• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • S

    SkillUp

    Project, Stakeholder, and Requirements Management Fundamentals

    Skills you'll gain: Communication Planning, Stakeholder Engagement, Requirements Analysis, Project Coordination, Stakeholder Communications, Product Requirements, Milestones (Project Management), Strategic Communication, AI Enablement, Waterfall Methodology, Kanban Principles, Business Analysis, Risk Management, Communication, Product Lifecycle Management, Prioritization

    ★ 4.9 (7) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • A

    Alfaisal University | KLD

    فن الإقناع | The Art of Persuasion

    Skills you'll gain: Persuasive Communication, Communication

    ★ 4.9 (76) · Beginner · Course · 1 - 4 Weeks

  • U

    University of Maryland, College Park

    How To Land the Job You Want (Capstone Project)

    Skills you'll gain: Marketing Planning, Interviewing Skills, Strategic Marketing, Campaign Planning, Marketing Strategies, Sales Presentation, Marketing, Visionary, Sales Presentations, Target Market, Personalized Campaigns, Lifelong Learning, Job Analysis, Presentations, Target Audience, Oral Expression, Personal Attributes, Professional Development, Business Writing, Verbal Communication Skills

    ★ 4.8 (6) · Mixed · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • U

    University of Virginia

    Design Thinking para Inovação

    Skills you'll gain: Design Thinking, Ideation, Creative Thinking, Creative Problem-Solving, Brainstorming, Innovation, Open Mindset, Case Studies, Storytelling, Creativity

    ★ 4.8 (26) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • P

    Packt

    Feedback Skills

    Skills you'll gain: Constructive Feedback, Communication, Interpersonal Communications, Emotional Intelligence, Performance Review, Relationship Management, Collaboration, Personal Development

    ★ 4.7 (60) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    CVS Health

    Preparing for Your Retail Customer Service Role

    Skills you'll gain: Call Center Experience, Customer Complaint Resolution, De-escalation Techniques, Conflict Management, Customer Inquiries, Customer Service, Customer Relationship Building, Interviewing Skills, Inbound Calls, Outbound Calls, Problem Solving, Keyword Research, Verbal Communication Skills, Communication

    ★ 4.4 (17) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • U

    UBITS

    Accountability y gestión del desempeño

    Skills you'll gain: Accountability, Employee Performance Management, Smart Goals, Goal Setting, Performance Management, Management Training And Development, Accountability Frameworks, Performance Appraisal, Professional Development, Team Performance Management, Leadership Development, People Development, Constructive Feedback, Leadership, Team Leadership, Recognizing Others, Personal Development, Employee Engagement, Proactivity, Communication

    ★ 4.7 (79) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • A

    Arizona State University

    Foundational Sustainability Skills & Competencies

    Skills you'll gain: Program Implementation, Plan Execution, Sustainability Reporting, Contract Management, Sustainable Development, Policy Development, Annual Reports, Environmental Policy, Vendor Contracts, Goal Setting, Corporate Sustainability, Sustainable Business, Strategic Partnership, Interactive Learning, Project Planning, Peer Review, Organizational Strategy, Report Writing, Stakeholder Management, Communication

    ★ 4.5 (27) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • S

    Skillshare

    Shopify eCommerce Ads Masterclass: Targeting & Production

    Skills you'll gain: Campaign Management, Copywriting, Target Audience, Meta Ads Manager, Campaign Planning, Persona Development, Facebook, Advertising Campaigns, Social Media Campaigns, Customer Analysis, Target Market, Customer Insights, Online Advertising, Advertising, Conversion Funnel Analysis, Digital Advertising, Performance marketing, Content Creation, Video Production

    Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • E

    Ei4Change

    Being Assertive with Emotional Intelligence

    Skills you'll gain: Assertiveness, Oral Expression, Empowerment, Tactfulness, Composure, Communication, Emotional Intelligence, Business Communication, Verbal Communication Skills, Interpersonal Communications, Overcoming Obstacles, Self-Awareness, Honesty, Conflict Management, Communication Strategies, Personal Development, Team Building, Personal Integrity, Leadership Development

    ★ 4.8 (69) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • C

    Coursera

    Automated Report Generation with Generative AI

    Skills you'll gain: Report Writing, Digital Transformation, Automation, Generative AI, Business Reporting, Business Process Automation, AI Enablement, Operational Efficiency, Artificial Intelligence, Data Collection, Data Literacy

    ★ 4.3 (72) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • X

    Xi'an Jiaotong University

    品读道家的智慧

    Skills you'll gain: Liberal Arts, Socioeconomics, Culture, Ancient History, Sociology, Ethical Standards And Conduct, Governance, Social Sciences

    ★ 4.7 (72) · Advanced · Course · 1 - 3 Months

    Category: Preview
    Preview
1…391392393…592

In summary, here are 10 of our most popular social media marketing courses

  • Project, Stakeholder, and Requirements Management Fundamentals: SkillUp
  • فن الإقناع | The Art of Persuasion: Alfaisal University | KLD
  • How To Land the Job You Want (Capstone Project): University of Maryland, College Park
  • Design Thinking para Inovação: University of Virginia
  • Feedback Skills: Packt
  • Preparing for Your Retail Customer Service Role: CVS Health
  • Accountability y gestión del desempeño: UBITS
  • Foundational Sustainability Skills & Competencies: Arizona State University
  • Shopify eCommerce Ads Masterclass: Targeting & Production: Skillshare
  • Being Assertive with Emotional Intelligence: Ei4Change

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok