• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    Communication Channels for Project Success

    Skills you'll gain: Communication Planning, Strategic Communication, Internal Communications, Communication Strategies, Communication, User Feedback, Business Communication, Digital Communications, Performance Analysis, Expectation Management, Process Improvement, Writing, Business Reporting, Spreadsheet Software

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • P

    Packt

    Introduction to FinTech Using R

    Skills you'll gain: Shiny (R Package), FinTech, Wealth Management, Financial Market, Financial Trading, R (Software), Financial Planning, Technical Analysis, Financial Forecasting, Statistical Programming, Financial Management, Securities (Finance), Financial Services, Advanced Analytics, Asset Management, Financial Analysis, Financial Data, Market Trend, Artificial Intelligence, Market Data

    Beginner · Course · 1 - 4 Weeks

  • L

    LearnQuest

    Advanced Lead Qualification and Pipeline Management

    Skills you'll gain: Sales Pipelines, Closing (Sales), Sales Process, Prospecting and Qualification, Price Negotiation, Sales Management, Negotiation, Selling Techniques, Sales, Lead Generation, Sales Prospecting, Sales Training, Sales Strategy, Enterprise Sales, Customer Analysis, Sales Enablement, Marketing Analytics, Account Strategy, Customer Relationship Management (CRM) Software, Account Management

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • L

    Logical Operations

    Microsoft Publisher for Office 365/2021

    Skills you'll gain: Microsoft 365, Layout Design, Digital Publishing, Proofreading, Graphic Design, Content Management, Editing, Graphics Software, Content Creation, Graphic and Visual Design Software, Productivity Software, Data Sharing, Design, Typography, Multimedia, Marketing

    Mixed · Course · 1 - 3 Months

    Category: Preview
    Preview
  • B

    Board Infinity

    Visual Branding with Canva: Building Complete Brand Systems

    Skills you'll gain: Logo Design, Typography, Canva (Software), Style Guides, Brand Strategy, Branding, AI powered creativity, Digital Design, Graphic and Visual Design, Graphic Design, Marketing Design, Color Theory, Brand Management, Presentations, Auditing, Asset Management

    Intermediate · Course · 1 - 3 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • P

    Pearson

    AWS Developer: Unit 5

    Skills you'll gain: Amazon CloudWatch, AWS Kinesis, Application Performance Management, Amazon Web Services, System Monitoring, Event Monitoring, Performance Tuning, Real Time Data, Analytics, Debugging, Ad Hoc Analysis

    Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Erhalten Sie mehr Followers auf Twitter, indem Sie Videos-Tweet posten

    Skills you'll gain: Social Media, Social Media Marketing, Driving engagement, Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Task & Time Management

    Skills you'll gain: Time Management, Project Management Software, Project Schedules, Data Entry, Goal Setting, Dashboard, Timelines, Project Coordination, Risk Analysis, Project Management, Capacity Planning, Workflow Management, Project Performance, Project Risk Management, Trend Analysis, Resource Allocation, Key Performance Indicators (KPIs), Data Management, Analytics, Business

    Beginner · Course · 3 - 6 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • C

    Coursera

    Classify, Document & Validate Healthcare Data

    Skills you'll gain: Health Information Management, Electronic Medical Record, Medical Privacy, Clinical Data Management, Medical Records, Health Insurance Portability And Accountability Act (HIPAA) Compliance, Data Management, Data Validation, Data Quality, Clinical Documentation, Health Care, Data Governance, Data Security, Data Integrity, Regulatory Compliance

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • E

    EDUCBA

    Build AWS QuickSight Dashboards with Covid-19 Data

    Skills you'll gain: Dashboard, Dashboard Creation, Interactive Data Visualization, Data Presentation, Data Visualization Software, Business Intelligence, Amazon Web Services, Business Analytics, Data Analysis, Analytics, Data Sharing

    Beginner · Course · 1 - 4 Weeks

  • P

    Packt

    RNN Architecture and Sentiment Classification

    Skills you'll gain: Recurrent Neural Networks (RNNs), PyTorch (Machine Learning Library), Model Optimization, Large Language Modeling, Text Mining, Artificial Neural Networks, Natural Language Processing, Classification Algorithms, Model Training, Deep Learning, Machine Learning

    Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Analyze and Transform Data with Spreadsheets

    Skills you'll gain: Data Transformation, Data Wrangling, Data Manipulation, Spreadsheet Software, Business Reporting, Financial Analysis, Financial Data, Data Import/Export, Data Cleansing, Excel Formulas, Microsoft Excel, Budget Management, Trend Analysis, Expense Management, Data Analysis, Financial Reporting, Pivot Tables And Charts, Variance Analysis, Budgeting, Descriptive Analytics

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
1…470471472…541

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok