• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • A

    Arizona State University

    Professional Skills: Communicating Your Best Self

    Skills you'll gain: Communication, Business Correspondence, Business Communication, Verbal Communication Skills, Communication Strategies, Interpersonal Communications, Emotional Intelligence, Meeting Facilitation, Oral Expression, Professionalism, Empathy & Emotional Intelligence, Non-Verbal Communication, Virtual Teams, Relationship Building, Business Writing, Collaboration, Active Listening, Concision, Writing, Presentations

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • P

    Packt

    AI for Teachers with ChatGPT

    Skills you'll gain: Prompt Engineering, ChatGPT, Education Software and Technology, AI Personalization, Prompt Engineering Tools, Digital pedagogy, Collaborative Software, Generative AI, AI Integrations, AI Workflows

    Beginner · Course · 1 - 3 Months

  • S

    Skillshare

    Your Solopreneur Strategy: Grow Your Business with Clarity

    Skills you'll gain: Target Audience, Prioritization, Goal Setting, Target Market, Business Planning, Smart Goals, Business Priorities, Business Strategy, Marketing Strategies, Entrepreneurship, Marketing Channel, Revenue Management, Business Strategies, Marketing Planning, Strategic Thinking, Plan Execution, Decision Making

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • F

    Fundação Instituto de Administração

    Análise de Segmentação de Mercado

    Skills you'll gain: Exploratory Data Analysis, Customer Analysis, Market Analysis, Marketing Analytics, Customer Insights, Big Data, Data Mining, Analytics, Target Market, Data Analysis, Target Audience, R Programming, R (Software), Unsupervised Learning, Data-Driven Decision-Making, Machine Learning Algorithms, Descriptive Statistics, Statistical Modeling, Data Strategy, Consumer Behaviour

    Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • A

    Alex Genadinik

    Amazon Dropshipping And Retail Arbitrage With AI

    Skills you'll gain: Shipping and Receiving, Order Management, Product Automation, Reverse Logistics, Logistics Management, Retail Sales, Product Assortment, Order Fulfillment, Inventory Control, Automation, Supplier Management, Business Risk Management, Product Strategy, E-Commerce, AI Enablement, Profit and Loss (P&L) Management, Competitive Analysis

    Mixed · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • H

    Harvard Business Review

    Navigate Change and Uncertainty

    Skills you'll gain: Crisis Management, Leadership and Management, Organizational Change, Strategic Leadership, Leadership, Resilience, Team Leadership, Organizational Leadership, Dealing With Ambiguity, Change Management, Adaptability, Team Performance Management, Overcoming Objections, Compassion, Service Recovery, Internal Communications, Performance Improvement, Innovation, Process Improvement, Strategic Communication

    Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • E

    EDUCBA

    Create Professional Motion Graphics in Premiere Pro

    Skills you'll gain: Video Production, Post-Production, Graphic Design, Design Elements And Principles

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • A

    Alex Genadinik

    Scientific Research: Body Language, Non-Verbal Communication

    Skills you'll gain: Non-Verbal Communication, Interpersonal Communications, Recognizing Others, Communication Strategies, Communication, Professionalism, Research, Emotional Intelligence, Self-Awareness

    ★ 4.7 (6) · Mixed · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • I

    IESE Business School

    Parte 2: Impulsa tu Trayectoria

    Skills you'll gain: Constructive Feedback, Management Training And Development, Professional Networking, Leadership Development, Leadership, Professional Development, Self-Awareness, Personal Development, Leadership and Management, Collaboration, Branding, Relationship Building, Personal Attributes, Social Media

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Optimize SEO: Keywords & Schema

    Skills you'll gain: Content Performance Analysis, Web Analytics and SEO, Search Engine Optimization, Keyword Research, Data-Driven Marketing, Web Analytics, Content Optimization, Performance Analysis, Semantic Web, Performance Metric, Content Management Systems

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • M

    Microsoft

    Process & Policy Execution

    Skills you'll gain: Root Cause Analysis, Process Optimization, Process Improvement and Optimization, Process Improvement, Human Resource Policies, Workflow Management, Microsoft 365, Process Analysis, HR Tech, Human Resources, System Monitoring, Microsoft Teams, Microsoft Outlook, Internal Communications, Business Process Automation, Automation, Communication Planning, Employee Surveys, Strategic Prioritization, Compliance Management

    Intermediate · Course · 1 - 3 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • A

    Adobe

    Leading Creative Projects with AI

    Skills you'll gain: AI powered creativity, Adobe Firefly, Adobe Express, Responsible AI, Creativity, Generative AI, Creative Thinking, Adobe Creative Cloud, Innovation, AI Workflows, AI Integrations, Prompt Engineering, Communication, Content Creation, Storytelling, Visual Design, Collaboration, Problem Solving, Adaptability

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
1…498499500…591

In summary, here are 10 of our most popular social media marketing courses

  • Professional Skills: Communicating Your Best Self: Arizona State University
  • AI for Teachers with ChatGPT: Packt
  • Your Solopreneur Strategy: Grow Your Business with Clarity: Skillshare
  • Análise de Segmentação de Mercado: Fundação Instituto de Administração
  • Amazon Dropshipping And Retail Arbitrage With AI: Alex Genadinik
  • Navigate Change and Uncertainty: Harvard Business Review
  • Create Professional Motion Graphics in Premiere Pro: EDUCBA
  • Scientific Research: Body Language, Non-Verbal Communication: Alex Genadinik
  • Parte 2: Impulsa tu Trayectoria: IESE Business School
  • Optimize SEO: Keywords & Schema: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok