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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


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    A

    Association of International Certified Professional Accountants

    Introduction to Data Analytics for Accounting Professionals

    Skills you'll gain: Data Literacy, Data-Driven Decision-Making, Analytics, Financial Data, Business Analytics, Data Strategy, Project Design, Data Analysis, Business Intelligence, Project Implementation, Unstructured Data

    4.7
    Rating, 4.7 out of 5 stars
    ·
    94 reviews

    Beginner · Course · 1 - 4 Weeks

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    Northeastern University

    Designing Engaging Dashboards for Healthcare Analytics

    Skills you'll gain: Data Storytelling, Dashboard, Data Visualization, Data Presentation, Interactive Data Visualization, Infographics, Data Literacy, Tableau Software, Data Visualization Software, Presentations, Statistical Visualization, Storytelling, Design Elements And Principles, Data Analysis, Key Performance Indicators (KPIs), Health Informatics, Color Theory, Stakeholder Communications

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free
    Free
    A

    Amazon Web Services

    SageMaker Unified Studio Foundations for Data Analytics

    Skills you'll gain: AWS SageMaker, Generative AI, Data Lakes, Data Governance, Data Architecture, Data Management, SQL, Applied Machine Learning

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Modern Data Warehouse Analytics in Microsoft Azure

    Skills you'll gain: Azure Synapse Analytics, Power BI, Databricks, Microsoft Azure, Cloud Services, Data Warehousing, Data Architecture, Databases, Data Lakes, Business Intelligence, Analytics, Big Data, Data Visualization Software, Data Integration, Data Processing, Data Pipelines, Data Visualization

    4.5
    Rating, 4.5 out of 5 stars
    ·
    129 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Illinois at Urbana-Champaign

    Graduate Certificate in Accounting Data Analytics

    Skills you'll gain: Data Visualization, Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Credit Risk, Marketing, Risk Management, Machine Learning Algorithms, Business Strategy, Revenue Recognition, Financial Auditing, Entrepreneurship, Data Governance, Generative AI, Financial Market, Statistical Inference, Strategic Decision-Making

    Credit offered

    Graduate Certificate · 6 - 12 Months

  • Status: Free
    Free
    C

    Coursera

    Harnessing HubSpot AI: Intelligent Marketing Success

    Skills you'll gain: Blogs, Content Creation, HubSpot CRM, Marketing Strategies, Marketing Automation, Customer Engagement, Email Marketing, Marketing Effectiveness, Marketing, AI Enablement, Artificial Intelligence

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Preview
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    U

    University of Illinois Urbana-Champaign

    Le marketing dans un monde numérique

    Skills you'll gain: Digital Transformation, Digital Marketing, Marketing, Marketing Strategies, Consumer Behaviour, Customer Engagement, Promotional Strategies, Product Development, Content Creation, Innovation, Business Strategies

    4.6
    Rating, 4.6 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IBM

    Generative AI: Enhance your Data Analytics Career

    Skills you'll gain: Generative AI, Data Storytelling, OpenAI, Analytics, Prompt Engineering Tools, Data Analysis, Interactive Data Visualization, Prompt Patterns, Dashboard, Data Ethics, Responsible AI, Data Visualization Software, Python Programming, Data Processing, Data Cleansing, Data Manipulation, Query Languages

    4.6
    Rating, 4.6 out of 5 stars
    ·
    171 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
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    N

    Northeastern University

    Data Management for Analytics Part 1

    Skills you'll gain: Database Design, Database Theory, Data Modeling, Database Management Systems, Metadata Management, Databases, Data Management, Relational Databases, Unified Modeling Language, Data Governance, Enterprise Modeling, Data Integrity, Data Quality

    Build toward a degree

    Mixed · Course · 1 - 3 Months

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    I

    IE Business School

    Marketing Management Essentials: Price and Place

    Skills you'll gain: Product Lifecycle Management, Product Development, Content Marketing, Product Management, New Product Development, Product Marketing, Brand Strategy, Brand Management, Marketing Channel, Strategic Marketing, Marketing, Market Dynamics

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    UBITS

    Introducción al marketing con Google Ads

    Skills you'll gain: Google Ads, Advertising Campaigns, Pay Per Click Advertising, Marketing, Marketing Effectiveness, Search Engine Marketing, Online Advertising, Campaign Management, Digital Marketing, Marketing Strategies, Keyword Research, Product Marketing, Target Audience

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
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    Northeastern University

    Data Management for Analytics Part 2

    Skills you'll gain: Data Governance, Database Management, Database Systems, Databases, NoSQL, SQL, MongoDB, Relational Databases, Big Data, Graph Theory, Data Storage, Apache Hadoop, Data Manipulation

    Build toward a degree

    Mixed · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Introduction to Data Analytics for Accounting Professionals: Association of International Certified Professional Accountants
  • Designing Engaging Dashboards for Healthcare Analytics: Northeastern University
  • SageMaker Unified Studio Foundations for Data Analytics: Amazon Web Services
  • Modern Data Warehouse Analytics in Microsoft Azure: Microsoft
  • Graduate Certificate in Accounting Data Analytics: University of Illinois at Urbana-Champaign
  • Harnessing HubSpot AI: Intelligent Marketing Success: Coursera
  • Le marketing dans un monde numérique: University of Illinois Urbana-Champaign
  • Generative AI: Enhance your Data Analytics Career : IBM
  • Data Management for Analytics Part 1: Northeastern University
  • Marketing Management Essentials: Price and Place: IE Business School

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