• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • P

    Packt

    Natural Language Processing - Transformers with Hugging Face

    Skills you'll gain: Hugging Face, Large Language Modeling, Transfer Learning, Text Mining, Semantic Web, Tensorflow, PyTorch (Machine Learning Library), Recurrent Neural Networks (RNNs), Embeddings, Python Programming, Applied Machine Learning, Unsupervised Learning

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Comment naviguer dans le gestionnaire de publicités de Twitter et afficher les résultats

    Skills you'll gain: Scheduling, Social Media Management, Advertising Campaigns, Digital Advertising, Social Media, Advertising, Social Media Marketing, Drive Engagement, Business Strategy

    Beginner · Guided Project · Less Than 2 Hours

  • L

    LearnQuest

    Practical Machine Learning without Coding

    Skills you'll gain: No-Code Development, Model Deployment, Applied Machine Learning, MLOps (Machine Learning Operations), Machine Learning, Return On Investment, Model Evaluation, Analytics, Performance Measurement, Business Metrics, Responsible AI, Cloud Computing, Big Data, Scalability, Workflow Management, Continuous Improvement Process, Business Continuity, Auditing, Performance Tuning, Application Programming Interface (API)

    Intermediate · Course · 1 - 4 Weeks

  • P

    Packt

    Generative AI and its Impact on Cybersecurity

    Skills you'll gain: MITRE ATT&CK Framework, AI Security, Cyber Threat Intelligence, Cybersecurity, Threat Modeling, Threat Detection, Responsible AI, Artificial Intelligence, Anomaly Detection, Data Ethics

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Как создать профиль компании в Facebook

    Skills you'll gain: Facebook, Social Media, Social Media Management, Online Advertising, Professional Networking

    Beginner · Guided Project · Less Than 2 Hours

  • G

    Google Cloud

    BigQuery para analistas de datos

    Skills you'll gain: Data Cleansing, Data Visualization Software, Data Transformation, Looker (Software), Data Manipulation, Data Processing, SQL, Big Data, Extract, Transform, Load, Data Pipelines, Data Integrity, Data Import/Export, Google Sheets, Data Analysis, Analytics, Cloud Storage, Cloud Solutions

    Intermediate · Course · 1 - 3 Months

  • G

    Google Cloud

    BigQuery Fundamentals for Teradata Professionals

    Skills you'll gain: Teradata SQL, Identity and Access Management, SQL, Data Import/Export, Data Integration, Google Cloud Platform, Extract, Transform, Load, Data Warehousing, Big Data, Data Architecture, Database Design, Database Architecture and Administration, Cloud Computing Architecture, Data Modeling, Data Security

    Intermediate · Course · 1 - 3 Months

  • J

    Johns Hopkins University

    Données au service de la santé de la population

    Skills you'll gain: Health Policy, Data Presentation, Data Quality, Data Literacy, Public Health, Health Equity, Health Care, Policy Development, Data Strategy, Health Disparities, Public Health and Disease Prevention, Policy Analysis, Data-Driven Decision-Making, Data Collection, Data Analysis, Data Management, Data Visualization Software

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Data Management: Dictionaries, Quality and Communication

    Skills you'll gain: Data Dictionary, Data Quality, Data Management, Data Cleansing, Data Validation, Data Governance, Data Integrity, Case Studies, Communication Strategies, Stakeholder Communications, Cross-Functional Collaboration, Continuous Improvement Process

    Beginner · Course · 1 - 4 Weeks

  • R

    Real Madrid Graduate School Universidad Europea

    El futuro de la inteligencia artificial en el deporte

    Skills you'll gain: AI Personalization, Artificial Intelligence, Governance, Data Governance, Emerging Technologies, Automation, Cognitive flexibility, Augmented and Virtual Reality (AR/VR), Advanced Analytics, Innovation, Robotic Process Automation, Law, Regulation, and Compliance, Ethical Standards And Conduct, Predictive Analytics, Performance Appraisal, Decision Making, Consumer Behaviour, Product Roadmaps, Investment Management, Private Cloud

    Beginner · Course · 1 - 4 Weeks

  • J

    Johns Hopkins University

    Honors Algebra 2: Algebraic, Exponential & Log Functions

    Skills you'll gain: Algebra, Applied Mathematics, Graphing, Mathematical Modeling, Advanced Mathematics, Calculus, Data Analysis

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Comment avoir plus d'abonné sur Twitter en twettant

    Skills you'll gain: Social Media Marketing, Social Media, Social Media Strategy, Social Media Content, Scheduling, Growth Strategies

    Beginner · Guided Project · Less Than 2 Hours

Searches related to marketing analytics

marketing analytics foundation
marketing analytics with meta
marketing analytics: data predictions and dashboards
marketing analytics: know your customers
marketing analytics specialization
marketing analytics free
marketing analytics – university of virginia
marketing analytics wharton
1…400401402…461

In summary, here are 10 of our most popular marketing analytics courses

  • Natural Language Processing - Transformers with Hugging Face: Packt
  • Comment naviguer dans le gestionnaire de publicités de Twitter et afficher les résultats: Coursera
  • Practical Machine Learning without Coding: LearnQuest
  • Generative AI and its Impact on Cybersecurity: Packt
  • Как создать профиль компании в Facebook: Coursera
  • BigQuery para analistas de datos: Google Cloud
  • BigQuery Fundamentals for Teradata Professionals: Google Cloud
  • Données au service de la santé de la population: Johns Hopkins University
  • Data Management: Dictionaries, Quality and Communication: Coursera
  • El futuro de la inteligencia artificial en el deporte: Real Madrid Graduate School Universidad Europea

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok