Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Financial Forecasting, Forecasting, Microsoft Excel, Business Planning, Excel Formulas, Time Series Analysis and Forecasting, Trend Analysis, Strategic Decision-Making, Revenue Forecasting, Predictive Modeling, Predictive Analytics, Data-Driven Decision-Making, Data Analysis, Financial Modeling, Stakeholder Communications, Performance Metric
Intermediate · Course · 1 - 4 Weeks

University of Glasgow
Skills you'll gain: Data-Driven Decision-Making, Strategic Decision-Making, Data Literacy, Data Strategy, Strategic Leadership, Business Transformation, Leadership, Agile Methodology, Organizational Leadership, Leadership Development, Leadership and Management, Digital Transformation, Organizational Effectiveness, Team Management, Organizational Structure, Data Analysis, Information Management, Exploratory Data Analysis, Strategic Planning, Change Management
★ 4.7 (11) · Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Microsoft Excel, Excel Formulas, Spreadsheet Software, Data Analysis, Analysis, Analytical Skills
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Customer Relationship Management, Customer Relationship Management (CRM) Software, Sales Development, Salesforce, Sales Prospecting, Sales, Lead Generation, Sales Strategy, Business Software, Productivity Software, Social Media Marketing, Social Media, LinkedIn, Workflow Management
Beginner · Course · 1 - 3 Months

Skills you'll gain: Gmail, Authorization (Computing), Google Workspace, Email Security, Data Governance, Cloud Management, Cloud Security, OAuth, Identity and Access Management, Document Management, Role-Based Access Control (RBAC), Data Management, Authentications, File Management, User Provisioning, Data Security, Data Sharing, Security Assertion Markup Language (SAML), Single Sign-On (SSO), Email Marketing
Intermediate · Course · 1 - 4 Weeks

Case Western Reserve University
Skills you'll gain: Geostatistics, Exploratory Data Analysis, Spatial Data Analysis, Spatial Analysis, Geospatial Mapping, Geospatial Information and Technology, Statistical Methods, Statistical Modeling, R Programming, Statistical Analysis, R (Software), Probability & Statistics, Descriptive Statistics, Data Analysis, Data-Driven Decision-Making, Correlation Analysis, Data Validation, Simulations, Histogram, Box Plots
Beginner · Course · 1 - 3 Months

Skills you'll gain: Prompt Engineering, Visual Storytelling, AI powered creativity, Color Theory, Style Guides, Generative AI, Layout Design, Prompt Engineering Tools, Creativity, ChatGPT, Creative Design, Aesthetics, Design Elements And Principles, Image Analysis, Process Driven Development
Beginner · Course · 1 - 4 Weeks

Real Madrid Graduate School Universidad Europea
Skills you'll gain: AI Personalization, Artificial Intelligence, Governance, Data Governance, Emerging Technologies, Automation, Cognitive flexibility, Augmented and Virtual Reality (AR/VR), Advanced Analytics, Innovation, Robotic Process Automation, Law, Regulation, and Compliance, Ethical Standards And Conduct, Predictive Analytics, Performance Appraisal, Decision Making, Consumer Behaviour, Product Roadmaps, Investment Management, Private Cloud
Beginner · Course · 1 - 4 Weeks

Northeastern University
Skills you'll gain: Data Warehousing, Extract, Transform, Load, Data Integration, Data Modeling, Data Architecture, Data Governance, Database Design, Operational Data Store, Data Management, SQL, Relational Databases, Query Languages, Data Mining, Data Quality, Data Analysis
Mixed · Course · 1 - 3 Months

Skills you'll gain: Collaborative Software, Journals, Organizational Skills, Productivity, Ability To Meet Deadlines, Document Management, Issue Tracking, Project Management, File Management, Personal Development, Query Languages
Beginner · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Search Engine Optimization, Web Analytics and SEO, Content Optimization, Keyword Research, Web Analytics, Content Performance Analysis, Content Strategy, Digital Marketing, Social Media Strategy, Digital Media Strategy, Performance Analysis, Strategic Planning
Intermediate · Course · 1 - 4 Weeks

Arizona State University
Skills you'll gain: Education Software and Technology, ChatGPT, Student Engagement, AI literacy, Generative AI, AI Enablement, Responsible AI, Data Ethics, Artificial Intelligence, Instructional Design, Prompt Engineering, AI Integrations, Data-Driven Decision-Making, Design Strategies, Ethical Standards And Conduct, Data Collection, Data Analysis, Strategic Planning
Beginner · Course · 1 - 3 Months