• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


Popular Brand Management Courses and Certifications


  • I

    IBM

    Vector Databases: An Introduction with Chroma DB

    Skills you'll gain: Vector Databases, Embeddings, Generative AI, Databases, LLM Application, AI Personalization, Database Design, NoSQL, Database Management, Database Architecture and Administration

    4.5
    Rating, 4.5 out of 5 stars
    ·
    49 reviews

    Beginner · Course · 1 - 4 Weeks

  • A

    Arizona State University

    Technology & Entrepreneurship

    Skills you'll gain: Curiosity, Lean Methodologies, Design Thinking, Entrepreneurship, Commercialization, Innovation, Problem Solving, Customer Analysis, Presentations, Creative Thinking, Target Audience, Brainstorming, Customer Insights, Market Opportunities, Team Oriented, Ideation, Market Research, Solution Design, Business Research, Complex Problem Solving

    4.8
    Rating, 4.8 out of 5 stars
    ·
    82 reviews

    Beginner · Specialization · 3 - 6 Months

  • U

    University of Leeds

    How to Get Into Robotics

    Skills you'll gain: Robotics, Automation, Artificial Intelligence, Manufacturing and Production, Engineering, Data Ethics, Electrical Engineering, Computer Vision, Control Systems, Biomedical Engineering, Computer Programming

    4.6
    Rating, 4.6 out of 5 stars
    ·
    59 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    Universidad de Palermo

    Estrategia y Planificación de Marketing

    Skills you'll gain: Target Market, Marketing Management, Branding, Strategic Marketing, Marketing Strategies, Marketing, Marketing Communications, Brand Strategy, Marketing Strategy and Techniques, Market Research, Communication Strategies, Business Strategy, Competitive Analysis, Market Dynamics, Consumer Behaviour, Value Propositions

    4.8
    Rating, 4.8 out of 5 stars
    ·
    53 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Shell Scripting with Bash: Basics

    Skills you'll gain: Bash (Scripting Language), Shell Script, Scripting, Command-Line Interface, Unix Shell, Unix Commands, Linux Commands, Unix, Linux, File I/O, File Management

    4.5
    Rating, 4.5 out of 5 stars
    ·
    63 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • R

    Rice University

    Key Concepts in Organizational DE&I

    Skills you'll gain: Diversity Equity and Inclusion Initiatives, Diversity and Inclusion, Workplace inclusivity, Cultural Diversity, Organizational Development, Organizational Change, Human Resource Policies, Business Ethics, Empathy & Emotional Intelligence

    4.8
    Rating, 4.8 out of 5 stars
    ·
    70 reviews

    Intermediate · Course · 1 - 3 Months

  • A

    Amazon Web Services

    Capstone: Following the AWS Well Architected Framework

    Skills you'll gain: Cloud Computing Architecture, Amazon Web Services, Cloud Security, Operational Excellence, Reliability, Solution Architecture, Cloud-Native Computing, Systems Architecture, Corporate Sustainability, Operational Efficiency, Security Strategy, Operational Performance Management, Scalability, Cost Management, Disaster Recovery, Interviewing Skills

    4.6
    Rating, 4.6 out of 5 stars
    ·
    52 reviews

    Beginner · Course · 1 - 4 Weeks

  • P

    Politecnico di Milano

    Trustworthy AI for Healthcare Management

    Skills you'll gain: Responsible AI, Data Ethics, Artificial Intelligence, Healthcare Industry Knowledge, Health Care Procedure and Regulation, Healthcare Ethics, Machine Learning, Verification And Validation, Health Technology, Model Evaluation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    68 reviews

    Beginner · Course · 1 - 3 Months

  • F

    Fundação Instituto de Administração

    Gestão de Recursos Humanos

    Skills you'll gain: Human Resources Management and Planning, Human Resource Strategy, Human Resources, Human Capital, Team Management, Diversity Programs, Fundraising, Compensation and Benefits, Business Transformation, Compensation Management, Compensation Strategy, Employee Retention, Benefits Administration, Workforce Development, Talent Management, People Management, Business Leadership, People Development, Strategic Leadership, Employee Performance Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    84 reviews

    Beginner · Specialization · 3 - 6 Months

  • E

    EC-Council

    In the Trenches: Security Operations Center

    Skills you'll gain: Incident Response, Computer Security Incident Management, Cyber Threat Hunting, Vulnerability Management, Event Monitoring, Threat Detection, Intrusion Detection and Prevention, Cybersecurity, Cyber Attacks, Security Controls, Security Information and Event Management (SIEM), Vulnerability Assessments, Threat Management, Exploitation techniques, Network Monitoring, Anomaly Detection

    4.7
    Rating, 4.7 out of 5 stars
    ·
    58 reviews

    Beginner · Course · 1 - 3 Months

  • L

    Ludwig-Maximilians-Universität München (LMU)

    Breastfeeding and Adequate Substitutes

    Skills you'll gain: Child Health, Infant Care, Maternal Health, Postpartum Care, Pediatrics, Anatomy, Nutrition and Diet, Public Health and Disease Prevention, Public Health, Clinical Nutrition, Immunology, Patient Positioning, Food Safety and Sanitation, Endocrinology, Biochemistry

    4.9
    Rating, 4.9 out of 5 stars
    ·
    62 reviews

    Intermediate · Course · 1 - 3 Months

  • E

    EDHEC Business School

    Climate Aware Investing

    Skills you'll gain: Environmental Social And Corporate Governance (ESG), Portfolio Management, Investment Management, Climate Change Mitigation, Finance, Asset Management, Financial Market, Climate Change Adaptation, Investments, Risk Management, Performance Analysis, Sustainable Business, Equities, Risk Analysis, Environmental Regulations, Economics

    4.6
    Rating, 4.6 out of 5 stars
    ·
    53 reviews

    Beginner · Course · 1 - 3 Months

1…413414415…834

In summary, here are 10 of our most popular brand management courses

  • Vector Databases: An Introduction with Chroma DB: IBM
  • Technology & Entrepreneurship: Arizona State University
  • How to Get Into Robotics: University of Leeds
  • Estrategia y Planificación de Marketing : Universidad de Palermo
  • Shell Scripting with Bash: Basics: Coursera
  • Key Concepts in Organizational DE&I: Rice University
  • Capstone: Following the AWS Well Architected Framework: Amazon Web Services
  • Trustworthy AI for Healthcare Management: Politecnico di Milano
  • Gestão de Recursos Humanos: Fundação Instituto de Administração
  • In the Trenches: Security Operations Center : EC-Council

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok