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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • U

    University of North Texas

    Bachelor of Science in General Business

    Skills you'll gain: Operations Management, Model Evaluation, Arbitration, Leadership Studies, Compensation and Benefits, Organizational Change, Event Management, Grammar, Sales Process, Data Visualization, Marketing Planning, Design Thinking, Public Policies, Probability & Statistics, Global Marketing, Cultural Diversity, Digital Media Strategy, Music History, Social Justice, Nutrition and Diet

    Earn a degree

    Degree · 1 - 4 Years

  • U

    Universidad de Palermo

    Maestría en Dirección de Empresas (MBA)

    Skills you'll gain: Performance Measurement, Business Planning, Data Storytelling, Business Modeling, Human Resource Strategy, Selling Techniques, Financial Statements, Strategic Marketing, Portfolio Management, Digital Transformation, Marketing Planning, Business Analytics, Corporate Sustainability, Entrepreneurial Finance, Team Leadership, B2B Sales, Equities, Branding, Teamwork, Technology Strategies

    Earn a degree

    Degree · 1 - 4 Years

  • P

    Pontificia Universidad Católica de Chile

    Certificado en Gestión y Políticas en Salud Pública

    Skills you'll gain: Epidemiology, Public Health and Disease Prevention, Diagnostic Tests, Descriptive Analytics, Business Analytics, Social Determinants Of Health, Healthcare Ethics, Biostatistics, Gerontology, Health Policy, Health Promotion, Cloud Security, Occupational Health, Telehealth, Digital Transformation, Public Health, Leadership, Object Oriented Programming (OOP), Program Evaluation, Health Systems

    Credit offered

    Mastertrack · 6 - 12 Months

  • U

    University of Colorado Boulder

    Data Science Graduate Certificate

    Skills you'll gain: Model Evaluation, Data Mining, Supervised Learning, Unsupervised Learning, Service Level, Dimensionality Reduction, Deep Learning, Statistical Modeling, Probability, Applied Machine Learning, Anomaly Detection, Machine Learning Algorithms, Statistical Inference, Statistical Hypothesis Testing, Data Warehousing, Recurrent Neural Networks (RNNs), Regression Analysis, Performance Testing, Bash (Scripting Language), Data Science

    Credit offered

    Graduate Certificate · 6 - 12 Months

  • U

    University of Illinois at Urbana-Champaign

    Master of Business Administration | iMBA

    Skills you'll gain: Business Strategy, Data Visualization, Data Storytelling, Management Accounting, Model Evaluation, Fund Accounting, Operations Management, Organizational Change, Mergers & Acquisitions, Financial Statement Analysis, Project Closure, Risk Management, Social Determinants Of Health, Revenue Recognition, Entrepreneurship, Data Governance, Financial Auditing, Generative AI, Supply And Demand, Sustainable Business

    Earn a degree

    Degree · 1 - 4 Years

  • U

    University of Illinois at Urbana-Champaign

    Mergers & Acquisitions Graduate Certificate

    Skills you'll gain: Business Strategy, Data Visualization, Data Storytelling, Management Accounting, Model Evaluation, Fund Accounting, Operations Management, Organizational Change, Mergers & Acquisitions, Financial Statement Analysis, Project Closure, Risk Management, Social Determinants Of Health, Revenue Recognition, Entrepreneurship, Data Governance, Financial Auditing, Generative AI, Supply And Demand, Statistical Inference

    Credit offered

    Graduate Certificate · 6 - 12 Months

  • U

    University of North Texas

    Bachelor of Applied Arts and Sciences

    Skills you'll gain: Operations Management, Exploratory Data Analysis, Mediation, Model Evaluation, Change Management, Business Writing, Arbitration, Leadership Studies, Compensation and Benefits, Consumer Behaviour, Organizational Change, Stakeholder Management, Event Management, Grammar, Social Media Strategy, Business Ethics, Apache Hadoop, Sales Process, Diversity Awareness, Conflict Management

    Earn a degree

    Degree · 1 - 4 Years

  • G

    Google Cloud

    Responsible AI for Developers: Fairness & Bias - 日本語版

    Skills you'll gain: Responsible AI, Data Ethics, Google Cloud Platform, AI Security, Artificial Intelligence, Open Source Technology, Model Evaluation, Data Quality, Data Validation, Data Analysis

    Intermediate · Course · 1 - 3 Months

  • P

    Pontificia Universidad Católica de Chile

    Diplomado en Analítica de los Negocios

    Skills you'll gain: Descriptive Analytics, Business Analytics, Model Evaluation, Statistical Reporting, Logistic Regression, Data Mining, Dimensionality Reduction, Big Data, Data Analysis, Plot (Graphics), Statistical Modeling, R Programming, Data-Driven Decision-Making, Predictive Modeling, Data Management, Predictive Analytics, Data Modeling, Visualization (Computer Graphics), Scientific Visualization, Data Visualization Software

    Credit offered

    Mastertrack · 6 - 12 Months

  • P

    Pontificia Universidad Católica de Chile

    Diplomado en Decisiones Estratégicas y Analítica de Datos

    Skills you'll gain: Database Design, Descriptive Analytics, Business Analytics, Statistical Reporting, Data Ethics, NoSQL, Data Mining, MongoDB, SQL, Big Data, Database Theory, Digital Transformation, Data Analysis, Relational Databases, Data-Driven Decision-Making, Predictive Analytics, Competitive Analysis, Business Strategy, Strategic Thinking, Business Strategies

    Credit offered

    Mastertrack · 6 - 12 Months

  • G

    Google Cloud

    Menggunakan BigQuery Machine Learning untuk Inferensi

    Skills you'll gain: Big Data, Applied Machine Learning, Google Cloud Platform, Data Analysis, Machine Learning

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Usar o BigQuery ML para inferência

    Skills you'll gain: Data Analysis, Big Data, Applied Machine Learning, Statistical Inference, Model Evaluation, Google Cloud Platform, Machine Learning Methods, SQL

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Bachelor of Science in General Business: University of North Texas
  • Maestría en Dirección de Empresas (MBA): Universidad de Palermo
  • Certificado en Gestión y Políticas en Salud Pública: Pontificia Universidad Católica de Chile
  • Data Science Graduate Certificate: University of Colorado Boulder
  • Master of Business Administration | iMBA: University of Illinois at Urbana-Champaign
  • Mergers & Acquisitions Graduate Certificate: University of Illinois at Urbana-Champaign
  • Bachelor of Applied Arts and Sciences: University of North Texas
  • Responsible AI for Developers: Fairness & Bias - 日本語版: Google Cloud
  • Diplomado en Analítica de los Negocios: Pontificia Universidad Católica de Chile
  • Diplomado en Decisiones Estratégicas y Analítica de Datos: Pontificia Universidad Católica de Chile

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