• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    Market Research Case Study: Apply & Analyze

    Skills you'll gain: Market Research, Market Analysis, Competitive Analysis, Business Research, Market Intelligence, Global Marketing, Business Strategies, Customer Insights, Company, Product, and Service Knowledge, Strategic Marketing, Market Opportunities, Strategic Thinking, Target Market, Program Evaluation, Consumer Behaviour, Marketing Strategy and Techniques, Corporate Strategy, Process Analysis, Performance Measurement, Business Metrics

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    W

    Whizlabs

    Azure ML: Designing and Preparing Machine Learning Solutions

    Skills you'll gain: Model Deployment, Machine Learning Algorithms, Machine Learning Methods, Data Management, Model Training, Data Import/Export, Data Pipelines, Development Environment, Statistical Modeling

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Visualize and Analyze Survey Data with Power BI

    Skills you'll gain: Dashboard Creation, Power BI, Data Visualization Software, Interactive Data Visualization, Data Presentation, Data Storytelling, Business Intelligence, Data Import/Export, Data Sharing, Data Modeling, Data Transformation, Descriptive Analytics

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    2026 ChatGPT For Memorable Brand Storytelling

    Skills you'll gain: Content Performance Analysis, Storytelling, Performance Measurement, Performance Analysis, Corporate Communications, Content Creation, ChatGPT, Brand Strategy, Driving engagement, Brand Marketing, Branding, Responsible AI, Value Propositions, Brainstorming

    Mixed · Course · 1 - 4 Weeks

  • P

    Packt

    PL-300 Microsoft Power BI Analyst Certification Guide

    Skills you'll gain: Data Wrangling, Data Management, Security Management, Model Optimization, Advanced Analytics, Pivot Tables And Charts

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    Hadoop & Big Data Foundations Mastery Course

    Skills you'll gain: Apache Hive, Apache Mahout, NoSQL, Apache Hadoop, Extract, Transform, Load, Big Data, Data Warehousing, Data Pipelines, Data Infrastructure, Application Deployment, Databases, SQL, Applied Machine Learning, Database Development, Performance Tuning, Data Processing, File Systems, Real Time Data, Query Languages, Database Management

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    Z

    Zoho Corporation

    Get Ready to Sell: Guided Projects and Portfolio Development

    Skills you'll gain: Sales Process, Sales, Sales Management, Sales Development, Sales Pipelines, General Sales Practices, Sales Presentations, Customer Relationship Management (CRM) Software, Prospecting and Qualification, Interviewing Skills, Portfolio Management, Communication

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Data Studio: Qwik Start

    Skills you'll gain: Dashboard, Data Presentation, Dashboard Creation, Data Visualization Software, Google Cloud Platform, Data Analysis, Data Management

    3.7
    Rating, 3.7 out of 5 stars
    ·
    10 reviews

    Beginner · Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    2026 Mobile App Development With Replit AI - Vibe Coding

    Skills you'll gain: Debugging, Vibe coding, Prototyping, Mobile Development, Mobile Development Tools, Application Development, AI Product Strategy, AI literacy, Integrated Development Environments, Persona (User Experience), Application Deployment, User Interface (UI) Design, User Interface (UI)

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Email Strategy & Communication

    Skills you'll gain: Newsletters, Email Marketing, Email Automation, Stakeholder Communications, Stakeholder Management, Stakeholder Engagement, Campaign Management, Content Performance Analysis, Communication Planning, Marketing Automation, Strategic Communication, Marketing Communications, Personalized Campaigns, Campaign Planning, Generative AI Agents, Performance Analysis, Marketing Strategy and Techniques, Digital Marketing, Digital Advertising, Market Analysis

    Beginner · Course · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Honors Algebra 2: Series, Trigonometry, and Probability

    Skills you'll gain: Trigonometry, Probability, Data Analysis, Probability & Statistics, Statistical Analysis, Advanced Mathematics, Algebra, Probability Distribution, Descriptive Statistics, Mathematical Modeling, Graphing, Applied Mathematics, Statistics, Geometry, Arithmetic

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Effective Brand Strategy and Brand Management

    Skills you'll gain: Brand Strategy, Branding, Brand Management, Brand Marketing, Brand Loyalty, Brand Awareness, Customer Retention, Internal Communications, Customer Engagement, Customer Insights, Marketing Strategies, Customer Analysis, Diversity Marketing, Value Propositions, Marketing Communications, Consumer Behaviour, Innovation

    Mixed · Course · 1 - 4 Weeks

1…421422423…541

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok