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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    Vue d’ensemble sur la visualisation de données avec Canva

    Skills you'll gain: Data Visualization, Data Visualization Software, Data Presentation, Graphing, User Accounts, Graphic Design, Data Analysis, Business Analytics, Analytics

    Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • M

    Macquarie University

    Validate New Ideas for Startups

    Skills you'll gain: Value Propositions, Entrepreneurship, Market Research, User Research, Customer Insights, Customer Analysis, Competitive Analysis, Market Analysis, Ideation, Data-Driven Decision-Making, New Business Development, Sales Presentations, Stakeholder Engagement, Fundraising and Crowdsourcing, Entrepreneurial Finance, Presentations, Innovation, Business Modeling, Professional Networking, Strategic Partnership

    Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • B

    Board Infinity

    AI-Driven Attribution Testing

    Skills you'll gain: Data-Driven Decision-Making, Strategic Decision-Making, Data-Driven Marketing, Data Ethics, Responsible AI, Marketing Analytics, Trend Analysis, Case Studies, Artificial Intelligence, Strategic Planning, Marketing Strategies, Statistical Modeling

    Intermediate · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • P

    Packt

    Intro to NumPy

    Skills you'll gain: NumPy, Jupyter, Time Series Analysis and Forecasting, Graphing, Data Visualization Software, Data Structures, Python Programming, Numerical Analysis, Data Manipulation, Data Analysis

    Beginner · Course · 1 - 4 Weeks

  • A

    American Psychological Association

    t-Tests of Hypotheses About Means

    Skills you'll gain: Sample Size Determination, Statistical Hypothesis Testing, Statistical Methods, Statistical Reporting, Quantitative Research, Statistical Analysis, Probability & Statistics, Sampling (Statistics), Statistical Inference, Descriptive Statistics, Statistics, Probability Distribution, Data Analysis, Regression Analysis, Research Design, Research, Psychology

    Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • G

    Google Cloud

    Exploring NCAA Data with BigQuery

    Skills you'll gain: Big Data, Google Cloud Platform, Analytics, Data Analysis, SQL, Query Languages

    Beginner · Project · Less Than 2 Hours

  • A

    Alex Genadinik

    Strategy For A YouTube Show For A Personal Brand - 2026

    Skills you'll gain: Content Scheduling, Social Media Content, Social Media Strategy, Digital Publishing, Content Strategy, Content Creation, Content Marketing, Social Media, Production Schedule, Marketing Strategies, Branding, Driving engagement, Commercialization, Growth Strategies, Guest Relations

    Mixed · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • E

    Emory University

    Mastering Business Essentials: Finance

    Skills you'll gain: Finance, Corporate Finance, Business Valuation, General Finance, Return On Investment, Financial Planning, Financial Acumen, Financial Management, Capital Budgeting, Financial Analysis, Cash Flows, Financial Services, Wealth Management, Investment Management, Investments, Risk Analysis, Banking

    ★ 4.6 (7) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • I

    Illinois Tech

    Bayesian Computational Statistics

    Skills you'll gain: Bayesian Statistics, Data Analysis, Statistical Inference, Regression Analysis, Data Analysis Software, Statistical Methods, Statistical Analysis, Statistical Modeling, Statistical Programming, Statistical Software, Sampling (Statistics), R (Software), R Programming, Numerical Analysis, Markov Model, Logistic Regression, Probability, Simulations, Model Evaluation, Probability Distribution

    Intermediate · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
    Category: Build toward a degree
    Build toward a degree
  • C

    Coursera

    Analyze and Act on Audience Insights

    Skills you'll gain: Surveys, Survey Creation, Customer Insights, Data-Driven Marketing, Data Import/Export, Data Presentation, Market Research, Marketing Analytics, Customer Analysis, Marketing Strategies, Target Audience, Presentations, Data Analysis, Microsoft Excel, Target Market, Pivot Tables And Charts, Data-Driven Decision-Making, Data Storytelling, Spreadsheet Software, Data Capture

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • G

    Google Cloud

    Data Analysis with the FraudFinder Workshop

    Skills you'll gain: Model Deployment, Fraud detection, Feature Engineering, Exploratory Data Analysis, Model Evaluation, Model Training, Real Time Data, Applied Machine Learning, MLOps (Machine Learning Operations), Data Store, Jupyter, Data Analysis, Data Warehousing, Machine Learning

    Beginner · Project · Less Than 2 Hours

  • C

    Coursera

    Analyze AI SEO Data for Impact

    Skills you'll gain: Data-Driven Marketing, Web Analytics and SEO, Data Storytelling, Driving engagement, Statistical Methods, Statistical Analysis, Technical Communication, Performance Reporting

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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