• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Communication, Influence & Sales Techniques

    Skills you'll gain: B2B Sales, Negotiation, Active Listening, Drive Engagement, Value Propositions, Sales Presentations, Rapport Building, Persuasive Communication, Business Communication, Selling Techniques, Storytelling, Verbal Communication Skills, Recognizing Others, Communication, Communication Strategies, Greeting Customers, Customer Relationship Building, Decision Making

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    G

    Google Cloud

    Google Cloud Product Fundamentals en Français

    Skills you'll gain: Digital Transformation, Google Workspace, Cloud Management, Google Cloud Platform, Business Transformation, Collaborative Software, Cloud Applications, Cost Management, Leadership, Cloud Development, Initiative and Leadership, Productivity Software, Cloud Solutions, Technology Strategies, Cloud Platforms, Application Development, Cloud Computing, Cloud Hosting, Expense Management, Cloud Infrastructure

    4.5
    Rating, 4.5 out of 5 stars
    ·
    12 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Creative Thinking

    Skills you'll gain: Creative Thinking, Creative Problem-Solving, Resourcefulness, Creativity, Curiosity, Strategic Thinking, Independent Thinking, Innovation, Decision Making, Collaboration

    4
    Rating, 4 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    J

    John Wiley & Sons

    Digital Transformation and AI for Business

    Skills you'll gain: Digital Transformation, Business Transformation, Decision Intelligence, AI Enablement, Technology Strategies, Business Leadership, Data Strategy, Workforce Development, AI Product Strategy, Change Management, Talent Acquisition, Data Architecture, Operational Excellence, Leadership Development, Cloud Development, Talent Management, Data Governance, Business, AI Workflows, Digital Assets

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Beginner’s Guide to Tax Planning & Income Tax

    Skills you'll gain: Income Tax, Tax Planning, Tax Management, Tax Preparation, Tax, Tax Compliance, Tax Laws, Compensation Strategy, Property Accounting, Gift Accounting

    5
    Rating, 5 out of 5 stars
    ·
    33 reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Professional Risk and Program Management

    Skills you'll gain: Enterprise Risk Management (ERM), Program Management, Bidding, Stakeholder Engagement, Project Schedules, Stakeholder Management, Risk Analysis, Leadership and Management, Stakeholder Communications, Strategic Leadership, Communication Planning, Project Estimation, Project Risk Management, Work Breakdown Structure, Scheduling, Team Leadership, Contract Management, Governance Risk Management and Compliance, Procurement, Project Controls

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    GoHighLevel for Beginners: Voice AI Automated Appointments

    Skills you'll gain: Outbound Calls, Operational Efficiency, AI Workflows, Agentic Workflows, Generative AI Agents, Workflow Management, Customer Service, AI Integrations, Automation, Prompt Engineering, Systems Integration, Customer Communications Management

    4.9
    Rating, 4.9 out of 5 stars
    ·
    7 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free
    Free
    C

    Coursera

    Anuncie su evento para recaudar fondos con Canva

    Skills you'll gain: Canva (Software), Marketing Materials, Graphic and Visual Design, Promotional Materials, Driving engagement, Graphic Design, Advertising, Design, Online Advertising, Graphic and Visual Design Software, Marketing Design, Design Software, Target Audience, Design Elements And Principles, Digital Advertising, Drive Engagement, Marketing, Social Media Content, User Accounts, Business

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Finding and Preparing for the Right Job

    Skills you'll gain: Professional Networking, Data Science, Artificial Intelligence and Machine Learning (AI/ML), Web Presence, Recruitment, Events and Conferences, Relationship Building, Job Analysis, Writing, Portfolio Management, Branding

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    ChatGPT 2026 - Artificial Intelligence (AI) To Work For You

    Skills you'll gain: ChatGPT, Artificial Intelligence, AI literacy, OpenAI, Generative AI, Business Writing, Writing, Content Creation, Market Opportunities, Blogs, New Business Development, Content Performance Analysis, Emerging Technologies, Adaptability

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    LearnQuest

    Incident Management and Continuous Improvement

    Skills you'll gain: Incident Management, Incident Response, Security Management, Computer Security Incident Management, Infrastructure Security, Cybersecurity, Cyber Security Policies, Remote Access Systems, Telecommuting, Cyber Security Strategy, Security Strategy, Security Software, Employee Engagement

    4.9
    Rating, 4.9 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Optimiere dein Instagram Business Profil

    Skills you'll gain: Instagram, Social Media Content, Social Media, Facebook, Social Media Marketing, Social Media Strategy, Content Creation, Driving engagement, Advertising

    Beginner · Guided Project · Less Than 2 Hours

1…378379380…532

In summary, here are 10 of our most popular marketing strategy courses

  • Communication, Influence & Sales Techniques: Coursera
  • Google Cloud Product Fundamentals en Français: Google Cloud
  • Creative Thinking: Arizona State University
  • Digital Transformation and AI for Business: John Wiley & Sons
  • Beginner’s Guide to Tax Planning & Income Tax: EDUCBA
  • Professional Risk and Program Management: EDUCBA
  • GoHighLevel for Beginners: Voice AI Automated Appointments: Coursera
  • Anuncie su evento para recaudar fondos con Canva: Coursera
  • Finding and Preparing for the Right Job: University of California, Irvine
  • ChatGPT 2026 - Artificial Intelligence (AI) To Work For You: Alex Genadinik

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok