• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.

Popular Brand Management Courses and Certifications


  • I

    IE Business School

    Marketing Strategy

    Skills you'll gain: Surveys, Survey Creation, Market Analysis, Product Strategy, Market Research, Product Marketing, Marketing Communications, Business Research, Strategic Marketing, Integrated Marketing Communications, Value Propositions, Customer Acquisition Management, Strategic Decision-Making, Consumer Behaviour, Marketing Analytics, Product Management, Product Lifecycle Management, Target Market, Decision Making, Marketing

    ★ 4.5 (6.3K) · Beginner · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • U

    University of Colorado System

    Database Management Essentials

    Skills you'll gain: Database Design, Database Development, Relational Databases, Data Modeling, Database Software, Database Management Systems, Database Management, Oracle Databases, SQL, Query Languages, Data Integrity, Diagram Design, PostgreSQL

    ★ 4.6 (3.4K) · Intermediate · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Build a Full Website using WordPress

    Skills you'll gain: WordPress, Content Management Systems, Web Content, Web Design and Development, Web Design, Web Presence, Web Development, Editing, Social Media, Content Management, Embeddings, Marketing, Design, Computer Science

    ★ 4.4 (4.3K) · Advanced · Guided Project · Less Than 2 Hours

    Status: Free Trial
    Free Trial
    Category: Free
    Free
  • N

    New York Institute of Finance

    Credit Risk Management: Frameworks and Strategies

    Skills you'll gain: Credit Risk, Risk Mitigation, Risk Analysis, Financial Analysis, Financial Statement Analysis, Risk Modeling, Financial Statements, Portfolio Risk, Risk Control, Risk Management, Business Risk Management, Risk Management Framework, Securities (Finance), Derivatives, Business Metrics, Analysis, Balance Sheet, Market Data, Portfolio Management, Market Trend

    ★ 4.7 (456) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • U

    University of Toronto

    Communication Strategies for a Virtual Age

    Skills you'll gain: Meeting Facilitation, Presentations, Persuasive Communication, Communication, Oral Expression, Influencing, Teamwork, Collaboration, Interpersonal Communications, Business Communication, Virtual Teams, Communication Strategies, Public Speaking, Professional Development, Non-Verbal Communication, Discussion Facilitation, Telecommuting, Driving engagement, Active Listening

    ★ 4.8 (4.4K) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • M

    Meta

    Fundamentals of Social Media Advertising

    Skills you'll gain: Paid media, Instagram, Advertising Campaigns, Advertising, Social Media, Online Advertising, Facebook, Social Media Campaigns, Social Media Marketing, Social Media Content, Digital Advertising, Content Creation, Copywriting, Data-Driven Marketing, Campaign Management, Information Privacy, Brand Management

    ★ 4.8 (2.7K) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • U

    University of California, Davis

    Professional Skills for the Workplace

    Skills you'll gain: Critical Thinking and Problem Solving, Problem Solving, Empathy & Emotional Intelligence, Growth Mindedness, Emotional Intelligence, Adaptability, Social Skills, Creative Problem-Solving, Brainstorming, Complex Problem Solving, Active Listening, Critical Thinking, Resilience, Open Mindset, Independent Thinking, Professional Development, Action Oriented, Culture Transformation, Willingness To Learn, Growth Strategies

    ★ 4.8 (4.8K) · Beginner · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • U

    University of California, Davis

    Fundamentals of GIS

    Skills you'll gain: ArcGIS, GIS Software, Geographic Information Systems, Geospatial Information and Technology, Data Sharing, Geospatial Mapping, Spatial Analysis, Metadata Management, Data Quality, Data Mapping, Data Visualization, Data Visualization Software, Data Analysis

    ★ 4.8 (5.9K) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • K

    Knowledge Accelerators

    From Excel to Power BI

    Skills you'll gain: Power BI, Dashboard Creation, Business Intelligence, Business Intelligence Software, Data Visualization, Business Reporting, Data Presentation, Business Analytics, Data Analysis, Data Synthesis, Excel Formulas, Data Manipulation, Collaborative Software, Trend Analysis, Data Management, Data Quality

    ★ 4.5 (1.7K) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • T

    The University of Sydney

    Academic Skills for University Success

    Skills you'll gain: Oral Expression, Critical Thinking, Creative Problem-Solving, Logical Reasoning, Verbal Communication Skills, Problem Solving, Editing, Critical Thinking and Problem Solving, Research, Creative Thinking, Public Speaking, Proofreading, Deductive Reasoning, Analytical Skills, Writing and Editing, Creativity, Writing, digital literacy, Information Management, Digital Communications

    ★ 4.9 (7.8K) · Beginner · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • S

    STARWEAVER

    Management Skills for New Managers

    Skills you'll gain: Team Motivation, Delegation Skills, Team Performance Management, Performance Management, Employee Performance Management, Diversity Awareness, Management Training And Development, Motivational Skills, Emotional Intelligence, Cultural Responsiveness, People Management, Supervision, Empathy & Emotional Intelligence, Team Building, Cultural Sensitivity, Team Collaboration, Leadership, Communication Strategies, Collaboration, Cross-Functional Collaboration

    ★ 4.7 (125) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • U

    University of Geneva

    Understanding Financial Markets

    Skills you'll gain: Financial Systems, Financial Market, Capital Markets, Portfolio Management, Investments, Market Dynamics, Securities (Finance), Equities, Investment Management, Investment Banking, Portfolio Risk, Financial Policy, Economics, Risk Analysis, Banking, Risk Management, Return On Investment, Financial Analysis

    ★ 4.8 (6K) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
1…394041…834

In summary, here are 10 of our most popular brand management courses

  • Marketing Strategy: IE Business School
  • Database Management Essentials: University of Colorado System
  • Build a Full Website using WordPress: Coursera
  • Credit Risk Management: Frameworks and Strategies: New York Institute of Finance
  • Communication Strategies for a Virtual Age: University of Toronto
  • Fundamentals of Social Media Advertising: Meta
  • Professional Skills for the Workplace: University of California, Davis
  • Fundamentals of GIS: University of California, Davis
  • From Excel to Power BI: Knowledge Accelerators
  • Academic Skills for University Success: The University of Sydney

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok