Jiaotong University
  • 导演思维:微影人的自我修养: Fudan University
  • TikTok Strategy: Effective Content: Coursera
  • Professional Trading: Charts, Indicators & Volatility: EDUCBA
  • CPC & Keyword Research: Coursera
  • Data Visualization in Microsoft PowerPoint: Coursera

Skills you can learn in Marketing

Market (economics) (28)
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Plan (11)
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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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