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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: New
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    LearnKartS

    Real-Time Data Pipelines & Analytics on AWS

    Skills you'll gain: AWS Kinesis, Amazon Redshift, Real Time Data, Data Pipelines, Serverless Computing, Amazon Web Services, Extract, Transform, Load, Apache Spark, Data Processing, Data Integration, Data Warehousing, Interactive Data Visualization, Analytics, Amazon S3, Data Transformation, Scalability

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
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    EDUCBA

    Python for Data Science: Real Projects & Analytics

    Skills you'll gain: Descriptive Statistics, Model Evaluation, Feature Engineering, Probability & Statistics, Supervised Learning, Statistical Hypothesis Testing, Exploratory Data Analysis, Box Plots, Regression Analysis, Statistics, Predictive Modeling, Time Series Analysis and Forecasting, Data Science, Histogram, Data Visualization, Statistical Analysis, Integrated Development Environments, Computer Networking, Python Programming, Server Side

    4.5
    Rating, 4.5 out of 5 stars
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    32 reviews

    Beginner · Specialization · 3 - 6 Months

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    IE Business School

    The "Who" of the Marketing Strategy:Segmentation & Targeting

    Skills you'll gain: Strategic Marketing, Marketing Planning, Marketing Strategy and Techniques, Marketing Effectiveness, Marketing, Customer Analysis, Business Strategy, Marketing Management, Integrated Marketing Communications, Target Market, Consumer Behaviour, Needs Assessment, Value Propositions, Market Dynamics, Market Analysis, Plan Execution, Customer Engagement

    5
    Rating, 5 out of 5 stars
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    7 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
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    Coursera

    Marketing with Pictory.AI: Create and Edit Videos

    Skills you'll gain: Video Editing, Video Production, Marketing Materials, Content Creation, Marketing Design, Marketing, Storytelling, Multimedia, Branding, Generative AI, Artificial Intelligence

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
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    U

    University of Illinois Urbana-Champaign

    Machine Learning Algorithms with Python in Business Analytics

    Skills you'll gain: Classification Algorithms, Business Analytics, Data Preprocessing, Regression Analysis, Applied Machine Learning, Scikit Learn (Machine Learning Library), Unsupervised Learning, Business Intelligence, Predictive Modeling, Machine Learning, Python Programming, Decision Tree Learning, Supervised Learning, Model Evaluation

    Build toward a degree

    4.6
    Rating, 4.6 out of 5 stars
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    41 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
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    U

    University of Pittsburgh

    Probability Theory and Regression for Predictive Analytics

    Skills you'll gain: Probability Distribution, Data Science, Probability & Statistics, Predictive Analytics, Probability, Statistical Modeling, Data Analysis, Regression Analysis, Logistic Regression, Statistical Analysis, Statistical Methods, Statistical Machine Learning, Bayesian Statistics, Statistical Inference, Feature Engineering, Applied Mathematics, Python Programming, Machine Learning, Algorithms

    Build toward a degree

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    EDUCBA

    Master Marketing Strategy: Analyze, Design & Evaluate

    Skills you'll gain: Marketing Budgets, Marketing Effectiveness, Marketing Planning, Brand Management, Campaign Management, Competitive Analysis, Market Analysis, Brand Awareness, Marketing Strategy and Techniques, Marketing Analytics, Brand Loyalty, Customer experience strategy (CX), Performance Measurement, Digital Marketing

    Mixed · Course · 1 - 3 Months

  • Status: New
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    Edureka

    Applied Analytics Engineering and Visualization with dbt

    Skills you'll gain: Data Storytelling, Data Engineering, Data Presentation, Key Performance Indicators (KPIs), Dashboard, Business Analytics, Business Intelligence, Extract, Transform, Load, Performance Analysis, Data Transformation, SQL, Automation, Data Management, Version Control

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Comment créer un entonnoir avec Facebook Analytics

    Skills you'll gain: Facebook, Sales Process, Social Media, Lead Generation, Marketing Analytics, Sales, Marketing Channel, E-Commerce, Marketing, Growth Strategies, Business

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
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    Starweaver

    Hotel Digital Marketing and Social Media Strategy

    Skills you'll gain: Social Media Campaigns, Social Media Marketing, Social Media, Digital Media Strategy, Content Creation, Social Media Content, Search Engine Optimization, Social Media Strategy, Guest Relations, Hospitality, Web Analytics and SEO, Digital Marketing, Storytelling, Instagram, Key Performance Indicators (KPIs), Customer Engagement

    3.8
    Rating, 3.8 out of 5 stars
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    23 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
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    Whizlabs

    Exam Prep DP-600: Microsoft Fabric Analytics Engineer

    Skills you'll gain: Power BI, Microsoft Azure, Data Lakes, Data Analysis Expressions (DAX), Azure Synapse Analytics, Data Modeling, Data Governance, Data Warehousing, Microsoft SQL Servers, Data Analysis, Analytics, Extract, Transform, Load, Data Integration, Data Import/Export, Real Time Data, Data Mart, Data Transformation, Data Management, Data Architecture, Data Pipelines

    3.1
    Rating, 3.1 out of 5 stars
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    17 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
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    Alex Genadinik

    Yelp Marketing: Organic Yelp Ranking & Ads For Local Search

    Skills you'll gain: Growth Strategies, Advertising Campaigns, Marketing Strategies, Search Engine Marketing, Advertising, Marketing, Facebook, Instagram, Online Advertising, Digital Advertising, Lead Generation, Customer Engagement

    Mixed · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Real-Time Data Pipelines & Analytics on AWS: LearnKartS
  • Python for Data Science: Real Projects & Analytics: EDUCBA
  • The "Who" of the Marketing Strategy:Segmentation & Targeting: IE Business School
  • Marketing with Pictory.AI: Create and Edit Videos: Coursera
  • Machine Learning Algorithms with Python in Business Analytics: University of Illinois Urbana-Champaign
  • Probability Theory and Regression for Predictive Analytics: University of Pittsburgh
  • Master Marketing Strategy: Analyze, Design & Evaluate: EDUCBA
  • Applied Analytics Engineering and Visualization with dbt: Edureka
  • Comment créer un entonnoir avec Facebook Analytics: Coursera
  • Hotel Digital Marketing and Social Media Strategy: Starweaver

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Marketing Analytics (11)
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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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