• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


Popular Brand Management Courses and Certifications


  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Agile and Hybrid Approaches

    Skills you'll gain: Agile Project Management, Agile Methodology, Project Management Life Cycle, Kanban Principles, Sprint Planning, Project Management, Backlogs, Performance Metric, Project Planning, Project Performance, Lean Methodologies, Continuous Improvement Process

    4.9
    Rating, 4.9 out of 5 stars
    ·
    22 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Proyecto capstone estrategia de marketing

    Skills you'll gain: Marketing Planning, Market Analysis, Strategic Marketing, Marketing Management, Market Dynamics, Case Studies, Consumer Behaviour, Hospitality Management, Marketing Strategy and Techniques, Customer Analysis, Product Marketing, Plan Execution, Marketing Analytics, Marketing Communications, Competitive Analysis, Brand Strategy, Hotels and Accommodations, Return On Investment

    5
    Rating, 5 out of 5 stars
    ·
    26 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    P

    Parsons School of Design, The New School

    Sustainable Construction in a Circular Economy

    Skills you'll gain: Sustainable Architecture, Sustainable Design, Construction, Materials Management, Procurement, Architectural Engineering, Sustainable Development, Sustainability Standards, Environmental Engineering, Systems Thinking, Waste Minimization, Health And Safety Standards, Innovation

    5
    Rating, 5 out of 5 stars
    ·
    26 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Global Supply Chain Management

    Skills you'll gain: Supply Chain, Supply Chain Management, Supply Chain Planning, Materials Management, Sustainable Business, Inventory Management System, Strategic Decision-Making, Demand Planning, Supplier Relationship Management, Customer Demand Planning, Strategic Partnership, Business Strategy, Governance, Business Technologies, Forecasting, Sustainability Standards, Risk Mitigation, Internet Of Things

    4.5
    Rating, 4.5 out of 5 stars
    ·
    26 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Powering the Drive: Unveiling EV Electronics

    Skills you'll gain: Power Electronics, Basic Electrical Systems, Electronic Systems, Electronic Components, Electrical Engineering, Semiconductors, Electric Power Systems, Electronics, Energy and Utilities, Control Systems

    4.2
    Rating, 4.2 out of 5 stars
    ·
    31 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    JavaScript Essentials For Beginners

    Skills you'll gain: Javascript, Event-Driven Programming, Web Design and Development, Web Applications, Interaction Design, Scripting, Web Development, Data Validation

    3.9
    Rating, 3.9 out of 5 stars
    ·
    28 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    D

    Duke University

    Telehealth: Essentials, Teamwork, and Neurologic Exam

    Skills you'll gain: Neurology, Telehealth, Patient Evaluation, Teamwork, Patient Communication, Collaboration, Patient Education And Counseling, Health Technology, Vital Signs, Health Assessment, Patient Preparation, Clinical Assessment, Patient-centered Care, Patient Treatment, Primary Care, Health Care, Health Systems, Telecommunications, Care Management, Communication

    4.9
    Rating, 4.9 out of 5 stars
    ·
    32 reviews

    Beginner · Specialization · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    IT Systems Design and Analysis 

    Skills you'll gain: Systems Design, Business Process Modeling, Data Flow Diagrams (DFDs), Systems Analysis, Data Modeling, Digital Transformation, Business Process, Risk Management, Workflow Management, Systems Architecture, Business Analysis, Solution Design, Enterprise Resource Planning, Information Technology, Process Flow Diagrams, Prototyping, Computer Science, Agile Methodology, Product Lifecycle Management, Business Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    25 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Proyecto Final de Éxito Profesional

    Skills you'll gain: Business Writing, Entrepreneurship, Communication, Business Reporting, Problem Solving, Time Management, Project Management, Negotiation, Professional Development, Research Reports, Business Communication, Finance, Presentations, Competitive Analysis, Critical Thinking

    4.3
    Rating, 4.3 out of 5 stars
    ·
    29 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    E

    Emory University

    Generative AI in Marketing

    Skills you'll gain: Generative AI, Customer Engagement, Customer Acquisition Management, Marketing Strategies, Content Creation, ChatGPT, Marketing Effectiveness, Prompt Engineering, Legal Risk, Intellectual Property

    4.6
    Rating, 4.6 out of 5 stars
    ·
    19 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    UBITS

    Comunicación efectiva para liderar equipos de trabajo

    Skills you'll gain: Verbal Communication Skills, Team Motivation, Communication, Relationship Building, Team Leadership, Team Building, Interpersonal Communications, Leadership, Non-Verbal Communication, Self-Awareness, Active Listening, Persuasive Communication, Emotional Intelligence

    4.7
    Rating, 4.7 out of 5 stars
    ·
    32 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    AI in Workforce Management

    Skills you'll gain: AI Enablement, AI Product Strategy, Workforce Management, Human Resources Management and Planning, Human Resource Strategy, Workforce Planning, Responsible AI, Resource Management, Performance Improvement, Employee Performance Management, Strategic Decision-Making, Operational Efficiency, Data-Driven Decision-Making, Process Optimization, Strategic Planning, Business Ethics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    20 reviews

    Intermediate · Course · 1 - 4 Weeks

1…493494495…834

In summary, here are 10 of our most popular brand management courses

  • Agile and Hybrid Approaches: Microsoft
  • Proyecto capstone estrategia de marketing: IE Business School
  • Sustainable Construction in a Circular Economy: Parsons School of Design, The New School
  • Global Supply Chain Management: Fundação Instituto de Administração
  • Powering the Drive: Unveiling EV Electronics: Coursera
  • JavaScript Essentials For Beginners : Coursera
  • Telehealth: Essentials, Teamwork, and Neurologic Exam: Duke University
  • IT Systems Design and Analysis : SkillUp
  • Proyecto Final de Éxito Profesional: University of California, Irvine
  • Generative AI in Marketing: Emory University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok