• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.

Popular Brand Management Courses and Certifications


  • S

    SkillUp

    ASQ-Certified Six Sigma Yellow Belt Exam Prep Specialization

    Skills you'll gain: Process Mapping, Root Cause Analysis, Lean Six Sigma, Lean Methodologies, Correlation Analysis, Process Improvement, Quality Improvement, Project Risk Management, Lean Manufacturing, Six Sigma Methodology, Risk Management, Regression Analysis, Process Improvement and Optimization, Statistical Methods, Statistics, Statistical Process Controls, Continuous Improvement Process, Data Collection, Process Flow Diagrams, Quality Management

    ★ 4.5 (49) · Beginner · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • C

    Codio

    Getting Started with Generative AI APIs

    Skills you'll gain: OpenAI API, Fine-tuning, OpenAI, Large Language Modeling, Generative AI, ChatGPT, Prompt Engineering, Generative Model Architectures, LLM Application, Token Optimization, File Management, Embeddings, Classification Algorithms, Application Development, Model Training, Python Programming

    ★ 3.7 (23) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • A

    Arizona State University

    Advanced Semiconductor Packaging

    Skills you'll gain: Semiconductors, Electronics Engineering, Electronics, Electronic Hardware, Hardware Architecture, Thermal Management, Scalability, Interoperability, Systems Integration, Technology Roadmaps, Manufacturing Processes, Technical Standard

    ★ 4.7 (89) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • U

    University of California, Davis

    Annual Campaigns: Building a Case for Support

    Skills you'll gain: Fundraising, Fundraising and Crowdsourcing, Campaign Management, Direct Marketing, Advertising Mail, Campaign Planning, Data-Driven Marketing, Target Audience, Email Marketing, Telemarketing, Events and Conferences, Event Planning, Relationship Building, Customer Engagement, Cross-Channel Marketing, Telephone Skills

    ★ 4.2 (52) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • A

    Alfaisal University | KLD

    مهارات البيع الاحترافية | Professional Selling Skills

    Skills you'll gain: Overcoming Objections, Selling Techniques, Negotiation, Closing (Sales), General Sales Practices, Sales, Sales Process, Direct Selling, Product Knowledge, Communication, Oral Expression, Verbal Communication Skills, Rapport Building, Personalized Service, Customer Analysis, Greeting Customers, Customer Insights, Customer Service, Customer Engagement, Product Promotion

    ★ 4.6 (52) · Beginner · Course · 1 - 4 Weeks

  • U

    University of California, Santa Cruz

    Ecosystems of California

    Skills you'll gain: Environmental Science, Natural Resource Management, Environmental Engineering and Restoration, Environment and Resource Management, Environmental Monitoring, Data Collection, Environment, Scientific Methods, Land Management, Environmental Resource Management, Biology, Life Sciences, Hydrology, Environmental Issue, Water Resource Management, Climate Change Adaptation, Ancient History

    ★ 4.7 (55) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • U

    University of California, Davis

    Analytical Solutions to Common Healthcare Problems

    Skills you'll gain: Data Dictionary, Health Informatics, Extract, Transform, Load, Data Synthesis, Analytical Skills, Fraud detection, Data Integration, Data Analysis, Clinical Data Management, Clinical Informatics, Data Wrangling, Data Transformation, Data Processing, Risk Analysis, Data Quality, Classification Algorithms

    ★ 4.4 (36) · Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • A

    AI Business School

    AI for Management & Management support

    Skills you'll gain: Agentic Workflows, Prompt Engineering, Agentic systems, AI Workflows, Prompt Engineering Tools, Generative AI, AI literacy, Sales, Sales Enablement, AI Orchestration, Large Language Modeling, ChatGPT, Generative AI Agents, AI Personalization, Productivity, LLM Application, Innovation, Operational Efficiency, Artificial Intelligence, Ideation

    ★ 4.6 (31) · Beginner · Specialization · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • T

    The State University of New York

    Data Analytics in Sports Law and Team Management

    Skills you'll gain: Event Management, Facility Management, Performance Analysis, Financial Data, Facility Operations, Law, Regulation, and Compliance, Data-Driven Decision-Making, Analytics, Data Management, People Analytics, Data Literacy, Data Analysis, Performance Measurement, Team Performance Management, Team Management, Regulation and Legal Compliance, Legal Risk, Health Technology, Contract Management, Operations Management

    ★ 4.8 (36) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • M

    Macquarie University

    Cyber Security: Essentials

    Skills you'll gain: Cyber Risk, Security Awareness, Cyber Attacks, Mobile Security, Cybersecurity, Cyber Security Assessment, Cyber Security Policies, Cyber Threat Hunting, Data Security, Security Strategy, Email Security, Authentications, Security Management

    ★ 4.8 (49) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Cisco Learning and Certifications

    Network Fundamentals

    Skills you'll gain: OSI Models, Network Security, Network Protocols, Network Performance Management, Network Architecture, Network Monitoring, Role-Based Access Control (RBAC), Network Troubleshooting, Computer Networking, Network Administration, TCP/IP, Network Planning And Design, Cybersecurity, Routing Protocols, Firewall, Network Routing, Network Analysis, IT Infrastructure, Cloud Computing, Automation

    ★ 4.8 (33) · Beginner · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • K

    Kennesaw State University

    The Business of Cybersecurity Capstone

    Skills you'll gain: Security Management, Incident Response, Risk Management, Computer Security Incident Management, Cyber Security Policies, IT Management, Cyber Governance, Risk Management Framework, Business Risk Management, Incident Management, Information Systems Security, Security Strategy, Law, Regulation, and Compliance, Enterprise Risk Management (ERM), Cyber Security Strategy, Information Management, Risk Control, Regulatory Compliance, Business Ethics, Data Ethics

    ★ 4.8 (52) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
1…439440441…834

In summary, here are 10 of our most popular brand management courses

  • ASQ-Certified Six Sigma Yellow Belt Exam Prep Specialization: SkillUp
  • Getting Started with Generative AI APIs: Codio
  • Advanced Semiconductor Packaging: Arizona State University
  • Annual Campaigns: Building a Case for Support: University of California, Davis
  • مهارات البيع الاحترافية | Professional Selling Skills: Alfaisal University | KLD
  • Ecosystems of California: University of California, Santa Cruz
  • Analytical Solutions to Common Healthcare Problems: University of California, Davis
  • AI for Management & Management support: AI Business School
  • Data Analytics in Sports Law and Team Management: The State University of New York
  • Cyber Security: Essentials: Macquarie University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok