• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • L

    Logical Operations

    Problem-Solving Skills

    Skills you'll gain: Problem Solving, Critical Thinking and Problem Solving, Business Solutions, Complex Problem Solving, Team Leadership, Teamwork, Team Building, Solution Selling, Team Management, Creative Problem-Solving, Brainstorming, Creative Thinking, Decision Making, Strategic Decision-Making, Business Ethics, Analysis, Resourcefulness, Analytical Skills, Conflict Management, Creativity

    Mixed · Course · 1 - 3 Months

    Category: Preview
    Preview
  • U

    UBITS

    Líder: construye una cultura organizacional del futuro

    Skills you'll gain: Culture Transformation, Organizational Leadership, Organizational Development, Strategic Leadership, Workplace inclusivity, Organizational Change, Business Transformation, Organizational Structure, Workforce Development, Drive Engagement, Diversity and Inclusion, Team Building, Talent Management, Human Resource Strategy, Cultural Diversity, Diversity Equity and Inclusion Initiatives, Diversity Programs, Talent Acquisition, Corporate Sustainability, Employee Engagement

    Intermediate · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • E

    EDUCBA

    Modern Retail Management and E-Commerce

    Skills you'll gain: Retail Store Operations, Retail Management, Merchandising, Product Assortment, Inventory and Warehousing, Inventory Management, Retail Sales, Operations Management, Inventory Control, Strategic Thinking, Revenue Management, Profit and Loss (P&L) Management, Supply Chain Management, Supply Chain, Operations, Business, Operational Efficiency, Analytics, Analysis, Decision Making

    Mixed · Course · 1 - 3 Months

    Category: New
    New
    Category: Preview
    Preview
  • G

    Google Cloud

    AI Generatif: Lebih dari sekadar Chatbot

    Skills you'll gain: Responsible AI, Google Gemini, Generative AI, Generative Model Architectures, AI Product Strategy, Prompt Engineering, Data Ethics, Google Cloud Platform, AI literacy, Artificial Intelligence, AI Workflows, Google Workspace, AI Integrations

    Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • B

    Banco Interamericano de Desarrollo

    Agua 2.0: empresas eficientes para el siglo XXI

    Skills you'll gain: Water Sustainability, Water Resources, Water Resource Management, Business Process Management, Sanitation, Business Process, Sustainable Development, Governance, Water Quality, Environment and Resource Management, Entrepreneurship, Business Process Improvement, Process Improvement, Quality Improvement, Business Transformation, Corporate Strategy, Corporate Sustainability, Operational Efficiency, Innovation, Operational Data Store

    Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • G

    Google Cloud

    IA generativa: encare o cenário atual

    Skills you'll gain: Google Gemini, Google Cloud Platform, Generative AI Agents, Generative AI, Gemini, Generative Model Architectures, AI Enablement, AI Product Strategy, Cloud Solutions, AI literacy, Cloud Platforms, Cloud Infrastructure, Cloud Development, Model Deployment, Business Priorities

    Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Google Analytics for SEO Queries

    Skills you'll gain: Google Analytics, Web Analytics and SEO, Search Engine Optimization, Web Analytics, Content Performance Analysis, Keyword Research, Content Optimization, Prioritization, Data Import/Export, Gap Analysis, Workflow Management, Data Integration, User Research, Performance Metric

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • P

    Packt

    The User Experience Team of One

    Skills you'll gain: Design Research, UI/UX Research, User Research, Usability Testing, Stakeholder Engagement, User Experience Design, User Experience, Usability, Verification And Validation, Workflow Management, Human Centered Design, User Centered Design, UI/UX Strategy, Stakeholder Management, Process Driven Development, Stakeholder Communications, Wireframing, Prototyping, Design Thinking, Cross-Functional Collaboration

    Beginner · Course · 1 - 3 Months

  • D

    Duke University

    신재생 에너지와 녹색기업가 정신

    Skills you'll gain: Environmental Issue, Team Building, Business Modeling, Entrepreneurship, Sustainable Business, Business Planning, New Business Development, Business Strategy, Innovation, Sustainable Design, Corporate Sustainability, Sustainable Development, Case Studies, Market Opportunities, Stakeholder Engagement

    Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • U

    University of California, Santa Barbara

    How Audits Work

    Skills you'll gain: Audit Planning, Auditing, External Auditing, Financial Auditing, Auditors Report, Generally Accepted Auditing Standards, Certified Public Accountant, Risk Analysis, Risk Management, Internal Controls, Financial Statement Analysis, Financial Statements

    Intermediate · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • L

    LearnQuest

    Market Adaptation and Specialized Negotiation Skills

    Skills you'll gain: Sales Process, Contract Negotiation, Legal Strategy, Business Ethics, Cultural Responsiveness, Collaborative Software, AI Personalization, Customer Engagement, AI literacy

    Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Erstellen Sie eine Facebook Anzeige von Ihrer Seite

    Skills you'll gain: Meta Ads Manager, Facebook, Billing, Target Audience, Advertising Campaigns, Budget Management, Online Advertising, Advertising, Digital Advertising, Marketing, Social Media Marketing, Social Work

    Beginner · Guided Project · Less Than 2 Hours

1…460461462…530

In summary, here are 10 of our most popular marketing strategy courses

  • Problem-Solving Skills: Logical Operations
  • Líder: construye una cultura organizacional del futuro: UBITS
  • Modern Retail Management and E-Commerce: EDUCBA
  • AI Generatif: Lebih dari sekadar Chatbot: Google Cloud
  • Agua 2.0: empresas eficientes para el siglo XXI: Banco Interamericano de Desarrollo
  • IA generativa: encare o cenário atual: Google Cloud
  • Google Analytics for SEO Queries: Coursera
  • The User Experience Team of One: Packt
  • 신재생 에너지와 녹색기업가 정신: Duke University
  • How Audits Work: University of California, Santa Barbara

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok