• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    AI-Guided Stress Reduction & Analysis

    Skills you'll gain: Mindfulness, Stress Management, Meditation & Breathwork, Empathy, AI literacy, Personal Development, AI Integrations, Data Analysis, Respiratory Care, Vital Signs, Dashboard, Performance Measurement, Descriptive Analytics, Habit Formation, Physiology, Standard Operating Procedure

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    S

    STARWEAVER

    AI Innovations with Open Tools in Healthcare Processes

    Skills you'll gain: Medical Privacy, Personally Identifiable Information, General Data Protection Regulation (GDPR), Information Privacy, Health Insurance Portability And Accountability Act (HIPAA) Compliance, Open Source Technology, Patient Communication, OpenAI, Data Ethics, Clinical Documentation, Responsible AI, Clinical Informatics, AI Enablement, Healthcare Ethics, Prompt Engineering Tools, Decision Support Systems, Healthcare Industry Knowledge, AI Personalization, Automation, Medical Coding

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Erhalten Sie mehr Followers auf Twitter, indem Sie Videos-Tweet posten

    Skills you'll gain: Social Media, Social Media Marketing, Driving engagement, Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • G

    Google Cloud

    Creating Tile-based Dashboard Alerts in Looker

    Skills you'll gain: Looker (Software), Dashboard Creation, Dashboard, Interactive Data Visualization, Data Visualization, Google Cloud Platform, Data Analysis, Cloud Computing

    Beginner · Project · Less Than 2 Hours

  • C

    Coursera

    Cómo escribir resumen creativo para proyectos en Mailchimp

    Skills you'll gain: Advertising Mail, Content Performance Analysis, Marketing Effectiveness, Campaign Management, Email Marketing, Advertising Campaigns, Campaign Planning, Marketing, Target Audience

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Grow Trees & Powerful Ensembles

    Skills you'll gain: Classification And Regression Tree (CART), Model Deployment, Model Optimization, Decision Tree Learning, Predictive Modeling, Model Evaluation, Model Training, Predictive Analytics, Machine Learning Methods, Random Forest Algorithm, Applied Machine Learning, Data-Driven Decision-Making, Performance Tuning, Feasibility Studies, Scikit Learn (Machine Learning Library), Data Visualization, Performance Analysis, Statistical Methods, Cost Benefit Analysis, Performance Measurement

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    J

    John Wiley & Sons

    Financial Tools and Planning

    Skills you'll gain: Balance Sheet, Financial Planning, Budgeting, Finance, Budget Management, Financial Management, Market Dynamics, Cash Flow Forecasting, Economics, Cash Management, Business Mathematics, Financial Analysis, Financial Statement Analysis, Financial Statements, Cash Flows, Loans, Expense Management, Market Analysis, Growth Strategies, Decision Making

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Ensure Ethical AI & Debiasing

    Skills you'll gain: Data Ethics, Responsible AI, Ethical Standards And Conduct, Technical Communication, Stakeholder Communications, Model Evaluation, Risk Mitigation, Data Preprocessing, People Analytics, Sampling (Statistics), Performance Analysis, Regulatory Requirements

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    Logical Operations

    Crystal Reports: Formulas, Parameters, and Groups

    Skills you'll gain: Ad Hoc Reporting, Microsoft Excel, Business Reporting, Microsoft Access, Data Analysis Software, Data Manipulation, Business Intelligence Software, Data Presentation, Data Analysis, Business Intelligence, Data Access

    Mixed · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Streaming Data to Bigtable

    Skills you'll gain: Dataflow, Google Cloud Platform, NoSQL, Cloud Storage, Data Pipelines, Data Integration, Data Storage Technologies, Data Processing, Big Data, Cloud Management, Data Validation

    Beginner · Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Monitor, Scale and Backup Your AI App

    Skills you'll gain: Site Reliability Engineering, Scalability, Performance Analysis, Event Monitoring, Service Level Agreement, Dashboard Creation, Performance Review

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Commencer avec la messagerie de Facebook pour une entreprise

    Skills you'll gain: Facebook, Social Media Management, Social Media, Customer Service, Customer Inquiries, Business Communication, Customer Communications Management, Drive Engagement, Business Strategy

    Beginner · Guided Project · Less Than 2 Hours

1…503504505…540

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok