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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


  • Status: Hands-On Projects
    Hands-On Projects
    U

    University of North Texas

    Bachelor of Applied Arts and Sciences

    Skills you'll gain: Operations Management, Exploratory Data Analysis, Mediation, Model Evaluation, Change Management, Business Writing, Arbitration, Leadership Studies, Compensation and Benefits, Consumer Behaviour, Organizational Change, Stakeholder Management, Event Management, Grammar, Social Media Strategy, Business Ethics, Apache Hadoop, Sales Process, Diversity Awareness, Conflict Management

    Earn a degree

    Degree · 1 - 4 Years

  • Status: Hands-On Projects
    Hands-On Projects
    U

    University of Illinois at Urbana-Champaign

    Master of Science in Management | iMSM

    Skills you'll gain: Business Strategy, Data Visualization, Data Storytelling, Management Accounting, Model Evaluation, Fund Accounting, Operations Management, Organizational Change, Mergers & Acquisitions, Financial Statement Analysis, Project Closure, Risk Management, Social Determinants Of Health, Revenue Recognition, Entrepreneurship, Data Governance, Financial Auditing, Generative AI, Supply And Demand, Sustainable Business

    Earn a degree

    Degree · 1 - 4 Years

  • G

    Google Cloud

    Boost Productivity with Gemini in BigQuery - 繁體中文

    Skills you'll gain: Google Gemini, Exploratory Data Analysis, Data Pipelines, AI Workflows, Big Data, Google Cloud Platform, Data Transformation, Data Visualization Software, SQL, Natural Language Processing

    Beginner · Course · 1 - 4 Weeks

  • U

    Universidad de los Andes

    Analítica de datos: visualización, predicción y toma de decisiones Certificado MasterTrack®

    Skills you'll gain: Social Network Analysis, Data Presentation, Data Storytelling, Network Analysis, Interactive Data Visualization, Predictive Modeling, Looker (Software), Data Visualization, Dashboard, Cash Flows, Marketing Analytics, Financial Statement Analysis, Strategic Decision-Making, Transfer Learning, Applied Machine Learning, Random Forest Algorithm, Operations Research, Statistical Machine Learning, Statistical Analysis, Mathematical Modeling

    Credit offered

    Mastertrack · 6 - 12 Months

  • G

    Google Cloud

    Google Cloud 에서 데이터 레이크와 데이터 웨어하우스 빌드하기

    Skills you'll gain: Data Lakes, Data Governance, Data Architecture, Data Warehousing, Advanced Analytics, Data Management, Operational Databases, Google Cloud Platform, Machine Learning Methods, Cloud Storage, Data Processing, Open Source Technology

    Intermediate · Course · 1 - 3 Months

  • U

    Universidad de los Andes

    Maestría en Inteligencia Artificial

    Skills you'll gain: Real-Time Operating Systems, Semantic Web, Supervised Learning, Unsupervised Learning, Data Presentation, LLM Application, Cloud-Native Computing, Reinforcement Learning, Natural Language Processing, Classification Algorithms, Biomedical Engineering, Site Reliability Engineering, Deep Learning, Computer Vision, Artificial Intelligence, Project Management Institute (PMI) Methodology, Data Ethics, Cash Flows, Model Deployment, Linear Algebra

    Earn a degree

    Degree · 1 - 4 Years

  • G

    Google Cloud

    Responsible AI for Developers: Fairness & Bias - 日本語版

    Skills you'll gain: Responsible AI, Data Ethics, Google Cloud Platform, AI Security, Artificial Intelligence, Open Source Technology, Model Evaluation, Data Quality, Data Validation, Data Analysis

    Intermediate · Course · 1 - 3 Months

  • Status: Hands-On Projects
    Hands-On Projects
    U

    University of Leeds

    Master of Science in Data Science (Statistics)

    Skills you'll gain: Data Ethics, Data Presentation, Statistical Machine Learning, Data Storytelling, Statistical Hypothesis Testing, Exploratory Data Analysis, Bayesian Statistics, Data Analysis, Statistical Methods, Statistical Visualization, Supervised Learning, Data Visualization, Data Preprocessing, Box Plots, Statistical Inference, Unsupervised Learning, Web Scraping, Statistical Modeling, Linear Algebra, Python Programming

    Earn a degree

    Degree · 1 - 4 Years

  • U

    Universidad de los Andes

    Maestría en Gerencia de la Ingeniería

    Skills you'll gain: Technology Strategies, Environmental Social And Corporate Governance (ESG), Organizational Strategy, Classification Algorithms, Engineering Management, Oral Expression, Systems Thinking, Project Management, Project Management Life Cycle, Project Management Institute (PMI) Methodology, Feasibility Studies, Infrastructure Security, Financial Statements, Environmental Management Systems, Business Modeling, Asset Management, Crisis Management, Operations Research, Team Management, Operational Efficiency

    Earn a degree

    Degree · 1 - 4 Years

  • Status: Hands-On Projects
    Hands-On Projects
    U

    University of London

    Bachelor of Science in Business Administration

    Skills you'll gain: Process Design, Global Marketing, Consumer Behaviour, Statistical Analysis, Organizational Change, Process Mapping, Statistical Methods, Integrated Marketing Communications, Advertising, Innovation, Mergers & Acquisitions, Training and Development, Virtual Teams, Databases, Cost Accounting, International Finance, Research, Team Management, Economic Development, Cultural Diversity

    Earn a degree

    Degree · 1 - 4 Years

  • C

    Coursera

    SEO Visibility: Build and Monitor Your Brand Online

    Beginner · Course · 1 - 4 Weeks

  • H

    HEC Paris

    Innovation Management and Entrepreneurship University Certificate

    Skills you'll gain: New Product Development, Social Media Strategy, Business Strategy, Ideation, Entrepreneurship, Business Operations, Social Media Marketing, Social Impact, Product Development, Stakeholder Engagement, Social Media, Innovation, Content Marketing, Operations Management, Forecasting, Project Controls, Lean Methodologies, Supply Chain Management, Process Analysis, Competitive Analysis

    University Certificate · 6 - 12 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Bachelor of Applied Arts and Sciences: University of North Texas
  • Master of Science in Management | iMSM: University of Illinois at Urbana-Champaign
  • Boost Productivity with Gemini in BigQuery - 繁體中文: Google Cloud
  • Analítica de datos: visualización, predicción y toma de decisiones Certificado MasterTrack®: Universidad de los Andes
  • Google Cloud 에서 데이터 레이크와 데이터 웨어하우스 빌드하기: Google Cloud
  • Maestría en Inteligencia Artificial: Universidad de los Andes
  • Responsible AI for Developers: Fairness & Bias - 日本語版: Google Cloud
  • Master of Science in Data Science (Statistics): University of Leeds
  • Maestría en Gerencia de la Ingeniería: Universidad de los Andes
  • Bachelor of Science in Business Administration: University of London

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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