Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Generative AI, Marketing Analytics, Data Ethics, Brand Strategy, Content Creation, Content Marketing, Responsible AI, Brand Management, Brand Awareness, Prompt Engineering, Analytics, AI Personalization, Data Analysis
Intermediate · Course · 1 - 4 Weeks

Fundação Instituto de Administração
Skills you'll gain: Marketing, Customer experience strategy (CX), Marketing Strategy and Techniques, Target Market, Digital Marketing, Customer Insights, Content Strategy, Persona Development, Brand Strategy, Agile Methodology, Storytelling, Consumer Behaviour
Beginner · Course · 1 - 4 Weeks

University of Maryland, College Park
Skills you'll gain: Data Storytelling, Digital Transformation, Data-Driven Decision-Making, Business Transformation, Data Presentation, Agile Project Management, Business Analytics, Strategic Decision-Making, Data Strategy, Analytics, Business Intelligence, Agile Methodology, Storytelling, Customer experience strategy (CX), Presentations, Microsoft Power Platform, Data Literacy, Applied Machine Learning, Leadership, Stakeholder Communications
Beginner · Specialization · 3 - 6 Months

SkillsBooster Academy
Skills you'll gain: Prompt Engineering, Market Analysis, Microsoft Copilot, AI Product Strategy, Marketing Planning, Marketing, Marketing Strategy and Techniques, Content Marketing, Data Ethics, Business Marketing, Marketing Communications, Generative AI, Strategic Thinking, AI Workflows, AI Personalization, Market Trend, Strategic Communication, Digital Marketing, Content Creation, Business Process
Beginner · Course · 1 - 3 Months

Skills you'll gain: Email Marketing, Campaign Management, Compliance Auditing, Customer Relationship Management (CRM) Software, Brand Marketing, Marketing Planning, Strategic Marketing, Data Mapping, Marketing Effectiveness, Brand Strategy, Marketing Automation, Compliance Management, Data Validation, Regulatory Compliance, Gmail, Customer Analysis, Microsoft Outlook, Brand Management, Copywriting, Project Planning
Beginner · Specialization · 3 - 6 Months

Fundação Instituto de Administração
Skills you'll gain: Campaign Management, Advertising Campaigns, Consumer Behaviour, Digital Marketing, Marketing Strategies, Marketing Effectiveness, Marketing Planning, Return On Investment, Media Planning, Performance Reporting, Customer Insights, Marketing Analytics, Customer Analysis, Customer experience improvement, Customer Engagement, Marketing Communications, Target Audience, Product Lifecycle Management
Beginner · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: Global Marketing, Consumer Behaviour, Marketing Planning, Strategic Marketing, Marketing, Marketing Strategies, Promotional Strategies, Brand Awareness, Market Analysis, Brand Management, Cultural Diversity, Product Marketing, Strategic Planning
Build toward a degree
Beginner · Course · 1 - 3 Months

Skills you'll gain: Data-Driven Decision-Making, Minitab, Regression Analysis, Logistic Regression, Statistical Hypothesis Testing, Statistical Analysis, Scatter Plots, Correlation Analysis, Data Analysis, Predictive Analytics, Statistical Methods, Descriptive Statistics, Analytics, Business Analytics, Predictive Modeling, Forecasting, Advanced Analytics, Statistical Modeling, Quantitative Research, Case Studies
Beginner · Specialization · 1 - 3 Months

Fundação Instituto de Administração
Skills you'll gain: Integrated Marketing Communications, Marketing Strategies, Digital Marketing, Consumer Behaviour, Marketing, Marketing Strategy and Techniques, Customer Insights, Customer experience strategy (CX), E-Commerce, Target Audience
Beginner · Course · 1 - 4 Weeks

Fundação Instituto de Administração
Skills you'll gain: Marketing Strategies, Strategic Marketing, Marketing, Digital Marketing, Marketing Planning, Digital Advertising, Target Audience, Consumer Behaviour, Marketing Channel, Customer Insights, Integrated Marketing Communications, Brand Awareness
Beginner · Course · 1 - 4 Weeks

LearnKartS
Skills you'll gain: Google Gemini, Google Ads, Advertising Campaigns, Email Marketing, Marketing Automation, Online Advertising, Digital Marketing, Target Audience, Search Engine Optimization, Customer Insights, Keyword Research, Marketing Analytics, Blogs, ChatGPT, Marketing Strategy and Techniques, Advertising, Content Marketing, Lead Generation, Copywriting, Facebook
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Microsoft Copilot, Sales Strategy, Customer Analysis, Sales Enablement, Data Cleansing, Sales Management, Sales, Customer Insights, Data Quality, Customer Data Management, Customer Engagement, AI Personalization, Advanced Analytics, Analytics, Personalized Service, Cross Selling, Upselling, Predictive Analytics, Data-Driven Decision-Making, Data Integration
Beginner · Course · 1 - 4 Weeks