• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • U

    Universidad de Palermo

    Administración de Empresas Certificado MasterTrack®

    Skills you'll gain: Key Performance Indicators (KPIs), Human Capital, Human Resource Strategy, Talent Management, Strategic Marketing, Strategic Leadership, Human Resources Management and Planning, Data-Driven Marketing, Human Resource Management, Strategic Decision-Making, Organizational Strategy, Marketing Operations, IT Management, Branding, Enterprise Resource Planning, Technology Strategies, Marketing Planning, Leadership and Management, Business Management, Business Leadership

    Credit offered

    Mastertrack · 6 - 12 Months

  • H

    HEC Paris

    Leading Innovation With Creativity University Certificate

    Skills you'll gain: Design Thinking, Active Listening, Innovation, Organizational Structure, Creativity, Strategic Thinking, Organizational Strategy, Creative Thinking, Talent Management, Business Strategy, Self-Awareness, Entrepreneurship, Corporate Strategy, Consumer Behaviour, Organizational Effectiveness, Strategic Decision-Making, Leadership Development, User Research, Leadership, Ideation

    University Certificate · 6 - 12 Months

  • U

    University of Illinois at Urbana-Champaign

    Master of Business Administration | iMBA

    Skills you'll gain: Business Strategy, Data Visualization, Data Storytelling, Management Accounting, Model Evaluation, Fund Accounting, Operations Management, Organizational Change, Audit Planning, Mergers & Acquisitions, Financial Statement Analysis, Agile Methodology, Risk Management, Social Determinants Of Health, Revenue Recognition, Entrepreneurship, Financial Auditing, Data Governance, Generative AI, Supply And Demand

    Earn a degree

    Degree · 1 - 4 Years

  • G

    Google Cloud

    Work with Gemini Models in BigQuery - 简体中文

    Skills you'll gain: Gemini, Google Gemini, Applied Machine Learning, Google Cloud Platform, Generative AI, Customer Relationship Management, Predictive Modeling, Query Languages, SQL, AI Integrations, Data Analysis

    Intermediate · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Gemini for Data Scientists and Analysts - Deutsch

    Skills you'll gain: Google Gemini, Gemini, Google Cloud Platform, Customer Analysis, Generative AI, Marketing Analytics, Data-Driven Marketing, Analytics, Advanced Analytics, Customer Insights, Data-Driven Decision-Making, Data Analysis, Campaign Planning, Predictive Analytics, Predictive Modeling, LLM Application, Large Language Modeling, Forecasting

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    AI & CRM Insight

    Intermediate · Course · 1 - 3 Months

  • G

    Google Cloud

    Responsible AI for Developers: Fairness & Bias - 日本語版

    Skills you'll gain: Responsible AI, Data Ethics, Open Source Technology, Google Cloud Platform, Artificial Intelligence, AI Product Strategy, AI literacy, Artificial Intelligence and Machine Learning (AI/ML), Model Evaluation, Machine Learning

    Intermediate · Course · 1 - 3 Months

  • I

    IIT Roorkee

    Executive MBA

    Skills you'll gain: New Product Development, Mergers & Acquisitions, FinTech, Capital Budgeting, Brand Management, Supply Chain, Integrated Marketing Communications, Business Marketing, Sales Process, Business Valuation, Innovation, Succession Planning, Business Process Management, Management Accounting, Supply Chain Management, Statistical Process Controls, Product Management, Marketing Management, Cash Management, Revenue Management

    Earn a degree

    Degree · 1 - 4 Years

  • G

    Google Cloud

    Responsible AI for Developers: Fairness & Bias - Italiano

    Skills you'll gain: Responsible AI, Data Ethics, AI Product Strategy, Artificial Intelligence, AI literacy, Open Source Technology, Artificial Intelligence and Machine Learning (AI/ML), Model Evaluation, Machine Learning Methods, Data Quality

    Intermediate · Course · 1 - 3 Months

  • G

    Google Cloud

    Responsible AI for Developers: Fairness & Bias - Português

    Skills you'll gain: Responsible AI, Data Ethics, Artificial Intelligence, AI literacy, AI Product Strategy, Artificial Intelligence and Machine Learning (AI/ML), Google Cloud Platform, Model Evaluation

    Intermediate · Course · 1 - 3 Months

  • G

    Google Cloud

    Pengantar Keamanan di Dunia AI

    Skills you'll gain: AI Security, Threat Modeling, Threat Management, Security Strategy, Responsible AI, Data Security, Personally Identifiable Information, Security Management, Enterprise Security, Risking, Infrastructure Security, Artificial Intelligence, Machine Learning

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    R

    Real Madrid Graduate School Universidad Europea

    Estrategia: Gobernanza, Modelos de Negocio y el Futuro

    Skills you'll gain: Data Ethics, Sustainable Business, Business Strategies, Governance, Facility Management, Responsible AI, Revenue Management, Business Modeling, Stakeholder Management, Project Finance, Regulatory Compliance, Data Governance, Hotels and Accommodations, Environmental Social And Corporate Governance (ESG), Commercial Real Estate, Real Estate, AI Enablement, AI Integrations, Data-Driven Decision-Making, Virtual Environment

    Beginner · Course · 1 - 4 Weeks

1…488489490…492

In summary, here are 10 of our most popular marketing strategy courses

  • Administración de Empresas Certificado MasterTrack®: Universidad de Palermo
  • Leading Innovation With Creativity University Certificate: HEC Paris
  • Master of Business Administration | iMBA: University of Illinois at Urbana-Champaign
  • Work with Gemini Models in BigQuery - 简体中文: Google Cloud
  • Gemini for Data Scientists and Analysts - Deutsch: Google Cloud
  • AI & CRM Insight : Coursera
  • Responsible AI for Developers: Fairness & Bias - 日本語版: Google Cloud
  • Executive MBA: IIT Roorkee
  • Responsible AI for Developers: Fairness & Bias - Italiano: Google Cloud
  • Responsible AI for Developers: Fairness & Bias - Português: Google Cloud

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok