Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Google Cloud
Skills you'll gain: Big Data, Data Analysis, Applied Machine Learning, Google Cloud Platform, Machine Learning, SQL
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Generative AI, AI Personalization, Web Content, AI Enablement, Google Cloud Platform, Prompt Engineering, Web Analytics and SEO, Content Management, Web Design and Development
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Data Mapping, Extract, Transform, Load, Data Validation, Workflow Management, JSON, Fraud detection, Extensible Markup Language (XML), Metadata Management, Process Design, Data Integration, Data Cleansing, Data Transformation, Data Pipelines, Data Processing, Data Modeling, Data Analysis
Mixed · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Data Analysis, Applied Machine Learning, Model Deployment, Machine Learning, Predictive Modeling, Machine Learning Algorithms
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Prompt Engineering, Canva (Software), AI Workflows, Content Creation, Generative AI, Quality Control, Creative Design, Artificial Intelligence, Ethical Standards And Conduct
Beginner · Course · 1 - 4 Weeks

Pontificia Universidad Católica de Chile
Skills you'll gain: Predictive Analytics, Unsupervised Learning, Data Cleansing, Model Evaluation, Regression Analysis, Dimensionality Reduction, Descriptive Analytics, Supervised Learning, Plot (Graphics), Matplotlib, Predictive Modeling, Exploratory Data Analysis, Data Science, Visualization (Computer Graphics), Data Visualization, Time Series Analysis and Forecasting, Data Analysis, Pandas (Python Package), Statistical Machine Learning, Data Visualization Software
Credit offered
Mastertrack · 6 - 12 Months

Skills you'll gain: Keras (Neural Network Library), Recurrent Neural Networks (RNNs), Model Evaluation, Natural Language Processing, Text Mining, Data Preprocessing, Deep Learning, Tensorflow, Google Cloud Platform, Matplotlib
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Google Gemini, Data Processing, Data Analysis, Data Preprocessing, Data-Driven Decision-Making, Generative AI, Artificial Intelligence
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Data Pipelines, Dataflow, Apache Airflow, Extract, Transform, Load, Data Quality, Data Lakes, PySpark, Data Warehousing, Google Cloud Platform, Workflow Management, Apache Spark, Data Integration, Apache Hadoop, Big Data, Data Processing, Business Intelligence Software, Data Transformation, Cloud Storage
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Generative AI, Web Analytics and SEO, Web Content, Information Architecture, Google Cloud Platform, Prompt Engineering, User Experience, Web Development
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Data Pipelines, Data Processing, Google Cloud Platform, Data Storage, Cloud Engineering, Systems Design, Data Infrastructure, Data Management, Data Architecture, Data Integration, Data Analysis, Automation
Advanced · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Looker (Software), Data Cleansing, Data Transformation, SQL, Big Data, Dashboard, Data Warehousing, Data Analysis, Query Languages, Data Visualization Software, Data Import/Export, Google Sheets, Data Pipelines, Google Cloud Platform
Intermediate · Course · 1 - 3 Months