Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Generative AI, Prompt Engineering Tools, Web Content, Web Analytics and SEO, Google Cloud Platform, User Experience, Web Development
Beginner · Course · 1 - 4 Weeks
Universidad de Palermo
Skills you'll gain: Key Performance Indicators (KPIs), Strategic Marketing, Human Capital, Performance Measurement, Performance Metric, Organizational Strategy, Marketing, Marketing Operations, Human Resource Management, Performance Analysis, Talent Management, Data-Driven Marketing, Business Intelligence, Branding, Technology Strategies, Business Technologies, Marketing Planning, Leadership and Management, Business Management, Business Leadership
Credit offered
Mastertrack · 6 - 12 Months

Google Cloud
Skills you'll gain: Looker (Software), Data-Driven Decision-Making, Data Analysis, Analytics, Google Cloud Platform, Data Wrangling, Data Visualization Software, Data Transformation, Dashboard, Data Cleansing, Dashboard Creation, Data Processing, Cloud Storage, Data Storage, Data Sharing, SQL, Query Languages
Beginner · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Analytics, Data Analysis, Google Cloud Platform, Applied Machine Learning, Model Training, MLOps (Machine Learning Operations), Machine Learning Methods, Model Deployment
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Generative AI, Web Analytics and SEO, Web Content, Prompt Engineering, AI Integrations, Google Cloud Platform, Web Design and Development, Web Applications
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Generative AI, Web Content, Web Analytics and SEO, Prompt Patterns, Web Design, AI Integrations, Content Management, Google Cloud Platform, User Experience Design
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Gemini, Google Gemini, Applied Machine Learning, Google Cloud Platform, Generative AI, Customer Relationship Management, Predictive Modeling, Query Languages, SQL, AI Integrations, Data Analysis
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Data Sharing, Data Pipelines, Data Migration, Google Cloud Platform, Data Infrastructure, Data Warehousing, Cloud Storage, Data Integration, Data Lakes, Data Processing, Data Import/Export, Extract, Transform, Load, Data Storage, Big Data, Command-Line Interface, Data Transformation, Automation, Serverless Computing, Event-Driven Programming
Beginner · Course · 1 - 3 Months

Skills you'll gain: Data Pipelines, Data Sharing, Extract, Transform, Load, Data Infrastructure, Cloud Engineering, Apache Airflow, Data Migration, Data Processing, Data Warehousing, Data Integration, Google Cloud Platform, Metadata Management, Data Lakes, Data Import/Export, Cloud Storage, Big Data, IT Automation, Data Transformation
Beginner · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Data Lakes, Google Cloud Platform, Data Architecture, Data Warehousing, Data Governance, Metadata Management, Data Management, Applied Machine Learning, Data Storage, Cloud Storage, Machine Learning Methods, Advanced Analytics, Data Processing, Data Security, Open Source Technology
Intermediate · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Predictive Analytics, Big Data, Predictive Modeling, Advanced Analytics, Analytics, Applied Machine Learning, Google Cloud Platform, Model Training, MLOps (Machine Learning Operations), Data Analysis, Machine Learning Methods, SQL
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Scalability, Time Series Analysis and Forecasting, File I/O, Predictive Modeling, Code Reusability, Programming Principles, Data Import/Export, Scripting, Data Analysis, Computational Logic, Applied Machine Learning
Mixed · Course · 1 - 4 Weeks