• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


More to explore:

Popular Social Media Marketing Courses and Certifications


  • S

    Starweaver

    Maximizing Success: Mastering the Art of Goal Setting

    Skills you'll gain: Goal Setting, Smart Goals, Adaptability, Empowerment, Business Priorities, Professional Development, Productivity, Performance Metric, Verbal Communication Skills, Key Performance Indicators (KPIs), Communication, Personal Development, Expectation Management, Milestones (Project Management), Organizational Development, Organizational Change, Time Management, Self-Motivation, Strategic Thinking, Problem Solving

    4.7
    Rating, 4.7 out of 5 stars
    ·
    40 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Colorado Boulder

    William Shakespeare's Romeo & Juliet: An Actor's Perspective

    Skills you'll gain: Performing Arts, Oral Expression, Storytelling, Art History

    5
    Rating, 5 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of Michigan

    Generative AI Teach-Out

    Skills you'll gain: ChatGPT, Generative AI, AI Product Strategy, Large Language Modeling, Data Ethics, Responsible AI, AI Enablement, Artificial Intelligence, Natural Language Processing, Economics, Policy, and Social Studies, Law, Regulation, and Compliance, Social Sciences, Healthcare Industry Knowledge

    4.3
    Rating, 4.3 out of 5 stars
    ·
    6 reviews

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    اهتمامات مستخدم فيسبوك المعتدل

    Skills you'll gain: Facebook, Content Performance Analysis, Customer Analysis, Social Media Marketing, Social Media, Customer Insights, Target Audience, Marketing Strategies, Online Advertising, Digital Marketing, Business Strategy

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Create a Business proposal with Visme for businesses

    Skills you'll gain: Proposal Writing, Business Writing, Proposal Development, Sales Presentation, Sales Presentations, Presentations, Value Propositions, Data Visualization, Company, Product, and Service Knowledge, Content Creation, Business Strategy, Entrepreneurship

    3.6
    Rating, 3.6 out of 5 stars
    ·
    11 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • U

    University of Maryland, College Park

    Leading with Power Skills: Emotions & Emotional Intelligence

    Skills you'll gain: Smart Goals, Emotional Intelligence, Positivity, Personal Development, Empathy, Social Skills, Self-Awareness, Professional Development, Resilience, Conflict Management, Team Building, Stress Management, Team Motivation, Psychology, Leadership, Team Management, Team Leadership, Decision Making, Mindfulness

    Beginner · Course · 1 - 3 Months

  • A

    Adobe

    Adobe Express Crash Course

    Skills you'll gain: Adobe Express, Adobe Firefly, Design, Adobe Creative Cloud, Visual Design, Workflow Management, Design Elements And Principles, Graphic Design, Layout Design, Graphic and Visual Design, Collaborative Software, Photo Editing, Editing, Typography, Content Creation, Branding, Generative AI, AI Personalization, Social Media Strategy

    Beginner · Course · 1 - 3 Months

  • B

    Banco Interamericano de Desarrollo

    Sustainable Infrastructure on the Development Agenda

    Skills you'll gain: Sustainable Development, Sustainable Design, Sustainability Reporting, Economic Development, Environmental Social And Corporate Governance (ESG), Construction, Project Management, Environment, Climate Change Mitigation, Private Equity

    4.9
    Rating, 4.9 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 4 Weeks

  • L

    Lecturio

    Psychology and Sociology

    Skills you'll gain: Health Disparities, Psychosocial Assessments, Psychiatric And Mental Health Nursing, Nursing Care, Social Sciences, Stress Management, Social Determinants Of Health, Psychology, Sociology, Psychological Evaluations, Patient Education And Counseling, Mental and Behavioral Health, Cultural Responsiveness, Behavioral Health, Human Development, Cultural Diversity, Human Learning, Empathy & Emotional Intelligence, Learning Theory, Neurology

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    إنشاء حقيبة الهدايا لتسويق أعمالك باستخدام كانفا

    Skills you'll gain: Canva (Software), Logo Design, Marketing Materials, Marketing Strategy and Techniques, Graphic Design, Branding, Color Theory, Product Design

    Intermediate · Guided Project · Less Than 2 Hours

  • M

    Macquarie University

    Educate Skills for Startups

    Skills you'll gain: Intellectual Property, Governance, Due Diligence, Business Valuation, Negotiation, Social Media Strategy, Business Strategies, Business Planning, Market Opportunities, Business Modeling, Product Knowledge, Innovation, Regulation and Legal Compliance, Public Speaking, Professional Networking, Fundraising, Financial Analysis, Relationship Building, Stakeholder Management

    Intermediate · Specialization · 3 - 6 Months

  • C

    Coursera

    Create a Flyer Using Microsoft Word

    Skills you'll gain: Microsoft Office, Document Management

    5
    Rating, 5 out of 5 stars
    ·
    10 reviews

    Beginner · Guided Project · Less Than 2 Hours

1…413414415…500

In summary, here are 10 of our most popular social media marketing courses

  • Maximizing Success: Mastering the Art of Goal Setting : Starweaver
  • William Shakespeare's Romeo & Juliet: An Actor's Perspective: University of Colorado Boulder
  • Generative AI Teach-Out: University of Michigan
  • اهتمامات مستخدم فيسبوك المعتدل: Coursera
  • Create a Business proposal with Visme for businesses: Coursera
  • Leading with Power Skills: Emotions & Emotional Intelligence: University of Maryland, College Park
  • Adobe Express Crash Course: Adobe
  • Sustainable Infrastructure on the Development Agenda: Banco Interamericano de Desarrollo
  • Psychology and Sociology: Lecturio
  • إنشاء حقيبة الهدايا لتسويق أعمالك باستخدام كانفا: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok