• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • C

    Coursera

    GA Goal Tracking & Setup

    Skills you'll gain: Conversion Funnel Analysis, Marketing Effectiveness, Marketing Analytics, Google Analytics, Web Analytics, Digital Marketing Campaigns, Verification And Validation, Goal Setting, Web Analytics and SEO, Performance Metric, Transaction Processing, System Testing

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Analyze Timelines: Conquer Project Bottlenecks

    Skills you'll gain: Project Risk Management, Project Controls, Dependency Analysis, Case Studies, Project Schedules, Scheduling, Risk Mitigation, Risk Analysis, Communication Planning

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Coursera

    How to create an email campaign with SendinBlue

    Skills you'll gain: Newsletters, Target Audience, Email Marketing, Communication Strategies, Marketing Communications, Marketing Materials, Campaign Management, Advertising Mail, Testability, Digital Marketing, User Accounts, Account Management

    Beginner · Guided Project · Less Than 2 Hours

  • E

    EDUCBA

    Retail Strategy: Analyze, Design & Evaluate

    Skills you'll gain: Retail Store Operations, Competitive Analysis, Business Strategy, Organizational Strategy, Strategic Thinking, Market Analysis, Organizational Structure, Case Studies, Business Strategies, Strategic Planning, Sustainable Business, Analysis, Organizational Development

    ★ 5 (16) · Mixed · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • U

    University of Colorado Boulder

    Description Design for Interactive Learning Resources

    Skills you'll gain: Web Content Accessibility Guidelines, Education Software and Technology, Design Reviews, Interactive Design, User Interface (UI), Interaction Design, Usability, Software Design Patterns, Usability Testing, Technical Documentation, Design Strategies, Technical Writing, Simulations, Writing

    Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • O

    O.P. Jindal Global University

    Introduction to Data Science (Public Policy)

    Skills you'll gain: Web Scraping, Research Design, Matplotlib, Research, Data Ethics, Plot (Graphics), Data Processing, Data Collection, Seaborn, Text Mining, Data Visualization, Data Science, Economics, Policy, and Social Studies, Data Literacy, Data Visualization Software, Pandas (Python Package), JSON, Data Analysis, Python Programming, Data Import/Export

    Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
    Category: Build toward a degree
    Build toward a degree
  • U

    University of Maryland, College Park

    Customer-Centric Enterprise: Product Lifecycle Management

    Skills you'll gain: AI Product Strategy, Product Lifecycle Management, Responsible AI, Product Strategy, Governance, Product Management, AI Enablement, Enterprise Modeling, Innovation, Product Planning, Governance Risk Management and Compliance, Product Marketing, Product Development, Growth Strategies, Business Priorities, Organizational Structure, Business Strategy, Enterprise Risk Management (ERM), Culture Transformation, Customer Insights

    Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • U

    University of Minnesota

    Networking

    Skills you'll gain: Professional Networking, Oral Expression, Professional Development, Public Speaking, Relationship Building, Rapport Building, Smart Goals, Verbal Communication Skills, Interviewing Skills, Communication, General Networking, Events and Conferences, Emotional Intelligence, Communication Strategies, Stress Management

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • B

    Board Infinity

    Emotional Intelligence in the Workplace

    Skills you'll gain: Empathy & Emotional Intelligence, Emotional Intelligence, Rapport Building, Team Collaboration, Meditation & Breathwork, Resilience, Relationship Management, Decision Making

    Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • C

    Creo Incubator

    Cultivating Executive Presence

    Skills you'll gain: Executive Presence, Influencing, Oral Expression, Composure, Non-Verbal Communication, Verbal Communication Skills, Business Communication, Persuasive Communication, Communication, Discussion Facilitation, Leadership, Stakeholder Communications, Public Speaking, Business Leadership, Professionalism, Adaptability, Professional Development, Personal Attributes, Growth Mindedness, Constructive Feedback

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • L

    Logical Operations

    Facilitating Meetings Effectively

    Skills you'll gain: Meeting Facilitation, Virtual Teams, Brainstorming, Taking Meeting Minutes, Discussion Facilitation, Planning, Leadership, Team Leadership, Team Building, Organizational Effectiveness, Leadership Development, Team Motivation, Conflict Management, Verbal Communication Skills, Goal Setting, Decision Making, Active Listening, Productivity, Interpersonal Communications, Communication

    Mixed · Course · 1 - 3 Months

    Category: Preview
    Preview
  • C

    Coursera

    Strengthen Brand Equity

    Skills you'll gain: Brand Awareness, Brand Management, Branding, Brand Marketing, Brand Strategy, Brand Loyalty, Data Presentation, Data Storytelling, Marketing Design, Marketing Management, Market Share, Data-Driven Decision-Making, Marketing, Visual Design, Customer Insights, Presentations, Data-Driven Marketing, Asset Management, Health Equity, Health Promotion

    Intermediate · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
1…480481482…592

In summary, here are 10 of our most popular social media marketing courses

  • GA Goal Tracking & Setup: Coursera
  • Analyze Timelines: Conquer Project Bottlenecks: Coursera
  • How to create an email campaign with SendinBlue: Coursera
  • Retail Strategy: Analyze, Design & Evaluate: EDUCBA
  • Description Design for Interactive Learning Resources: University of Colorado Boulder
  • Introduction to Data Science (Public Policy): O.P. Jindal Global University
  • Customer-Centric Enterprise: Product Lifecycle Management: University of Maryland, College Park
  • Networking: University of Minnesota
  • Emotional Intelligence in the Workplace: Board Infinity
  • Cultivating Executive Presence: Creo Incubator

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok