Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.
University of Illinois Urbana-Champaign
Skills you'll gain: MarTech, Marketing, Product Promotion, Marketing Strategies, Marketing Channel, Digital Marketing, Digital Transformation, Consumer Behaviour, New Product Development, Customer Engagement, E-Commerce, Price Negotiation, Innovation
Beginner · Course · 1 - 4 Weeks

Tecnológico de Monterrey
Skills you'll gain: Brand Strategy, Brand Management, Branding, Brand Awareness, Brand Loyalty, Marketing Communications, Customer experience strategy (CX), Strategic Marketing, Marketing Management, Strategic Communication, Marketing, Performance Measurement, Consumer Behaviour, Communication Strategies
Beginner · Course · 1 - 4 Weeks

University of Minnesota
Skills you'll gain: Creativity, Creative Thinking, Creative Problem-Solving, Brainstorming, Cognitive flexibility, Persistence, Curiosity, Resourcefulness, Innovation, Problem Solving, Growth Mindedness, Adaptability, Motivational Skills
Mixed · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Robotics, Artificial Intelligence, Planning, Automation, Data Mapping, Graph Theory, Algorithms, Simulation and Simulation Software, Control Systems, Real-Time Operating Systems, Computer Programming, Engineering, Computer Science, Computer Vision, Python Programming, Data Structures, Simulations, Linear Algebra, Design
Build toward a degree
Beginner · Specialization · 3 - 6 Months

University of Florida
Skills you'll gain: Food and Beverage, Food Quality Assurance And Control, Cooking, Food Safety and Sanitation, Sustainability Standards, Nutrition and Diet, Manufacturing and Production, Environment and Resource Management, Manufacturing Processes, Ethical Standards And Conduct
Mixed · Course · 1 - 3 Months

Institute for the Future
Skills you'll gain: Forecasting, Innovation, Proactivity, Strategic Thinking, Creative Thinking, Optimism, Systems Thinking, Trend Analysis, Creativity, Professional Development, Leadership, Collaboration, Analysis, Emerging Technologies
Beginner · Course · 1 - 4 Weeks

Fundação Instituto de Administração
Skills you'll gain: Marketing Strategies, Strategic Marketing, Marketing, Digital Marketing, Marketing Planning, Digital Advertising, Target Audience, Consumer Behaviour, Marketing Channel, Customer Insights, Integrated Marketing Communications, Brand Awareness
Beginner · Course · 1 - 4 Weeks

Yale University
Skills you'll gain: Stress Management, Mindfulness, Parent Communication, Time Management, Emotional Intelligence, Productivity, Personal Development, Self-Awareness, Child Development, Positive Behavior Support, Resilience, Family Support, Health Technology
Beginner · Course · 1 - 3 Months

IESE Business School
Skills you'll gain: Case Studies, Financial Analysis, Market Share, People Management, Strategic Decision-Making, Marketing Management, Business Management, Corporate Strategy, Decision Making, Financial Statement Analysis, Business Analysis, Strategic Thinking, Consumer Behaviour, Complex Problem Solving, Brand Management, Leadership and Management
Beginner · Course · 1 - 3 Months

University of Michigan
Skills you'll gain: Qualitative Research, User Research, Usability Testing, User Centered Design, Research Methodologies, Needs Assessment, Interviewing Skills, Research, Human Computer Interaction, Data Collection
Beginner · Course · 1 - 3 Months

EDHEC Business School
Skills you'll gain: Hospitality Management, Guest Relations, Hospitality, Hotels and Accommodations, Customer Service, Leadership, Leadership Development, Personalized Service, Customer experience improvement, Property Management Systems, Customer Complaint Resolution, Operational Excellence, Customer Insights, Sustainability Standards, Consumer Behaviour
Beginner · Course · 1 - 3 Months

University of Pennsylvania
Skills you'll gain: Intellectual Property, Legal Strategy, Regulation and Legal Compliance, Business Strategy, Case Studies, Asset Management, Innovation, Brand Awareness, Brand Management, Business Valuation, Economics
Beginner · Course · 1 - 4 Weeks