• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    M

    Meta

    Meta iOS UI Development

    Skills you'll gain: iOS Development, Apple iOS, Apple Xcode, User Interface (UI), Mobile Development, Swift Programming, Unit Testing, User Interface (UI) Design, UI Components, Mobile Development Tools, Objective-C (Programming Language), Application Development, Data Structures, Programming Principles, Development Testing, Object Oriented Programming (OOP), Integrated Development Environments, Development Environment, Prototyping, Storyboarding

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.3K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    E

    EDHEC Business School

    Investment Management with Python and Machine Learning

    Skills you'll gain: Investment Management, Portfolio Management, Text Mining, Portfolio Risk, Asset Management, Network Analysis, Data Visualization Software, Investments, Machine Learning Methods, Return On Investment, Unstructured Data, Predictive Modeling, Web Scraping, Machine Learning, Social Network Analysis, Financial Statements, Applied Machine Learning, Financial Market, Financial Modeling, Risk Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.8K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Questionnaire Design for Social Surveys

    Skills you'll gain: Survey Creation, Interviewing Skills, Research Design, Data Collection, Qualitative Research, Research, Research Methodologies, Quantitative Research

    4.5
    Rating, 4.5 out of 5 stars
    ·
    461 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    B

    Board Infinity

    Strategic Product Management

    Skills you'll gain: Design Thinking, Technical Product Management, Product Management, Product Lifecycle Management, Agile Methodology, Product Development, Go To Market Strategy, New Product Development, Data Visualization Software, Market Analysis, Target Market, Competitive Analysis, Data Analysis, Microsoft Excel, Cross-Functional Collaboration

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    C

    Coursera

    Effective Marketing in the Global Marketplace

    Skills you'll gain: Target Audience, Marketing, Value Propositions, Global Marketing, Search Engine Optimization, Diversity Marketing, Content Marketing, Brand Strategy, Marketing Strategies, Marketing Analytics, Data-Driven Decision-Making, Social Media Marketing, Market Research, Consumer Behaviour

    4.8
    Rating, 4.8 out of 5 stars
    ·
    70 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    U

    Universitat Politècnica de València

    Introducción a la inversión bursátil

    Skills you'll gain: Technical Analysis, Financial Market, Equities, Financial Trading, Investments, Portfolio Management, Market Trend, Financial Analysis, Securities Trading, Portfolio Risk, Trend Analysis, Analysis, Return On Investment, Risk Analysis, Risk Management

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Florida

    Sustainable Agricultural Land Management

    Skills you'll gain: Land Management, Water Quality, Water Resource Management, Hydrology, Environment and Resource Management, Environmental Regulations, Sustainable Development, Sustainability Standards, Environmental Science

    4.8
    Rating, 4.8 out of 5 stars
    ·
    656 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    Institute for the Future

    Futures Thinking

    Skills you'll gain: Forecasting, Visionary, Innovation, Proactivity, Strategic Thinking, Strategic Planning, Cognitive flexibility, Creative Thinking, Action Oriented, Simulations, Optimism, Planning, Community Organizing, Creativity, Social Impact, Systems Thinking, Virtual Reality, Responsible AI, Trend Analysis, Brainstorming

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.9K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Generative AI Engineering with LLMs

    Skills you'll gain: Prompt Engineering, Large Language Modeling, Generative AI, Retrieval-Augmented Generation, Generative Model Architectures, PyTorch (Machine Learning Library), Vector Databases, LLM Application, Generative Adversarial Networks (GANs), Embeddings, Natural Language Processing, Hugging Face, Transfer Learning, Data Pipelines, Recurrent Neural Networks (RNNs), Data Ethics, Data Preprocessing, Artificial Intelligence, Text Mining, Performance Tuning

    4.5
    Rating, 4.5 out of 5 stars
    ·
    836 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    T

    Technion - Israel Institute of Technology

    Nanotechnology and Nanosensors, Part1

    Skills you'll gain: Materials science, Semiconductors, Innovation, Emerging Technologies, Biomedical Engineering, Chemistry, Electronics, Electronics Engineering, Laboratory Testing, Analytical Testing, Chemical Engineering

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.2K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    2

    28DIGITAL

    The Impact of Technology

    Skills you'll gain: Technology Roadmaps, Technology Strategies, Business Strategy, Forecasting, Strategic Thinking, Innovation, Social Impact, Business, Emerging Technologies, Strategic Decision-Making, Trend Analysis, Business Modeling, Case Studies, Market Dynamics

    4.6
    Rating, 4.6 out of 5 stars
    ·
    115 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Microsoft Excel

    Skills you'll gain: Excel Macros, Prompt Engineering, Microsoft Excel, Data Cleansing, Excel Formulas, Pivot Tables And Charts, Microsoft Copilot, Dashboard, Forecasting, Data Presentation, Data Storytelling, Data Processing, Data Visualization Software, Data Manipulation, Data Visualization, Workflow Management, Data Preprocessing, Data Quality, Statistical Analysis, Data Transformation

    4.2
    Rating, 4.2 out of 5 stars
    ·
    291 reviews

    Beginner · Professional Certificate · 3 - 6 Months

Searches related to market research

market research and consumer behavior
market research and competitive analysis
market research & business intelligence mastery
market research methods and data analysis certificate
market research and analysis for tech industries
market research: analyze, apply & evaluate
market research: analyze, forecast & apply
market research essentials for marketing management
1…656667…338

In summary, here are 10 of our most popular market research courses

  • Meta iOS UI Development: Meta
  • Investment Management with Python and Machine Learning: EDHEC Business School
  • Questionnaire Design for Social Surveys: University of Michigan
  • Strategic Product Management: Board Infinity
  • Effective Marketing in the Global Marketplace: Coursera
  • Introducción a la inversión bursátil: Universitat Politècnica de València
  • Sustainable Agricultural Land Management: University of Florida
  • Futures Thinking: Institute for the Future
  • Generative AI Engineering with LLMs: IBM
  • Nanotechnology and Nanosensors, Part1: Technion - Israel Institute of Technology

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok