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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • G

    Google Cloud

    Google Cloud における生成 AI を使用したウェブサイトのモダナイゼーション

    Skills you'll gain: Generative AI, AI Personalization, Web Analytics and SEO, Web Content, Prompt Engineering, Google Cloud Platform, User Experience

    Beginner · Course · 1 - 4 Weeks

  • G

    Georgetown University

    Bachelor of Arts in Liberal Studies

    Skills you'll gain: Data Storytelling, Vulnerability Assessments, Operations Management, Business Strategy, Competitive Intelligence, Design Thinking, Survey Creation, Cyber Threat Intelligence, Social Justice, Descriptive Statistics, Environment, Business Ethics, Capital Budgeting, Market Opportunities, Storytelling, Marketing Planning, International Relations, Artificial Intelligence, Policy Development, Political Sciences

    Earn a degree

    Degree · 1 - 4 Years

  • U

    Universidad de Palermo

    Administración de Empresas Certificado MasterTrack®

    Skills you'll gain: Performance Measurement, Key Performance Indicators (KPIs), Enterprise Resource Planning, Strategic Leadership, Business Intelligence, Strategic Marketing, Market Research, Marketing, Branding, Organizational Strategy, Organizational Change, Technology Strategies, Customer Relationship Management, Consumer Behaviour, Marketing Planning, Marketing Operations, Brand Management, Business Strategy, Business Technologies, Brand Strategy

    Credit offered

    Mastertrack · 6 - 12 Months

  • H

    HEC Paris

    Leading Innovation With Creativity University Certificate

    Skills you'll gain: Design Thinking, Active Listening, Organizational Structure, Innovation, Creativity, Creative Thinking, Talent Management, Self-Awareness, Entrepreneurship, Consumer Behaviour, Organizational Effectiveness, Creative Problem-Solving, User Research, Leadership, Ideation, Organizational Strategy, Service Design, Business Strategy, Emotional Intelligence, Technology Strategies

    University Certificate · 6 - 12 Months

  • U

    University of Huddersfield

    BSc Data Science

    Skills you'll gain: Linear Algebra, Computational Logic, Graph Theory, Statistical Software, Theoretical Computer Science, Integral Calculus, Matplotlib, Data Structures, Calculus, R Programming, Logical Reasoning, Differential Equations, Data Visualization Software, Applied Mathematics, Bayesian Statistics, Advanced Mathematics, Python Programming, Data Analysis, Mathematical Modeling, Numerical Analysis

    Earn a degree

    Degree · 1 - 4 Years

  • U

    Universidad de los Andes

    Analítica de datos: visualización, predicción y toma de decisiones Certificado MasterTrack®

    Skills you'll gain: Social Network Analysis, Data Presentation, Data Storytelling, Network Analysis, Interactive Data Visualization, Predictive Modeling, Time Series Analysis and Forecasting, Looker (Software), Data Visualization, Financial Forecasting, Forecasting, Dashboard, Marketing Analytics, Scientific Visualization, Advertising, Applied Machine Learning, Operations Research, Statistical Machine Learning, Statistical Analysis, Mathematical Modeling

    Credit offered

    Mastertrack · 6 - 12 Months

  • U

    Universidad de los Andes

    Maestría en Inteligencia Analítica de Datos

    Skills you'll gain: Social Network Analysis, Data Presentation, Data Storytelling, Systems Thinking, Unsupervised Learning, Deep Learning, Computer Vision, Reinforcement Learning, Natural Language Processing, Predictive Modeling, Time Series Analysis and Forecasting, Project Management Life Cycle, Logistic Regression, Marketing Analytics, MLOps (Machine Learning Operations), Descriptive Analytics, Strategic Decision-Making, Simulations, Operations Research, Statistical Machine Learning

    Earn a degree

    Degree · 1 - 4 Years

  • P

    Pontificia Universidad Católica de Chile

    Certificado en Introducción a la Ciencia de Datos

    Skills you'll gain: Predictive Analytics, Unsupervised Learning, Data Cleansing, Plot (Graphics), Matplotlib, Model Evaluation, Regression Analysis, Dimensionality Reduction, Descriptive Analytics, Supervised Learning, Visualization (Computer Graphics), Exploratory Data Analysis, Data Analysis, Data Science, Scientific Visualization, Pandas (Python Package), Data Visualization, Data-Driven Decision-Making, Time Series Analysis and Forecasting, Predictive Modeling

    Credit offered

    Mastertrack · 6 - 12 Months

  • U

    Universidad de los Andes

    Maestría en Inteligencia Artificial

    Skills you'll gain: Real-Time Operating Systems, Supervised Learning, Semantic Web, Unsupervised Learning, Data Presentation, LLM Application, Cloud-Native Computing, Computer Vision, Reinforcement Learning, Natural Language Processing, Classification Algorithms, Site Reliability Engineering, Project Risk Management, Biomedical Engineering, Artificial Intelligence, Time Series Analysis and Forecasting, Recurrent Neural Networks (RNNs), Marketing Analytics, Data Ethics, Model Deployment

    Earn a degree

    Degree · 1 - 4 Years

  • P

    Pontificia Universidad Católica de Chile

    Diplomado en Decisiones Estratégicas y Analítica de Datos

    Skills you'll gain: Database Design, Descriptive Analytics, Data Ethics, SQL, NoSQL, Query Languages, Digital Transformation, Business Analytics, Data Mining, Predictive Analytics, Big Data, Data-Driven Decision-Making, R Programming, Data Management, Statistical Reporting, Analytical Skills, Business Strategy, Business Transformation, Business Strategies, Technology Strategies

    Credit offered

    Mastertrack · 6 - 12 Months

  • I

    Illinois Institute of Technology

    Master of Business Administration (MBA)

    Skills you'll gain: Process Improvement, Pay Per Click Advertising, Digital Marketing, Responsible AI, Global Marketing, Web Analytics, Culture Transformation, Financial Statement Analysis, Digital Transformation, Market Dynamics, Dashboard, Capital Budgeting, Design Thinking, Descriptive Statistics, Predictive Analytics, Leadership and Management, Game Theory, Product Lifecycle Management, Microsoft Excel, Business Strategy

    Earn a degree

    Degree · 1 - 4 Years

  • C

    Coursera

    Write Persuasive Emails

    Intermediate · Course · 1 - 4 Weeks

Searches related to marketing analytics

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In summary, here are 10 of our most popular marketing analytics courses

  • Google Cloud における生成 AI を使用したウェブサイトのモダナイゼーション: Google Cloud
  • Bachelor of Arts in Liberal Studies: Georgetown University
  • Administración de Empresas Certificado MasterTrack®: Universidad de Palermo
  • Leading Innovation With Creativity University Certificate: HEC Paris
  • BSc Data Science: University of Huddersfield
  • Analítica de datos: visualización, predicción y toma de decisiones Certificado MasterTrack®: Universidad de los Andes
  • Maestría en Inteligencia Analítica de Datos: Universidad de los Andes
  • Certificado en Introducción a la Ciencia de Datos: Pontificia Universidad Católica de Chile
  • Maestría en Inteligencia Artificial: Universidad de los Andes
  • Diplomado en Decisiones Estratégicas y Analítica de Datos: Pontificia Universidad Católica de Chile

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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