• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • C

    Coursera

    Cinematic Storytelling Simplified: Mastering Lumen5 AI

    Skills you'll gain: Video Production, Storytelling, Visual Storytelling, Video Editing, Content Creation, AI powered creativity, Editing

    3.3
    Rating, 3.3 out of 5 stars
    ·
    7 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Preview
    Preview
    E

    EDUCBA

    Create Professional Designs Using Canva

    Skills you'll gain: Canva (Software), Presentations, Photo Editing, Social Media Content, Graphic and Visual Design Software, Graphic Design, Photo/Video Production and Technology, Creative Design, Content Creation, Visual Storytelling, Marketing Collateral, Design, Visual Design, Graphic and Visual Design, Video Editing, Brochures, Collaborative Software, Design Elements And Principles, Branding, Marketing Materials

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Customer Support digital transformation with HubSpot

    Skills you'll gain: HubSpot CRM, Customer Relationship Management (CRM) Software, Digital Transformation, Process Optimization, Business Technologies, Customer Relationship Management, Customer Support, Business Transformation, Technology Strategies, Process Improvement, Customer and Client Support, Business Development

    4.9
    Rating, 4.9 out of 5 stars
    ·
    14 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free
    Free
    C

    Coursera

    Create a no-code one page SMB website with Carrd

    Skills you'll gain: Web Content, No-Code Development, Content Management, Web Design, Web Design and Development, Web Development, Digital Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    2026 AI SEO WITH Traffic From LLM SEO, GEO, AEO

    Skills you'll gain: Generative Engine Optimization (GEO), Large Language Modeling, Search Engine Optimization, Google Gemini, LLM Application, Content Optimization, Anthropic Claude, ChatGPT, Influencing, Artificial Intelligence, Content Strategy, Brand Awareness, Branding

    4.3
    Rating, 4.3 out of 5 stars
    ·
    7 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    L

    LearnKartS

    Google Analytics Course: Track, Analyze & Grow

    Skills you'll gain: Google Analytics, Web Analytics, Web Analytics and SEO, Marketing Analytics, Conversion Funnel Analysis, Looker (Software), Real Time Data, Digital Analysis, Data-Driven Marketing, Analytics, Data Analysis, Customer Insights, Business Reporting, Target Audience, Campaign Management, Dashboard Creation, Performance Analysis, Customer Retention

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Virginia

    Agile и дизайн-мышление

    Skills you'll gain: User Story, Agile Product Development, Product Development, Design Thinking, Team Oriented, Persona (User Experience), New Product Development, Product Requirements, Agile Methodology, User Research, Usability Testing, User Centered Design, Persona Development, Innovation, Value Propositions

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    N

    Novartis

    Representation in Clinical Trials

    Skills you'll gain: Health Disparities, Health Equity, Diversity Training, Clinical Trials, Clinical Research, Diversity Awareness, Clinical Research Ethics, Diversity Equity and Inclusion Initiatives, Cultural Diversity, Cultural Responsiveness, Cultural Sensitivity, Social Determinants Of Health, Health Care, Healthcare Ethics, Driving engagement

    4.9
    Rating, 4.9 out of 5 stars
    ·
    20 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    American Council on Exercise

    Professional Conduct and Establishing a Practice

    Skills you'll gain: Coaching, Health And Wellness Coaching, Social Determinants Of Health, Medical History Documentation, Medical Privacy, Workplace inclusivity, Health Equity, Legal Risk, Diversity and Inclusion, Record Keeping, Health Information Management, Crisis Management, Health Care Procedure and Regulation, Insurance, Emergency Response, Professionalism, Client Services, Marketing Materials, Marketing, Practice Management

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    P

    Pontificia Universidad Católica del Perú

    Fundamentos de UX para el desarrollo de software

    Skills you'll gain: Human Computer Interaction, User Experience Design, User Interface (UI), Prototyping, User Experience, User Interface (UI) Design, Interaction Design, Human Factors, UI/UX Research, User Research, Usability Testing

    4.9
    Rating, 4.9 out of 5 stars
    ·
    11 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universidad Nacional Autónoma de México

    América Latina: una introducción

    Skills you'll gain: Social Studies, Economic Development, International Relations, European History, World History, Ancient History, Culture, Cultural Diversity, Economics, Demography, Environment and Resource Management, Political Sciences

    Beginner · Course · 1 - 4 Weeks

  • Status: Top AI Program
    Top AI Program
    A

    Alex Genadinik

    2026 Web Development With Replit AI Vibe Coding

    Skills you'll gain: Prompt Engineering, LLM Application, Generative AI Agents, Vibe coding, Agentic Workflows, Agentic systems, Sales Enablement, Large Language Modeling, Email Automation, AI Workflows, Sales Process, Marketing Automation, Sales Development, Lead Generation, AI Integrations, Development Environment, Application Deployment, Web Development Tools

    Mixed · Course · 1 - 3 Months

1…436437438…592

In summary, here are 10 of our most popular social media marketing courses

  • Cinematic Storytelling Simplified: Mastering Lumen5 AI: Coursera
  • Create Professional Designs Using Canva: EDUCBA
  • Customer Support digital transformation with HubSpot: Coursera
  • Create a no-code one page SMB website with Carrd: Coursera
  • 2026 AI SEO WITH Traffic From LLM SEO, GEO, AEO: Alex Genadinik
  • Google Analytics Course: Track, Analyze & Grow: LearnKartS
  • Agile и дизайн-мышление: University of Virginia
  • Representation in Clinical Trials: Novartis
  • Professional Conduct and Establishing a Practice: American Council on Exercise
  • Fundamentos de UX para el desarrollo de software: Pontificia Universidad Católica del Perú

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok