Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.
University of Pittsburgh
Skills you'll gain: Competitive Analysis, Stakeholder Analysis, Business Planning, Solution Design, Competitive Intelligence, Medical Devices, Stakeholder Engagement, Market Analysis, New Product Development, Regulatory Affairs, Product Development, Commercialization, Innovation, Ideation, Entrepreneurship, Health Care Procedure and Regulation, Knowledge Transfer, Regulatory Compliance, Value Propositions, Presentations
Intermediate · Course · 1 - 3 Months
Skills you'll gain: Generative AI, Insurance, Decision Intelligence, Decision Support Systems, AI Product Strategy, Expense Management, Responsible AI, Data Ethics, AI Enablement, Insurance Policies, Underwriting, AI Personalization, Operational Efficiency, Claims Processing, AI Integrations, Financial Services, Personalized Service, Automation, Risk Management, Analytics
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Customer Insights, AI Personalization, Customer Analysis, Customer experience strategy (CX), Generative AI, User Feedback, Customer experience improvement, Customer Engagement, Business Intelligence, Trend Analysis, Data-Driven Decision-Making, Predictive Analytics, Data Analysis, Artificial Intelligence
Beginner · Course · 1 - 4 Weeks

Board Infinity
Skills you'll gain: Professional Development, Human Resources, Human Resources Management and Planning, HR Tech, Human Resource Strategy, Culture Transformation, Organizational Change, Leadership Development, Organizational Development, Professional Networking, Lifelong Learning, Time Management, Learning Strategies, Branding
Intermediate · Course · 1 - 4 Weeks

University of Illinois Urbana-Champaign
Skills you'll gain: Product Lifecycle Management, Data Presentation, Data Literacy, Performance Measurement, Product Management, Business Analytics, Product Planning, Business Strategies, Business Strategy, Data Visualization Software, Business Analysis, Competitive Analysis, Organizational Strategy, Accounting, Strategic Thinking, Business Metrics, Management Accounting, Corporate Strategy, Business Intelligence, Organizational Effectiveness
Beginner · Course · 1 - 3 Months

Skills you'll gain: Request for Proposal, Document Management, Procurement, Strategic Sourcing, Purchasing, Supplier Management, Proposal Development, Proposal Writing, Vendor Management, Bidding, Market Research, Standard Operating Procedure, Data-Driven Decision-Making, Keyword Research, Decision Making
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Digital Transformation, Business Transformation, Technology Strategies, Product Lifecycle Management, Design Thinking, Emerging Technologies, Corporate Strategy, Innovation, Organizational Change, Business Strategy, Market Dynamics, Growth Strategies, Competitive Analysis, Business Economics, Leadership, Communication
Beginner · Course · 1 - 4 Weeks

Kennesaw State University
Skills you'll gain: Target Market, Strategic Marketing, Target Audience, Marketing, Market Opportunities, Product Marketing, Marketing Strategy and Techniques, Product Strategy, Market Research, Growth Strategies, Market Analysis, Customer Analysis, Marketing Psychology, Value Propositions, Revenue Management, Promotional Strategies, Competitive Analysis, Consumer Behaviour, Product Promotion
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Microsoft PowerPoint, Sales Presentation, Presentations, Sales Presentations, Target Audience, Company, Product, and Service Knowledge, Value Propositions, Microsoft Office, Productivity Software, Business Communication, Business Process
Beginner · Guided Project · Less Than 2 Hours

Automatic Data Processing, Inc. (ADP)
Skills you'll gain: Talent Pipelining, Talent Recruitment, Talent Sourcing, Recruitment, Talent Acquisition, Recruitment Strategies, Strategic Sourcing, Prospecting and Qualification, Professional Networking, Interviewing Skills, Presentations, Market Research
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Sales Pipelines, Sales Development, Sales Process, Lead Generation, Sales Management, Sales Operations, Sales Training, Sales Prospecting, Sales, Sales Strategy, Prospecting and Qualification, Customer Relationship Management (CRM) Software, Automation
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Customer Analysis, Web Analytics, Marketing Analytics, Web Analytics and SEO, Campaign Management, Digital Marketing Campaigns, Digital Marketing, Business Analytics, Campaign Planning, Digital Marketing Tools, Performance Analysis, User Research, Marketing Strategies, Data Analysis, Analysis, Digital Brand Strategy, Market Analysis, Marketing Planning, Marketing Strategy and Techniques, Data Validation
Intermediate · Course · 1 - 4 Weeks